(I read . Read the full text without pop-ups)

The female planner Kaede Kawashima turned red as soon as her pretty face was brushed, and she naturally knew why someone reacted like that.

"What, there are so many trademark proposals, which one do you like the most, Xiaofeng?" Yang Di smiled and asked the copywriter in front of him.

"Manager, I'm more inclined to 'Shichen Vipshop', and the discussion of the copywriting team is more satisfied with 'Haoyu Selling Medicine'!" The female planner Kaede Kawashima said seriously, she thought that this department manager was going to test herself, and she immediately did not only report the intention of the office, but also clarified her own views.

"Okay, then 'Shichen Vipshop', this one sounds more avant-garde!" Yang Di waved his hand and said with a smile.

Nima! Or is the brother witty, if there is a problem, let these people with real talent and hard work solve it, otherwise the dozens of pages of trademark cultural background, publicity ideas, and brand positioning in that folder will have to be read for at least half an hour.

The female planner Kaede Kawashima was delighted, and although the department manager made a somewhat casual decision, he finally adopted his own opinion.

This is undoubtedly a face-to-face affirmation for her!

Liao Tingting, the secretary of the board of directors on the side, was slightly speechless, is this guy really here to show his strength? Why is the trademark proposal such an important event, he didn't even look at the text a few times, and then patted his brain and decided?

If the chairman of the board of directors is still present, he has to vomit blood, this young man who has just made a military order with them and taken away two billion operating capital, the decision is too hasty, and there is no style of professional managers at all!

"Manager, we are selling medicines, consumer groups, facing the public, older people, and the name is too foreign, I'm afraid it's not good?" At this time, a staff member of the copywriting planning team stood up against Kaede Kawashima's preference.

He felt that such an important business project could not be measured by his own preferences, but should be in line with the market positioning.

"Hmm...... Makes sense, but I still prefer 'Shichen Vipshop'!" Yang Di touched his chin and said.

A group of people around him were covered with black lines.

Even Kaede Kawashima blushed, originally full of confidence in his vision, but now, for some reason, he felt a little guilty about his colleagues.

"Well, the trademark is important, but the brand, is the key, don't you notice that there are many difficult trademarks on the market today, and the products under your command are not still selling in the same way?"

Yang Di said seriously: "So, this matter ends here, the copywriting planning team can start preparing relevant promotional content!"

Seeing this, Liao Tingting stood not far away and nodded secretly, this guy is sloppy and barely acceptable, if he is indecisive, then it will definitely not work.

The people she transferred over are all sales and publicity elites, all veterans in the industry, and they are chips specially pressed in order to build a new brand.

At first, she was worried that this leading boss himself would not be able to suppress these talents, after all, this guy was too young, and all of his subordinates could call him his little brother.

But now, it seems that she is overthinking, this guy is very young, but he seems to be quite bold......

"Manager, if the funds allow, I propose to invite a group of Korean stars to endorse our new brand!" The director of the publicity department got up and proposed: "The pressure of public opinion faced by Korean stars is much smaller than that of domestic red stars, as long as the price code can keep up, even if they endorse emerging brands in this industry, they will not have too many scruples!"

As soon as this remark came out, a group of colleagues around them nodded thoughtfully, they had discussed this matter in advance, and if they wanted to make performance within half a year, they could only make more efforts in advertising.

Therefore, the tried-and-true endorsement is naturally indispensable, and in addition, the advertising of popular programs, websites, and magazines can also complement it.

"This is a must," Yang Di said with a smile: "But don't want Korean Oba, just invite a group of eye-catching cuties, we will focus on a beautiful image this time, and there will be a heavyweight domestic red star to join!"

"Really?" exclaimed the head of the communications group, whose office was under the most pressure with the new department.

When it comes to new brands and making a name for themselves, it has always been a big problem, but over the years, the atmosphere in the domestic entertainment industry has been secretive about this kind of products.

They have tried to contact many brokerage companies before, but unfortunately with little success, popular artists, as soon as they hear about "new drugs" and "new pharmaceutical sales platforms", they basically reject directly.

Those who can agree to discuss are also some second- and third-tier artists, and most of them are outdated and can't get jobs for a few months, so obvious, the market influence is limited, or the public is already aesthetically fatigued, and it is impossible to find them to give high hopes.

So, everyone set their sights on the foreign artist market, of course Hollywood can't, the value is too high, and the domestic popularity may not be worth the price, and Korean artists, in recent years, have entered the domestic market in a big way, which is a very good choice.

It is said that Korean stars are like meteors, rising fast and falling fast, this kind of opportunity to make money is generally not refused, and it is much easier to deal with than domestic red stars.

To everyone's surprise, the department manager swore that he had won a domestic heavyweight, which is somewhat unscientific?

Immediately, the conference room exploded, and the manager did not say who the heavyweight star was, which couldn't help but make a group of fashionable white-collar petty bourgeoisie speculate.

"Could it be Yan Danzhi, she has recently filmed a few bad scenes, and she is about to be scolded as the queen of bad movies!"

"I guess the big coffee that the manager said is Pu Tongyan, that woman is a well-known topic queen, it is said that she has been hyped all day long and spent a lot of money, and it is not ruled out that she will put down her body and take some risky endorsements!"

"It's also possible for Zhan Zhujiao under Beichen Entertainment, this once smash hit actress has been cultivating for half a year, and her value is not as good as before, Manager Yang may have already done it......"

......

......

The whole conference room was full of heads.

In this regard, Liao Tingting apologized to someone and said with a smile: "They are all very energetic!"

"Well, and love gossip!" Yang Di smiled.

"Ahem...... Manager, you should be blunt, who is the big coffee, and our propaganda department can tailor the propaganda content for it in advance!" the supervisor said embarrassedly.

A topic he led suddenly made the colleagues who had just gotten together lose their image, but fortunately, the newly appointed manager was young and not the kind of old-fashioned master.

"Hehe, Manager Yang, hurry up, today is the first day of the official establishment of the department, don't let everyone be hung up and go back." Liao Tingting was also laughing on the side, in fact, as a woman who loves life and gossip, she also has a guess in her heart.

"Her name is Liu Xinxin!"

Quiet.

The entire conference room was silent in an instant, and the laughter on everyone's faces was completely frozen.

Even Liao Tingting, the secretary of the board of directors, has an "O" shaped mouth.