Chapter 70 Sales Strategy
beckoning Clesia to come over and sit beside him, Luo Feng admired it again, and couldn't help but sigh secretly: What a lovely person I feel sorry for! If he hadn't known that "she" was a women's clothing boss, Luo Feng couldn't help but stretch out his thief's hand.
Very satisfied with the image of Clysia, Luo Feng nodded again and again, everything has not gone well since he led the team, and the rookie team members can't understand his painstaking planning at all, and now he can be regarded as a little clueless, and he has also subdued a few rookies who are constantly jumping, and he can finally show his strength.
"After the task is arranged, I will explain the sales strategy of 'Io, the one who looks at the lover from afar, the immortal one for ten thousand years'."
Luo Feng sat up straight.
"If you have any questions, you can also raise them, I will try my best to explain, so that you can understand, ask questions to raise your hand, don't gossip, and have a meeting to look like a meeting."
The three players and one ball sensed that the atmosphere had eased and the captain would not be angry at will, so they breathed a sigh of relief.
"Our target group of consumers is: 'Lady of the Noble, Miss Daughter', so all sales strategies must be planned around the real needs of these two."
Zhang Daniu raised his hand, and after obtaining Luo Feng's consent, he asked, "Why did you sell Io's mechanical body to women?" Aren't the richest merchants and knights in Ams all men? ”
Luo Feng smiled and asked Zhang Daniu: "Will you buy a lifelike male doll to watch at home?" ”
Zhang Daniu thought about it for a long time, but still shook his head.
"That's right, with a man's taste, if you want to buy decorative sculptures, you have to buy beautiful girl figurines and the like. Do you buy a pillow with a handsome guy printed on it? ”
Zhang Daniu grinned, scratched his head and said, "It's really not, I understand." ”
Luo Feng added: "In fact, the main consumers in Ascatra are wealthy ladies and daughters, whose husbands and fathers may be richer, but most of these men are busy with government affairs and business, and they have no spare time to invest in art. Even many wealthy men went out with caravans and fleets, and were not in the city at all. ”
The three players and one of the balls all showed expressions of sudden realization.
Amm is a mercantile country, with a strong business ethos, but all men of some social status have commercial properties, and the business with the highest return on investment is to run fleets and caravans.
Investing a lot of money to set up a fleet caravan, can you rest assured that you can leave it to others and stay at home and wait for news?
Wealthy merchants and aristocrats were naturally worried that their trusts would be ruined, that large investments would be hacked or that they would not be able to recover their money in an accident, so they often followed the caravan on their journeys, leaving their wives and daughters at home.
These wealthy ladies and noblewomen took the money earned by their husbands and fathers and squandered it in the city.
This situation is also not uncommon in real-world history, such as the famous French guillotine Marie? Antoinette once said, "If I don't buy clothes and luxuries, 200 places of business will have to close tomorrow." The queen was so desperate to buy fashion, shoes, and art that she was so defeated that France ran a deficit, and was called the queen of deficits, which led to the misery of the people, and was finally pushed to the guillotine by the angry people.
In the royal families or aristocratic circles of medieval Europe, such ruined ladies and noblewomen abounded.
As the country where Faeron advocates business and consumption the most, money can measure a person's social status, as a wealthy lady, she doesn't spend a lot of money, and she has no face in the social circle.
The team members understood why Luo Feng planned to sell 'Io, the one who looks at lovers from afar, the one who is immortal for ten thousand years' to the aristocratic women.
Luo Feng continued: "The love legend I fabricated for Io's mechanical body is a gimmick to attract female consumption, after all, a luxury and art without history cannot be sold at a price. It's like selling diamonds, if you don't make up some 'diamond lasts forever' love symbol gimmick to sell to a woman, it's just a worthless carbon polymer. ”
Tang Xiaotian nodded again and again, and agreed: "Women will definitely be attracted by such love legends, when I listened to that story, I thought Io's mechanical body looked a lot more pleasing to the eye." ”
"Secondly, the gimmick of 'looking at lovers from afar' is more in line with the psychological needs of Amm women, their husbands and lovers often go out to do business and do not return for many years, these women are long-distance lovers, and can resonate, so as to give birth to the desire to buy, buy home as a psychological comfort product, often look at Gu Ying and self-pity."
"Lord Bredrow is really thoughtful!"
Clythia blinked her beautiful eyes, looked at Luo Feng with admiration, and praised heartily: "It's really my luck to have such a resourceful talent as an adult to lead." ”
Luo Feng was stared at by her all over the body, feeling full of disobedience, and waved his hand and said: "Clythia, although you are commendable for your quick entry into the play, however, don't speak in this tone when we have a meeting, it will distract me." ”
Clecia bowed slightly, and said obediently: "As the adults wish, I will abide by the rules below, and I will not intervene again." ”
"Finally, our auction must also be carefully organized, and I am ready to make it a 'new product launch' model, the gimmick must be sufficient, and the on-site effect must be extremely outstanding, so that consumers who come to participate in the exhibition can enjoy an audio-visual feast like a fantasy journey."
Several team members looked at each other, and they couldn't imagine what Luo Feng was going to do with the auction.
Luo Feng didn't care whether they understood it or not, and concluded: "In this way, we can dig out the maximum value of Io's mechanical body, and our first pot of gold can support my subsequent plans." ”
He took out a scroll of paper, a quill and a bottle of ink, handed it to Clecia, and said to her, "Now you start drafting the promotional copy, and when you go to the noble mansion tomorrow to advertise the auction, you will negotiate according to the pre-prepared copy." ”
Clesia took the pen and paper and raised her head to look at Luo Feng, but she didn't know how to put pen to paper.
"See what I'm doing?" Luo Feng said: "Write down the story I told to Quartaris first." ”
The tip of Clecia's pen jumped, and a beautiful flower script jumped on the paper, which made several other team members have a great change in their impression of her, but they didn't expect her to have such a talent.
The backstory of "Io, the lover who looks at her from afar, the immortal man of ten thousand years", written in the lingua franca of Ferren, is easily written in the pen of Clysia, and the rhetoric and grammar are excellent, and the writing is quite extraordinary.
"Not bad!" Luo Feng praised: "It is worthy of being a magic apprentice and a doctorate, and he has practiced copying scrolls, right?" ”
Clehya, who accepted the praise, raised her head and smiled, and her eyes were straight when she saw it.
"It's not enough."
Luo Feng added while reviewing the copy: "You have to mention euphemistically that this statue is lifelike, with skin and muscles that are the same as a real person, and it feels excellent to touch." ”
Clesia showed a puzzled expression, but still recorded Luo Feng's words on paper.
"Well, I also want to mention that this statue has everything that a man should have, and after some stimulation, it will also produce the reaction that a man should have......"
"Wait!"
The more Tang Xiaotian listened, the more he felt that something was wrong, and he couldn't help but ask, "Captain, aren't we selling art?" How do I feel like a promotional copy is selling an indescribable entertainment product? ”
"It shows that our products are both artistic and functional!"
Luo Feng said: "Do you think, the husbands and lovers of those wealthy ladies are away all the year round, how empty, how lonely, and how cold they are when they are alone at home, don't they need someone to comfort them?" But they don't dare to find real people, afraid that their husbands and lovers will come back and find that the adulterer ** will be killed by the Green Society, and every lonely night is like tormenting in the fire of hell, day by day, year by year. ”
Speaking of this, Luo Feng compared his hands and made a display of goods: "At this time, Qiang Qiang!" He pronounced an onomatopoeia:
'Io, the one who looks at his lover from afar, the one who is immortal for ten thousand years' has been born! Am's countless miserable rich women have been saved! ”
Tang Xiaotian stroked his forehead and was speechless, not knowing what expression to use to face.
She also reacted to why the captain forced Klein to wear women's clothes to sell, and the beautiful boy ran to the aristocratic house to sell bedding fitness products to female dependents, so it was strange that he was not beaten to death by the housekeeper. Even if he is not beaten to death by the housekeeper, if the hostess takes a fancy to Klein and catches it as bedding and exercises every day, with Klein's small body, it will not take a few days to be squeezed dry.
Zhang Daniu thought for a long time, but his focus was different from Tang Xiaotian's, he scratched his head and asked Io's ball: "Aren't you a robot, how can you have a tube below?" ”
Io's ball was not angry: "How fresh, there is a pipe under the Transformers to drain coolant and waste engine oil, why can't I have it?" ”
"Then why is the tube still stiff?"
Ai Ou's ball was silent for a long time before he said faintly: "The eunuch is still looking for a palace maid to marry a vegetable household, I just installed a 'multi-function rocker drive system' for myself to talk about it, can't I?" ”
Zhang Daniu gave the ball a look that all men understand, nodded and said, "Okay, it's too good......"
"Not really! Great value for money. Luo Feng interjected: "With this system, your worth will directly double!" ”
……