Chapter 131: Burning Money with Iron Heart
When it comes to summer transfers, Nikola? Cortez looked cautious.
He feels that Southampton's strength is too strong now, let alone in League One, even if it is promoted to the Championship, it is basically difficult to meet opponents, and it is a matter of time before he is promoted to the Championship.
From the point of view of running a team, Nikolai? Cortez believes there is no need to bring in any more stars.
Because the introduction of stars represents a further increase in the team's operating costs.
"Young Master Huan, I have also talked to Bielsa about this issue, and he is very satisfied with the current situation of the team."
Yang Huan looked at Nikolai? Cortez, listen to his opinion.
"I think with our current strength, the hope of promotion in the Championship next season is still very high, and more importantly, we are already in a very serious debt situation, and I am afraid that the financial side is ......"
Southampton's income is not high, if not very small.
Although it has attracted a lot of sponsors, it has also attracted famous brand sponsors including Heineken and Citibank, and is currently actively negotiating for the sponsorship of jerseys for the next season, including Nike, Adidas, Reebok, Puma and other brands are very interested in Southampton.
From a financial point of view, Southampton is indeed struggling to make ends meet, and Ibrahimovic's salary of nearly £10 million a year is enough to put Southampton under heavy debt pressure.
From this point of view, it is really not necessary to bring in superstars again.
Southampton is a lower-league team in the end, and a superstar like Ibrahimovic is already dazzling, and bringing in one more may not necessarily have an obvious effect, but may weaken it.
However, it is imperative to bring in high-quality players.
"Nikolai, financially, I'm sure it won't be a big problem."
Yang Huan believes that with the improvement of the team's results, Southampton's finances are gradually improving.
The node is the season in which the team is promoted to the United Kingdom.
"Heineken is sponsoring £3 million from next season, and Citibank is interested in renewing his contract for another year with a minimum guarantee of £7 million, but my psychological price is at £9 million, which requires us to continue to bring in reinforcements to gain the confidence of our sponsors and increase our bargaining chips."
Nikolai? Cortez was a little puzzled, because the £9 million in chest advertising sponsorship was indeed too high, especially considering that Southampton will be in the Championship next season, not the top of the Premier League.
But it's not impossible, after all, sponsors want advertising value.
Sometimes, the advertising value of the lower leagues is higher than that of the English leagues.
For example, Southampton's defeat of Arsenal this time caused a significantly higher shock and advertising effect.
'Umbro's £5 million is too low, we need to get in touch with other shirt sponsors and we need to continue to strengthen next season to ensure promotion to the UK.'
What does this have to do with Nikolai? Cortez thought exactly the same.
Chest advertising and jersey sponsorship are the two main sources of income for any team's business operations.
"Combined with some of our existing sponsors, we will be able to generate around £20 million in commercial revenue from commercial sponsorship next season, and with our ticket and matchday revenues, we have the potential to reach a new level of revenue."
Southampton's attendance is full, every home game in League One is full, and ticket revenue can't compare to the amazing giants such as Manchester United and Arsenal, but it's pretty good.
According to Yang Huan's preliminary estimates, the total amount of ticket and matchday income alone, as well as the income from existing commercial sponsorship contracts, will exceed 60 million pounds, but Southampton will be in the Championship next season, and there is still a lot of commercial potential to be further explored.
But the problem is also quite obvious, Southampton has spent almost £50 million on wages this season.
This season, many young players are very good, and it is imperative to renew the contract and raise the salary. Cortez began to prepare for the contract extensions of several players, and the salary increases.
As a result, the salary bill for the next season will exceed £60 million.
Coupled with the cost of building a new training base, Southampton's debt will rise even further, possibly even more than £100 million.
100 million pounds!
How much was Yang Huan when he bought Southampton?
Nikolai? Cortez is a banker by training, and his policy is to run healthy and thrifty, so his philosophy is to stay as it is for the next season, or to keep it going without going in and out while keeping the team competitive.
But Yang Huan doesn't see it that way.
In his view, football has always been a money-burning business, and the key question is whether the money is worthwhile.
"I've been told that the minimum broadcast revenue for a single season in England is £40 million, and the top title is even £60 million, and I can guarantee that the next UK broadcast contract will be worth half of what it already is."
If Yang Huan remembers correctly, the next English broadcast contract will ensure that even the bottom-ranked teams will be able to earn at least £60 million, while the mid-table teams will be at least £80 million or more.
If it is ranked upstream, it is very promising to exceed 100 million.
So, for Southampton, how much money to burn now is not the key.
The key is to rush to the UK as fast as possible and stand firm!
"Half?" Nikolai? Cortez was a little dumbfounded.
Now that the broadcast fee in the UK is already quite high, it will be doubled again, isn't that outrageous?
"You have to have a concept, Nikolai!" Yang Huan smiled faintly, "Football will always be a scarce resource, as long as there are fans in this world, football will always be the object of commercial capital." ”
From a certain point of view, the number of football fans has been on the rise.
Not only in China and Asia, but even in the United States, where spending power is highest, the number of fans is soaring.
But England has always only had those twenty teams, and there has been no change in the seats!
There have always been so many big teams!
Anyone who has studied business understands what this means.
And what Yang Huan wants to do most now is to use his powerful identity as a traverser to create a strong team that can compete with the top giants before it fails.
As for how much to burn, it is not his consideration for the time being.
"This is a list of reinforcements drawn up by me, and you will operate according to this list."
Yang Huan took a piece of paper from Long Wu's hand, on which were written the names of the players and the clubs where the players belonged.
"Although we are thirsty for talent, but we are not wronged, as long as the price is acceptable, you can negotiate it, or even take it directly."
Nikolai? Cortez took over the list from Yang Huan's hands.
When I opened it, he was a little confused.
Although there is no famous superstar like Ibrahimovic on the list, there are still many stars, some of them are even hot stars, facing competition from many top teams, and the transfer fee will definitely have to hemorrhage if such a player is to be won.
"Young Master Huan, this ......" Nikolai? Cortez is in trouble, this is a rhythm of tens of millions of pounds, or even more than 100 million.
Yang Huan waved his hand, "Don't worry, you can talk about it, it's not a problem in terms of funds." ”
Nikolai? Cortez could only smile wryly.
It seems that Young Master Huan is determined to burn money.
…………
…………
Imissedyousobad (I always miss you very much),
Imissedyousobad (I always miss you very much),
Imissedyousosobad (I always miss you very, very much),
Beforeyounettomy1ife,
Imissedyousobad (I always miss you very much),
andyoushou1dknothat(you should know it),
soca11me, meybe (call me if you can).
……
In the recording studio, Lin Yun'er sang a lively, smart, light and playful beautiful melody with her sweet and refreshing voice.
After singing the song "ca11memaybe", standing outside the recording room, Josh, a famous arranger specially invited from the United States, applauded vigorously.
"Well sung!"
Lin Yun'er in the recording studio took off the headphones on her head, showed a playful smile at Josh, Li Zhushan, Uncle Bird and others outside, and gave a thumbs up to the people outside.
When she came out of it, everyone immediately greeted her.
"Singing amazing!" Josh was full of praise.
"Especially the chorus part of this song, it is very ear-catching, and it also matches your voice very well, it is as sweet and sticky as fruit candy, and it is easy to be glued when you listen to it!"
"Really, Mr. Josh?" Lin Yun'er was also very happy to hear such a high evaluation.
Josh smiled and nodded, "The melody is simple and catchy, the rhythm is brisk, and the lyrics are short and powerful, and it does have the potential to be popular." ”
Generally speaking, songs that are too awkward are difficult to become popular.
"Of course!" Uncle Bird Du Ziteng laughed on the side, "This is Young Master Huan's own arrangement and lyrics, if it is not popular, it will be unreasonable." ”
He is now so impressed with Yang Huan that he simply worships him as a god.
Josh has been in the UK for ten days, and from the mouths of Uncle Bird, Li Zhushan, Lin Yuner and others, he has heard the name Young Master Huan, and he is also full of curiosity about this behind-the-scenes person who concocted Uncle Bird, the emperor's superstar.
But it's a pity that Yang Huan hasn't been in the UK for a while.
"I think the arrangement of this song should be playful and pure, and recently, there has been such a trend in the American music scene, but it is not obvious, and it is very in line with Yuna's image positioning."
Everyone nodded their heads when they heard this.
Yang Huan once said that Lin Yuner was born with the innocent face of a heroine of a literary film, and if she doesn't take this route, she will be wasted.
"Okay, then I'll trouble Mr. Josh." Lin Yun'er nodded and smiled politely at Josh.
"You're welcome." Josh left first, and he had to think about how to arrange the music.
Watching Josh's departure, Du Ziteng looked at Lin Yun'er with envy.
"Yun'er, it seems that it won't be long before you, the innocent goddess, are going to be even more popular than me."
"Where?" Lin Yun'er smiled modestly and shyly.
"Young Master Huan is clearly trying to praise you, as long as Young Master Huan wants to praise you, I firmly believe that you will be popular."
Du Ziteng was full of confidence in Yang Huan, "Heh, but speaking of which, Young Master Huan said that he is going to perform another divine comedy for us this year, and I really have a little bit of a look." ”
With the popularity of Jiangnan STY1E, Yang Huan decided to release a single for Du Ziteng every year.
Now, it's 2011, the popularity of Jiangnan Sty1e is still continuing, the click-through rate on YouTube is also rising, and the number of downloads on the Apple Music store is also soaring, but Du Ziteng feels that it is time to start preparing for the new single.
But he didn't dare to urge Yang Huan.
Everyone knows that Young Master Huan is busy, who dares to urge him?
At the mention of Yang Huan, Lin Yun'er's whole heart warmed, but she felt a little empty.
She hadn't seen Yang Huan for nearly half a month.
"Uncle Bird, I heard that Young Master Huan has returned," Lin Yun'er had a little timid shyness on her face.
"Well, I'm back, I watched a football match in London last night." Du Ziteng also watched the football game.
"That'...... Is he back today? Lin Yun'er was a little excited.
She didn't know why, she just wanted to meet him.
But every time, when I see it, I don't know what to say.
You can't just stand there stunned and not speak, right?
"Who knows?" Du Ziteng couldn't figure out Yang Huan's temper.
Lin Yun'er pursed her lips delicately, and her charming eyes revealed anticipation.
At this time, Paul? Yarrow, the fat man, ran up from the stairwell, panting, and shouted at the sight of someone.
"Young Master Huan is here, Young Master Huan is here!"
When everyone heard this, they were all shocked.
"Young Master Huan is here?" Du Ziteng was full of surprises.
"Is it really coming?" Lin Yun'er took a step forward and asked nervously.
Paul? Yarrow liked the feeling of being noticed, and he smiled, "Come on, I just saw him get out of the car and go upstairs." ”
"Ahh Lin Yun'er lost her voice, turned around and ran.
"Eh, Yun'a, where are you going?"
Of course Lin Yun'er wouldn't say that she was going to run to freshen up, she was covered in sweat when she sang just now, and she didn't want to go out to meet people like this.
"I ...... Just go and come. ”
Du Ziteng looked strange, "Just now I was still talking about whether I would come, but now that people are here, I have run away." ”
He smiled a little incomprehensibly, "Heh, this woman's heart is really a needle under the sea!" ”
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