With the Community Shield coming to an end, Southampton is holding on to the Goals from Brahimovic and James Rodriguez secured their first trophy of the new season with a 2-0 thrashing of Manchester United at Wembley Stadium.

This immediately made Southampton famous, and the call for winning the title became even louder.

And as the new season approaches, according to traditional practice, the three major European bookmakers have also offered the odds of winning the Premier League.

The defending champions are tied with Manchester City for first place with 3.25, ranking at the top of the favourites to win the title.

Southampton and Manchester City are followed by Manchester United, followed by Chelsea, Arsenal, Liverpool and Tottenham Hotspur.

Don't look at Tottenham Hotspur's spending of 200 million pounds this summer, but in fact, the outside world does not have a high evaluation of this team, several warm-up games in Asia have been quite average, Boas has never been able to blend the team into an organic whole, stimulate the team's strongest fighting power.

This is also the reason why the outside world is not optimistic about Tottenham Hotspur!

At the very least, in the opinion of commentators, Tottenham Hotspur would be in the top four of the league.

On the contrary, Southampton, after winning the Premier League title last season as a promoted horse, has been tied with Manchester City as the favorite to win the Premier League in the new season with Manchester United and the adjustment of Manchester United this season.

Even the fans who are optimistic about Southampton's successful title defense are quite numerous.

As soon as the odds opened, the bookmakers suddenly got busy.

They make a living by analysing data, so after the odds are issued, they have to pay close attention to the bets and movements of bettors anytime and anywhere, and grasp all the movements in the market.

"We have communicated with Ladbrokes and Ribo before, because they both lost a big order last season, so all three of us have adopted a relatively safe, even conservative strategy for the new season, and the odds are quite close."

In the conference room at William Hill's headquarters, CEO Ralph Topping explains the company's latest developments.

Gareth Davis, the chairman of the group, sat at the top of the room, flipping through the reports submitted by the staff, from the first page to the last, and then gently closing it, looking at Ralph Toppin.

"Ralph, we lost such a big bet in the first half of the year, what do you think about the second half of the year?"

Many of the core executives present also showed a look of concern.

The big order they are talking about is actually the bet slip that Yang Huan placed last year.

Southampton staged a miracle of winning the championship with a promoted team, winning the FA Cup and the Europa League, Atletico Madrid also won the championship, and Monaco was promoted to the French league.

William Hill, in particular, also took the risk bet of the other two bookmakers, and the result was a miserable loss.

"Yes, Gareth, we have drawn up a detailed plan to make up for the huge losses in the first half of the year, please see!"

With that, Ralph Topping asked everyone to turn to the paper, which contained several pages focusing on his plans for the second half of the year, as well as his predictions and evaluations of this series of plans.

Gareth Davis and the others couldn't help but nod their heads again and again.

But just as they were talking about how William Hill would create more profits and revenues in the second half of the year and make up for the shortfall in the first half of the year, there was a quick knock on the door in the conference room.

"Who? In! Gareth Davis was a little dissatisfied.

Don't see so many management meetings going on?

Knocking on the door at this time? And make such a big movement? What do you mean?

The door to the conference room was pushed open, revealing that it was a manager in the betting department, sweating profusely and looking like something was urgent.

"What's the matter?" Ralph Topping hurriedly asked.

"It's a big deal, it's a big deal!" The man shouted anxiously as soon as he entered.

"What the hell is going on?" Gareth Davis asked, dissatisfied.

What is this panicked?

Fortunately, the people present are all the company's own people, if there are outsiders, people who don't know still think that William Hill is going to close down? As for all the fuss?

Could it be that the day is going to fall?

As soon as the man saw Gareth Davis and Ralph Toppin's face uncertain, he quickly shut up, took a few deep breaths, calmed down, and immediately spoke: "The betting site at St Mary's Stadium in Southampton called me just now, and he said, ......"

"Say what?" Ralph Toppin's eyelids jumped, and he had a sense of foreboding.

St Mary's Stadium in Southampton, isn't that Yang Huan's turf? Could it be ......

"He said that when Yang Huan went to St. Mary's Stadium today, he was going to their betting shop to place a bet!"

"What?" Gareth Davis jumped all over.

"He's going to bet again?"

Ralph Topping was also surprised, "We didn't underestimate them Southampton this year, did we?" The odds are ranked first in the Premier League! Is he still going to bet? ”

Throughout the ages, and even in football around the world, has any team become the favourites to win the championship in the second season after promotion?

Even if there is, I'm afraid it's very rare, right?

At least in Europe's top leagues, Southampton's treatment is unique!

We've all done this, and you, Young Master Huan, are you still angry with us? Still like that?

The manager of the betting department smiled bitterly, "The people at the site said, Yang Huan said that this time he was happy, and he happened to have some change, so he wanted to invest a million pounds, play casually, and buy a good lottery!" ”

Everyone present was dumbfounded!

Niang Xipi, you're too rich, aren't you?

A million pounds in your eyes, all the change? Still playing casually, and still want to buy a good lottery head?

Last season, in order to compensate you for that big order, we almost lost our bodies to pick up soap, and you still pay it?

If we lose again, then don't we have to pay with our lives?

For a while, about whether to accept Yang Huan's bet, the scene suddenly became a discussion.

"Actually, it doesn't seem so scary!"

"That's right, now Southampton is three to one, he invested a million pounds, and we will lose more than three million pounds, but I don't believe that Manchester City is so strong this season, Southampton can win the championship again!"

"I can't say that, I'm afraid that Yang Huan will be addicted to betting, when will there be another big upset, then ......"

"Well, you have some point, but if you don't accept it and spread it, then our company's image will be over!"

"Ahem, it's not a promise, it's not a promise, what should I do?"

After everyone talked about it, they all felt that this matter was very tricky.

"Ralph, what do you think?" Gareth Davis looked at Ralph Topping and asked.

The latter also had a sad face, and was obviously in a dilemma.

"I've heard that Southampton's data analysis centre is able to deduce the outcome of a match, and even predict the score, with a very high accuracy rate!"

Ralph Toppin's brainless words surprised everyone present.

What does it mean?

We're talking about betting, how did we get to the analysis center in Southampton?

Wait, deduce the results of the game? Pretty high accuracy?

Gareth Davis was the first to react and looked at Ralph Toppin, "You mean that Yang Huan's bet was not thrown indiscriminately, but was carefully calculated and predicted?" ”

Ralph Topping nodded, "It's entirely possible. ”

When everyone heard him say this, they all suddenly felt that they had suddenly come to their senses.

"No wonder, he's bet a lot with us before, winning more and losing less!"

"Yes, it's like last season, I lost a million in the League Cup, but the Premier League championship alone won more than 100 million, as well as the FA Cup and the Europa League, and I also made a lot of money!"

"There were media reports before that Yang Huan's wife also bets for Southampton every time she bets, and every time she bets, Southampton will definitely win, and the media regards her as Southampton's lucky star, and now it seems that it is also a conscious hype!"

"Oh my God, if that's the case, then Southampton's data analytics capabilities are terrifying, right?

"Who's to say it isn't? Europe's Big Three? Lottery company, no one can do this! ”

"It's different, we're good at calculations and analysis in betting, but they're good at football."

Everyone, you say everything you say, it seems that as long as Yang Huan bets, he will definitely win.

If Yang Huan was present at this time, I am afraid that he would have laughed three times.

Young Master Ben's betting is really pure play, and he still needs to use the data analysis center?

Isn't that a cannon to shoot flies?

If you really want to do this, I'm afraid that the big bulls in the data analysis center will leave angrily sooner or later, because this is simply an insult to their research results.

But everyone in the room clearly believed their own reasoning.

"Ralph, what do you think?" Gareth Davis asked again.

Ralph Topping thought for a moment, "I think the best result of this matter is that Yang Huan voluntarily gave up betting. ”

When everyone heard this, they all nodded frequently, feeling that it made sense.

Since Yang Huan took the initiative to give up, William Hill's face was saved.

It's not that we won't, or dare not accept your bet, but that you don't vote, it's none of our business!

"But how could he voluntarily give up betting?" Gareth Davis asked again.

Ralph Topping thought for a moment, "I think we should take the initiative to go to Southampton. ”

Everyone wondered, why?

"I'm very interested in seeing Southampton's data analytics centre and I think it will be a big plus for us to be able to work with Southampton on this!"

There is no doubt about it.

They are engaged in betting, and wouldn't it be more advantageous if they could really predict the approximate outcome and score of the game in advance?

"But why would Southampton want to work with us?"

"Yes, as far as I know, there are only two teams that can work with Southampton on this front, Nike and Adidas, and the others, including Atletico Madrid, Monaco and Tottenham Hotspur, are just sharing data."

When Ralph Topping heard this, he also smiled, "We don't have to be presumptuous!" ”

Everyone looked at his unfathomable appearance, and they were all a little strange.

"To put it bluntly, we have been engaged in the gaming industry for so many years, as the world's largest gaming company, the data we have at hand is also quite amazing, and there are quite a lot of data that are quite in-depth, and it is impossible for the outside world to get it, and it is confidential data."

When everyone heard this, they immediately understood what Ralph Topping meant.

Indeed, after so many years of accumulation, William Hill has mastered a core set of databases.

Usually, those odds, scores, etc., are based on the data in the database, combined with the bets of lottery players.

It's just that their data, and the data held by Southampton, belong to different fields, and they can be said to have their own strengths.

If the two sides cooperate, then ......

"I heard that Yang Huan attaches great importance to data analysis and application, so he will invest heavily in the research and analysis center, so I believe he will definitely be interested in cooperating with us!"

Ralph Toppin's words were immediately echoed by everyone present.

Since it's going to cooperate, what else is there to bet on?

Gareth Davis nodded vigorously, "Okay, that's it, Ralph, you'll take care of it!" ”

Ralph Topping nodded calmly on the surface, but in fact, he was secretly wiping a cold sweat in his heart.

There is no danger, and I escaped again!