Chapter 137: Controlling the Chaos

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Tang Yi got straight to the point, Pan Feng was also a cool person, and immediately said: "Da Lang has drawn out the Tao, and he should rely on you for his brother." Pen × fun × Pavilion www. biquge。 info”

"Good!"

"Then the little brother is welcome."

"May I ask the eldest brother, is the younger brother in Jingzhong Liquor Industry the final say?"

Pan Feng looked embarrassed, but he also had to admit that the Pan family had no bargaining capital now.

"Naturally, it depends on the words of the virtuous brother!"

"That's good!" Tang Yi smiled.

"Please call all the main shops and wineries with an annual output of more than 50,000 catties of wine in Kaifeng territory, and the younger brother must set the rules!"

"Definitely... rules..."

Pan Feng's face collapsed instantly, and he said in his heart, Bai Fanlou has dominated the Kaifeng wine industry for decades, and he has never said that he has set rules for others, Tang Yi's move is too disrespectful of his peers in the wine industry.

"I don't know... What rules does Dalang have to make? ”

Tang Yi knew that he might have misunderstood, and said with a smile: "I'm afraid that the eldest brother has misunderstood, and the younger brother has no intention of being the king and hegemon." ”

Cao Tong continued: "Our Yanhefang brews fruit wine, and there is no official restriction, so we can sell it wherever we want." Even if it reaches the level of an annual output of one million catties, it will not even be able to make a splash when it is spread to the whole Song Dynasty, so why fight with you in Kaifeng to the death? In the future, the drunken immortals will only take the high-grade route in Kaifeng, which has nothing to do with you. ”

Pan Feng looked at Cao Yan's appearance, and really wanted to take him downstairs, didn't you take a part? Also, 'we Yanhefang' sounds harsh!

"That's... What are the rules.? Isn't it good now, my ancestors have been like this for generations, only the court sets rules for merchants, how can there be a line of merchants who have to set rules themselves? ”

Tang Yi explained: "Eldest brother, have you ever thought about it, even if there is no drunken immortal today, will there be other liquor in the future to seize the Kaifeng market by dumping at a low price?" ”

“.....”

"The little brother has to use this dumping method to establish his authority in Kaifeng this time, but there must be no more such things that destroy the market ecology in the future!" As he spoke, Tang Yi also raised his head and glanced at the sea of Thursday.

Thursday Hai subconsciously shrank his head, Tang Yi had something to say, and made it clear that he was the first to provoke the accusation.

But Thursday Hai was not convinced, you Tang Zihao played such a trick of giving away three months for free, so no one will be allowed to do this in the future?

Obviously, he is only allowed to do the first year of junior high school, and no one else is allowed to do the fifteenth!

Pan Feng doesn't think so, he is a person who can afford to take it and let it go, if he loses, he loses, and he is not convinced. Besides, Tang Yi's business methods are indeed unique, and everyone in this room is tied together, and they may not be his opponents alone.

"Then how is Da Lang going to behave?"

Pan Feng felt that what Tang Yi said was reasonable, he only used 300,000 catties of fruit wine to rush the huge market of Kaifeng's millions of years of consumption. This kind of thing, Pan Feng doesn't want to have a second time.

"I would like to invite all hotels in Kaifeng to form a 'Kaifeng Liquor Association'."

“.....”

What Mingtang? Although Pan Feng didn't understand what it meant, he seemed to feel very powerful.

Tang Yi explained.

In fact, this federation is the chamber of commerce or industry association of later generations, between the merchants and the imperial court, used to formulate industry standards, create a fair environment, collective pricing, etc., and play a role in communication, supervision, self-discipline and coordination.

As soon as Tang Yi said this, Pan Feng's eyes lit up!

At first, he thought that Tang Yi was going to be the king and hegemon, but after listening to it all the way, it didn't seem to be like that.

Pan Feng, who has been immersed in the wine industry for decades, knows too well the market of Da Song Liquor.

Even if there are official restrictions, it has to be said that the wine industry should be second only to salt and iron among the hundred industries of the Great Song Dynasty.

With such a big benefit, not only is moonshine rampant and stealing it into the wind, but from time to time it attracts some wealth from outside the industry to rush into it with hard force, which is the most deadly.

Decades ago, the Pan family did just that, and won half of the Kaifeng liquor store.

Today's Tang Yi is the same, and he rushed in more unreasonably than the Pan family back then!

It can be said that every time hot money enters, it must be a bloody storm. Regardless of whether you win or lose, just the shock of the Kaifeng liquor industry, which time will not take a few years to recover?

Just like this time, Tang Yi rushed hard, Fan Lou withdrew early, although the loss in financial resources was not large, but the sales volume was plummeting. If Tang Yi delayed him for a few more months, the Pan family might not be able to slow down for more than ten years.

Pan Feng is so struggling, let alone others. In less than a month since Hualian Warehousing opened its doors to welcome customers, seventy percent of the hotels in Kaifeng were cutting prices to grab the market, and Tang Yi was losing money to make money.

This kind of chaos in the liquor store is not a day or two, no one can do it, no one can do it. To put it bluntly, this is a business of fighting for financial resources, you can eat enough if you have money, and then wait for the richer to beat you down!

However, how can this matter be so simple when it comes to Tang Yi?

Pan Feng couldn't figure it out, what kind of human head is this?

One move to gather the crowd into rules and turn the pieces into a whole will solve the chaos of the wine industry.

In Pan Feng's opinion, if he had thought of this federation earlier and set the rules earlier, Tang Yi would not have been able to enter even if he played flowers.

As for whether other wine merchants agree with this federation, there is no need to consider it at all. Before Tang Yi entered, Fan Lou held more than half of the market, and the Pan family was the day of the Tokyo wine store!

....

After the explanation was explained, Pan Feng also agreed very much, and Tang Yi was also relieved.

"When the eldest brother contacts his peers in the wine industry, if anyone is embarrassed, he doesn't have to force it, just say that the wine store colleagues who have joined this federation can sell wine in Hualian Shop, if it is still not allowed, then the younger brother has no choice for the time being."

"Fools are not allowed!" Pan Feng glared and shouted, "If you can join Hualian, let alone join a meeting, even if you want the moon in the sky, someone can take it off for you!" ”

Hualian is not as simple as a shop now, with tens of thousands of customers every day, who is not greedy? Moreover, what is the most scarce commodity of Hualian now?

Wine!

Although Tang Yi's drunken immortal was given away for nothing, but now that the Tang and Pan families have reconciled, Tang Yi has no intention of suppressing Fan Lou again, so he only borrows and sends wine as a gimmick to attract customers.

Limited gifts, 3,000 catties per day, and 1,500 guests can receive it. Therefore, now you have to draw lots to enter Hualian Shop, and you can only get the wine if you win the lot.

However, in addition to the drunken immortals, Hualian only sells fine wine on the second floor, which means that ordinary people can't buy wine in Hualian at all.

This gap, since Zhao Zhen came forward and the two families reconciled, Pan Feng has been eyeing it. Being able to sell wine in Hualian is definitely a lot of money.

Speaking of selling wine, Pan Feng remembered something.....

"Brother Xian.... Brother has something to ask for. ”

"What?"

"Would it be good to sell your 'civil and military supreme' to your brother?"

Burst...

Tang Yi couldn't hold back, laughed directly, and glanced at Cao Yan......

"You better tell him!"