Chapter 867: Improvements
Of course, Chengjia Supermarket wants to make money, but before making money, it is to occupy the market, and before it occupies the market, it is to defeat its opponents.
There are some things that Tian Ye has never said, and the brothers have not discussed them, but Cheng Feng knows it.
Dawan Mall had absolutely no plans to build a supermarket before, there are so many residential areas around, there is a Xie Ke supermarket market that is saturated, and there is no need for another supermarket to appear.
In other words, Tian Ye changed the plan of the entire Dawan shopping mall for the sake of his brothers.
Whether there is any difficulty in it, and how difficult it is, no one else knows, and the brothers have not asked.
There is no need to ask, the brothers have sacrificed so much, this battle must be won.
There is no reconciliation, only you die!
Xie Ke Supermarket suddenly suspended four supermarkets, which more or less brought some doubts to the brothers.
Ji Xiaorou was the first to lose her breath and asked, "What do they mean?" ”
Cheng Feng said: "Rectification, reopening!" ”
Zhang Xiaobai nodded and agreed with Cheng Feng's statement, "After looking at Cheng's supermarket, they found the gap, and if they continue to fight like this, they will definitely lose, so there must be improvements!" I have to say that Xie Mingyu is not an idiot, he moves fast enough! ”
Tian Ye took a slow puff of cigarette and said, "Even if he changes the supermarket book, what about his disadvantage?" ”
At present, there are two disadvantages, one is that there are no two drinks for the guests, and then there is not so much traffic; The other is the price disadvantage.
The four brothers have discussed the issue of fighting a price war, in fact, they are not willing to fight an endless price war, you drop a little, I will drop again, and then you will drop again, endlessly, the cheapest is the consumer, and the most lossy is the two sides.
However, the reason why he dared to make that solemn promise was to bet that the other party would not dare to fight a price war.
There is only one reason, they are not strong.
At that time, Zhang Xiaobai said with a smile that he couldn't imagine that there would be such a day, in the past, he used to beat strong opponents with weak victories, but now he wants to crush his opponents.
It's a really good feeling.
Since they don't dare to fight a price war for the time being, this disadvantage can't be eliminated, and there is a disadvantage in drinks, will there be a way?
The crowd pondered.
Ji Xiaorou said: "It's not easy for Xie Ke to get rid of this disadvantage, it's impossible from the manufacturer, it's all our people, unless we go to other places to buy it and sell it in Yanjing, but ...... The cost is too high, right? ”
Even if you find a foreign wholesaler, the shipping cost alone is not a small amount.
Tian Ye suddenly smiled and said, "Not necessarily! ”
Ji Xiaorou was shocked and asked, "Does he have any other way?" ”
Zhang Xiaobai said: "Far away in the world is close at hand, if he eliminates this disadvantage, he will not be willing to seek far!" ”
Ji Xiaorou understood a little, but she still had doubts, "If that's the case, he's willing to let us make his money?" ”
Chengjia Supermarket is not an agent wholesaler, no matter how much the other party buys, it is impossible to give discounts, and Xie Ke Supermarket will let the opponent make money in vain? And it's your own money.
Zhang Xiaobai said: "The account can't be calculated like this, how much money does Xie Ke Supermarket buy from us, how much money can be sold in his supermarket, if they are all sold, it is not a loss or a profit, if you rely on this to attract traffic, it is earned, and it will take some labor costs and freight, which is negligible." ”
Ji Xiaorou frowned and said, "Then what should I do?" The advantages we have built up with great difficulty are gone! ”
Zhang Xiaobai said with a smile: "Second brother, pay close attention to the sales of all-you-can-drink, if there is any abnormality, investigate it well, and see if Xie Ke will use this trick?" ”
Cheng Feng said: "Okay, I'll arrange it!" ”
Zhang Xiaobai stood up and said with a smile: "Whether he doesn't need this trick or not, the outcome is already doomed, and he is not our opponent at all." ”
Tian Ye smiled: "Hurry up, and when Xie Ke Supermarket reopens, let's give him a gift first!" ”
……
……
It took a lot of manpower and material resources, and it took three days and three nights for Xie Ke Supermarket to finally complete the rectification.
In the past three days and three nights, Xie Mingyu and Gao Da hardly slept much, always staring at the rectification and improvement.
It's not bad, although the scale is not as good as the Cheng family, but the quality of service and the placement of items are almost the same.
I have to be in such a hurry, and if it's too late, I'm afraid that the advantages established by Chengjia Supermarket will be bigger and bigger.
On this morning, firecrackers rang out at the entrance of the four Xie Ke supermarkets and reopened.
Compared with the opening of Chengjia, although it has only been closed for three days, the reopening of this time is not small.
The Xie family originally had some power, but in recent years, the supermarket industry has developed rapidly, and many people have become stronger, and there are a lot of people from Daoxi.
There are flower basket banners at the gate, and everyone is happy.
Xie Qunxiang, who never showed up in the supermarket, also arrived, and he also brought a social relationship with him, and there were really a few big shots.
That's cheering.
At the gate, Xie Mingyu and Gundam swept the street.
Xie Mingyu said: "With such a big move, why don't they just come and take a look?" ”
Gundam frowned and said, "Maybe they also sent undercover agents as we arranged at the time, and I'm afraid they won't show up!" ”
Xie Mingyu looked at the crowd waiting to enter, and saw that everyone looked like undercover agents.
Xie Mingyu said: "I was a little disappointed after all when I didn't see them, and I always felt that the two of us were at a disadvantage." ”
A few days ago, they went to Cheng's house, and today Xie Ke Supermarket opened, but they didn't come.
Do you despise us?
Gouda smiled, "The lighter the better, the more opportunities we have." ”
Xie Mingyu asked, "How's the drink?" ”
Gouda whispered, "To be on the safe side, I found a lot of people to buy drinks at the four supermarkets, and everyone didn't buy much, so I don't think they should find out." ”
Xie Mingyu nodded approvingly, and asked again, "When can I sell it?" ”
Gundam thought for a moment and said, "Wait another five or six days, and then start selling when we have enough goods." ”
Xie Mingyu said: "I suddenly thought of one thing, how can I let the people of Yanjing know on a large scale that we also sell all-you-can-drink and regular drinks? Strive to attract traffic! ”
Those two advertisements created two drinks, and by the way, the Cheng family was created.
Chengjia Supermarket took a big advantage, and almost didn't pay any money, so it became famous.
The best way to do it is to advertise in the whole city, but that would cost a lot of advertising money, and it would not make money selling drinks in the first place, so it would not be a loss.
Gundam thought for a moment and said, "It's better to use the most primitive method, we will definitely have to spend some money, but not too much." ”
Xie Mingyu said: "It can only be like this. ”
The so-called primitive method is to send small advertisements.
At this moment, the sound of firecrackers suddenly sounded in several locations not far away.
Xie Mingyu and Gundam frowned at the same time.
What's going on?
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