The day after the premiere, Yi Feiyang came to the office and was already waiting for Dures. After seeing Yi Feiyang coming, he hurriedly opened the red wine to celebrate.

"Yi, I look good today." Dures poured red wine and brought it to Yi Feiyang with a happy expression.

Yi Feiyang, who also had a red face, took the red wine handed over by Dures and said: "Hey, man, our movie "Lust and Caution" has achieved such a strong box office result, how can I, as a director, not be happy? ”

Dures listened to Yi Feiyang's words, and Ha Lu Ha Da Lu laughed and said, "Yi, what should we do now?" ”

Yi Feiyang took a sip of red wine, and then said ambitiously: "In addition to drinking to celebrate, of course, it is to work harder and push the box office and word of mouth to a higher peak!" ”

Dures' eyes lit up and he said, "Do you want to hit this year's North American box office champion?!" ”

Yi Feiyang was full of confidence and said, "Yes, why not? Although our drama is R-restrictive, it is precisely because of this that it is more topical and attractive. Don't forget, this is the United States, it's an open country, and our "Lust and Caution" will definitely be able to further challenge for the top spot at the overall box office in the United States! ”

Looking at Yi Feiyang's sworn appearance, Dures couldn't help but be aroused, took a sip of red wine, and said, "Okay, I support you!" ”

……

The warm blockbuster "Happiness Terminal" by the great director Spielberg, which was released in early December, became an instant hit with a box office result of 78 million premieres, and attracted 440 million box office results in the United States, with a good reputation. beat the original premiere box office of more than 80 million "Angry Seas". Firmly ranked first in the total box office list in the United States!

on this. All the media and filmmakers gave Spielberg the evaluation of "a real great director", and even the director of "The Angry Sea" had to admit that in the confrontation between the two, he lost to Spielberg and was convinced.

In this way, "Happiness Terminal" is even more outstanding and has become the best box office monster in this year's Christmas file. Unexpectedly, as soon as Yi Feiyang's "Lust and Caution" movie was released, its box office sales broke the record held by "Happiness". It also hit the confidence of the great director Dead Pierber to defeat Yi Feiyang.

However, this is not over, when the new film "Lust and Caution" of fantasy entertainment broke out in full swing, Yi Feiyang himself continued to use the resources at his disposal, which was bound to push the reputation and box office of "Lust and Caution" to the highest peak.

First of all, Yi Feiyang called his most powerful assistant Fat Jack to the office and instructed him: "You go and contact Leonardo and Kate, the two leading actors of the movie "Lust and Caution", and we will start the most popular press release, mainly concentrated in the four major cities in North America, and you will be responsible for this matter!" ”

Then, Yi Feiyang called his partner in France, Luc Besson. "Do me a favor, old man." I'm going to keep the location where I filmed "Lust and Caution" and open it as a tourist attraction, and yes, I will organize people to decorate it again, so that anyone who has seen "Lust and Caution" will be able to find memories there! ”

After the last, Yi Feiyang called Rabbit Bill again, Rabbit Bill is a veteran of erotic movies, Yi Feiyang explained to him: "That's right, coax the Asian market, aren't many regions not allowed to be released publicly?" Then take the tertiary film route, which can be released in South Korea, Hong Kong, and Taiwan, and can even be made into a first-hand disc and sold directly...... Remember, there are some markets where piracy is very bad, so be sure to take the copyright to jail! ”

After doing these things, Yi Feiyang pondered for a while and felt that there were still some shortcomings, so he called the Propaganda Department of Dream Entertainment again and told them: "Immediately make a big adjustment to the publicity, well, tie up "Lust Caution" and "Titanic" for publicity...... Pay attention to the issue of other people's copyrights, don't be caught by your opponents, the propaganda slogan is called: Ruth and Jack's past and present lives! ”

……

In response to Yi Feiyang's bundled "Lust Caution" and "Titanic", Cameron, the great director of the drama "Titan", was extremely angry, and roared openly in the face of the media: "Shameless, I've seen a lot of shameless guys, but I've never seen someone who is shameless to this level!" ”

Many filmmakers also expressed disdain for Yi Feiyang's way of hyping with the help of "Titan".

"China Yi is using the influence of Titanic to promote its own films, and this practice makes us easily reminded of that hateful parasite!"

"I am very opposed to this kind of unscrupulous propaganda tactics, yes, China Yi should be sober!"

"I resolutely resist this play!"

Of course, there are bad and good things to say about everything.

"How can I say it, after all, it's just a means of propaganda, please don't rise to such a high moral level, as long as the drama "Lust and Caution" is good-looking!"

"Why can't you use "Titanic"? The starring roles of these two dramas are Leonardo and Kate, and we can just make a very detailed comparison! ”

"Support easy, it's just publicity, please don't make a fuss, go online!"

……

But in any case, Yi Feiyang's publicity measures have achieved very great results.

December 11 is the second day of the release of "Lust and Caution", and "Chromophore", which continues to rise at the box office, has instantly become the new darling of the media.

In fact, with the end of the premiere day of "Lust and Caution", the box office results in North America came out, and 113 million successfully broke the premiere box office results of all movies in the Christmas file.

In North America, the box office performance of "Lust and Caution" deservedly became the number one, and in other regions, "Lust and Caution" also has a lot of box office results!

Especially in the French film market, "Lust and Caution" became a dark horse in the French film market in 2003 with a box office score of 1500 million US dollars.

In Asia, the box office in South Korea and Japan is also nearly 20 million US dollars, so the box office performance of the movie "Lust and Caution" alone in the world has reached 150 million!

When Yi Feiyang saw such box office results, he couldn't help but breathe a sigh of relief, and it seemed that there was no suspense about the decisive battle between himself and Spielberg. If you win, he's going to win!

December 11th. "Lust and Caution" in North America. continued to end with a box office score of 50 million, although there was no terrifying result on the day of the premiere, but for the theater box office revenue of the day, the movie "Lust and Caution" accounted for eighty percent.

And the movie "New Trojan Horse Massacre", which was released on the 11th, basically ended in failure under the influence of "Lust and Caution", and only had a pitiful box office score of 3 million on the day of its premiere.

The box office performance of "New Trojan Horse Slaughter" in North American theaters is not as good as the box office revenue of "Lust and Caution" in theaters in a city.

For such a pitiful box office result, we can only blame the inappropriate choice of the movie "New Trojan Horse Slaughtering the City" when it was released. happened to encounter the storm of Yi Feiyang's "Lust Caution", and it was released behind such an erotic blockbuster, so it is no wonder that it did not fail.

After "Lust and Caution" became popular in North America, then Dream Entertainment launched a photo album of this play, and the market was very good, and many fans who like Leonardo and Kate bought this limited edition photo album and collected this set of photos with their own collection of "Titanic" photos.

Immediately afterwards, Yi Feiyang released the Mike album of the theme song of "Lust and Caution", and as soon as the song record came out, it was coaxed by people. Although many people have already heard this song on the Internet, on TV. But now the allure of the album is still staggering, with 3 million copies sold in a single day. At this rate, it will soon be able to break the record of 10 million that Mike has held for many years.

Fantasy Entertainment's series of big moves made "Lust and Caution" further popular.

……

"The beautiful sadistic scenes and wonderful story of "Lust and Caution" obviously conquered most audiences, and this film also ushered in the latest record of China's director Yi's premiere box office results, with a premiere box office score of hundreds of millions, showing the director's influence in North America and even the world!" Hollywood film critic journalist.

With the strong landing of "Lust and Caution" in North America, the audience who came to the theater for a while was all to enjoy this movie that people talked about.

The film has also received universal praise from critics, and for such a controversial erotic film, it is extremely sadistic and touching.

Even if some people are a little picky about the "Lust and Caution" film, with the popularity of "Lust and Caution" theaters, the viewing trend has begun to spread.

At such a time, Yi Feiyang is ready to hold another large-scale press conference.

Some people think that Yi Feiyang held a press conference at this time to hype up the box office results of this film.

Yi Feiyang had to admit in his heart that indeed, with the box office results of the film in the past two days, Yi Feiyang took the two leading actors in the film to attend this press conference in order to highlight the box office results of this film.

The box office results of this film are enough to make Yi Feiyang and the actors of the film shine in the media, because this is strength!

Why don't you give an example of what R-restricted film in North American history has been able to achieve such results in its premiere?!

Even the most box office appeal of the erotic movie "Instinct" only had a premiere score of only 35 million US dollars, and "Lust and Caution" is more than three times it!

Another reason is that the propaganda has begun to promote strongly in North America, so that friends in the media can report more news about the movie "Lust and Caution". Under the good news, the box office results of this movie can be won more box office results within a month of theater release.

……

At the press conference, Yi Feiyang appeared in front of the media in a suit and leather shoes, with a relaxed and happy expression.

Next to him are Leonardo, the male protagonist of "Lust and Caution", and Kate Winslet, the female protagonist of "Lust and Caution".

Leonardo, like Yi Feiyang, is also wearing a solemn black suit, while Kate is wearing a white sexy dress, although the weather is a little cold at this time, Kate, as a superstar, still pays attention to this press conference.

When the three of them came to the reporter friends, stood on the stage, and kept letting the media reporters take pictures, the appearance of Leon and Kate caused a scream at the scene, Yi Feiyang, who used to exist like the sun, felt that he had been robbed of the limelight for the first time. However, Yi Feiyang is very happy, which proves that the "Lust and Caution" he filmed is very popular, and the hero and heroine are very popular.

It has to be said that in "Lust and Caution", although Kate Winslet and Leonardo's limelight overshadowed everyone. But. There is no excellent directing by Yi Feiyang, a great director. will not make this the hottest movie of the year.

The three of them were standing on the stage, although it was a small press conference, but it was obvious that Yi Feiyang and others regarded this press conference as the first stop of this North American propaganda, and they came to Los Angeles at their doorstep for a small publicity.

No seats, easy to fly, Leonardo. Kate Winslet and others even stood on the stage and interacted with a small audience and a large number of reporters.

With the introduction of the host, Yi Feiyang and the three of them standing on the stage said hello to the audience and reporters.

The gorgeous red lights on the stage began to flicker, and a crystal ball slowly rose, rising in front of Yi Feiyang, Leonardo and Kate, and words began to appear in the crystal ball.

"Congratulations to "Lust and Caution" for setting the highest debut box office result of the year with a box office premiere of 113 million!"

The font in the crystal ball is also displayed on the screen, so that the audience and reporters can clearly see it.

Yi Feiyang looked at Leonardo and Kate in front of him, and couldn't help but put his hand on the crystal ball, this celebration ceremony. It is also a propaganda activity, and it is also necessary at this time. Dream Entertainment began to announce in a high-profile manner that Yi Feiyang would lead the two leading actors of the film to start a national promotional campaign.

The press conference of killing three birds with one stone is grand enough, the stage layout is gorgeous and dazzling, and the audience can accommodate many reporters and audiences.

Under the exclamation of the audience, Yi Feiyang put his hand on the crystal ball, and Leonardo and Kate also followed Yi Feiyang and put their hands on the crystal ball.

With a thud, the crystal ball emitted a puff of white smoke and cracked, slowly rising from inside a frozen bottle of champagne.

Yi Feiyang took out the champagne and took a photo with Leon and Kate in front of the camera.

Then, Yi Feiyang opened the champagne and the foam splashed!

In an extremely festive atmosphere, the press conference officially began.

The first to stand up was a black reporter, and the first question he asked was very sharp, he asked: "Dear Yi, I heard that the reason why the drama "Lust and Caution" will be a big hit is mainly because you used the name of the play "Titanic", right? ”

Yi Feiyang, "I think such speculation is unreasonable and unfounded, because except for the two main actors, my "Lust Caution" and "Titanic" have no connection in the slightest!" ”

The reporter continued to ask, "But there are many rumors that you deliberately or deliberately confuse the two plays to attract the audience to watch, how can this be explained?" ”

Pick, does this guy have a grudge against himself, how can he bite this question and not relax.

Yi Feiyang is a person who has experienced storms after all, and still smiled: "The audience's eyes are bright, how can a director like me confuse their sight?" In addition, I want to emphasize that although the story of "Lust and Caution" is very erotic, in terms of connotation and theme, I think it is much higher than "Titan"! Of course, this is my personal opinion, and everyone has a good opinion! ”

"Do you mean that Lust Caution is better than Titan?" The reporter seemed to be holding on to his braids.

"I mean the idea...... At least I didn't use such grand eye-catching special effects when filming this drama, and I completely relied on the acting skills of the two protagonists to win! Of course, looking at your confused appearance, I guess you haven't seen my drama yet, so I suggest you go into the cinema first, don't listen to hearsay, and don't be used by some people who have a heart and don't know how to do it! ”

Yi Feiyang's words hit the nail on the head, originally he was the person sent by MGM to make trouble, but at this moment, Yi Feiyang exposed the backstage, and his old face was slightly red.

At this point, other reporters had already understood the meaning and sneered.

The reporter was even more embarrassed.

Immediately afterwards, another reporter asked, "Yi, do you think the box office of this drama can surpass "Titanic"? ”

"Hehe, that's a good question. If my play is not a restricted R-rate, then I have confidence; It's a pity that this drama is a movie that people at the age of eighteen stopped, so in terms of audience, we are only one-third or even one-fifth of "Titan" at most, and you let me compare such a restricted movie with that fully open-ended "Titan", isn't it too difficult for me? After Yi Feiyang finished speaking, he made an extremely embarrassed scratching shape.

His expression and movement caused people to laugh.

The atmosphere instantly became relaxed.

"Then there is another question, who do you think has better acting skills in this play, Leonardo or Kate?"

"This question shouldn't be asked to me, it should be asked to them, Leonardo, you can say it!" Yi Feiyang handed the microphone over.

Leonardo smiled and replied, "I think we all played great!" If you really want to say who is the best, I think the best is the director, because only with his wonderful directing, we can shoot wonderful scenes! ”

Very sleek guy!

Asking is tantamount to asking in vain.

"Then may I ask Mr. Leonardo, is the bed scene between you and Miss Kate in 'Lust and Caution' real?" Another reporter sniffed a very sensitive question.

There was silence.

The reporter also seemed to feel that the question he raised was a bit too much, so he added: "Mainly when watching this play, I saw that the female protagonist and the male protagonist staged a bed scene and seemed very devoted, and in addition, it also felt very real in terms of body ~ position, especially the convulsions of the female protagonist's muscles, etc., so I was very confused......

Leonardo and Kate's faces became a little embarrassed, and they didn't know how to answer for a while. The whole scene fell silent. (To be continued......)