Chapter 305 Fast Food Chain Ideas
After Li Zhongxin and Wang Bo returned to Jiangcheng, they did not go home directly, but after sending Yan Ming and Chen Tianfang home, they went to the headquarters of Zhongxin Company for a short meeting.
Li Zhongxin felt very satisfied with this trip to the provincial capital, after all, Zhongxin Company took the two lines of Qi City and Mu City, and in the future, the supermarket will expand rapidly in the whole province of Hei Province, there will be no problem, not to mention, he wants to do a lot of construction things, it will be much easier.
The most important thing is that they have negotiated to get a piece of land near the railway station in Qi City and Mu City, and only wait for Qi City and Mu City to move the place, and get the drawings of the design institute, and then the large construction companies in Qi City and Mu City will produce the best engineering team, and Yang Hua's new engineering team will build two large shopping malls together.
Let Yang Hua's engineering team take large-scale equipment to Qi City and Mu City to build large shopping malls, Li Zhongxin felt that Yang Hua's engineering team, at this time, should focus on military training, and the main construction must be the city engineering team of Qi City and Mu City.
The construction workers under Yang Hua and those from the city engineering team mainly studied in the past, learned some experience, and learned construction methods.
The people of the engineering team have learned the skills, so no matter what kind of construction they do in Jiangcheng in the future, there should be no problems.
Li Zhongxin attaches great importance to these two large shopping malls, because he wants to use such a large shopping mall to create a comprehensive commercial building belonging to Zhongxin Company.
The so-called comprehensive commercial building, Li Zhongxin considers it this way.
In this large shopping mall, the first floor is made into a façade room except for the entrance of the Zhongxin grocery supermarket and the entrance of the guest rooms of the Zhongxin Hotel.
What about these façade rooms! He is ready to officially launch the Faithful fast food chain program.
Li Zhongxin has always been a national chain of fast food restaurants, and he not only wants to open such fast food restaurants in various cities across the country, but also plans to let such fast food restaurants go to the world.
In later generations, KFC and McDonald's foreign junk food can become popular all over the world, and KFC and McDonald's exist in almost any country in the world.
Li Zhongxin believes that the fast food chain he opened will also open to every corner of the world, and will also pass on Chinese food culture to every corner of the world.
Under normal circumstances, the best location for chain fast food restaurants is in the most prosperous area in the center of various cities, but Li Zhongxin did not want to open a fast food chain in the center of the city first, but planned to locate the fast food restaurant in the railway station.
In later generations, almost all Chinese have a kind of dissatisfaction with the area around the railway station, almost all parts of the country near the train station are very chaotic, especially restaurants and inns, stealing customers incidents are endless, not to mention, after eating in the restaurant, many people will have a bad stomach.
In other words, eating at a restaurant near the train station not only costs much more than other places, but also the food you eat is still unclean.
It is precisely because of this reason that foreign fast food such as KFC and McDonald's entered China and was immediately sought after by people all over the country.
After these foreign fast food entered China, they were found near railway stations and passenger stations in almost every place.
Foreign fast food had a considerable advantage at that time, what was this advantage?
Their food is fried at high temperatures, and no matter how customers eat in such a foreign fast food restaurant, they generally do not have stomach problems.
The quality of the things is good, and the price is uniform, and people can feel a kind of satisfaction at once.
The price of a meal in foreign fast food is about the same as that of a meal in other fast food restaurants outside, so people naturally choose foreign fast food with the same consumption.
This situation did not change until 2016, when some Chinese restaurants began to formalize and Chinese restaurants began to ensure the quality and safety of food.
However, out of habit, many Chinese people will still choose malnourished junk fast food like foreign fast food.
The most popular popular food in foreign fast food is burgers, and most hamburger crusts are baked from refined white flour.
Li Zhongxin has heard about the harm of eating foreign fast food, such as the fine white flour used to make hamburgers.
Although the taste of refined white flour is pleasing, it loses B vitamins and many important trace elements during processing, in addition, refined flour is a simple carbohydrate, which will cause the blood sugar concentration in the body to soar in a short period of time after entering the digestive system, and the body secretes a large amount of insulin to suppress blood sugar levels.
It doesn't take long for blood sugar levels to drop rapidly and insulin levels to drop dramatically, and over time, the body may gradually lose its ability to respond properly to insulin until it causes insufficient or even stopped secretion of insulin. Then diabetes will find you!
There are four disadvantages of burgers: 1. Simple carbohydrates, which raise blood sugar too quickly. 2. Excessive fat; 3. Too few vegetables; 4. The overall calories of burgers are not low, and people who need to control their calories must eat less.
Most of the other items sold by foreign fast food, such as KFC and McDonald's, are fried products, which are also very harmful to the body.
After the food is heated at high temperature, the beneficial nutrients in the edible oil will be damaged to varying degrees, and with the increase of oil temperature and the extension of frying time, the degree of nutrient destruction is more obvious, and many nutrients in the fried food will also be seriously damaged due to high temperature and other factors, so too much consumption of fried food will cause nutritional imbalance.
After the food is fried, the surface is wrapped in a large amount of oil, and it is more difficult to digest the oil, so after eating too much fried food, it will make people feel full and uncomfortable in the abdomen, especially for people with poor liver, gallbladder, pancreas, and gastrointestinal tract function, which may induce or aggravate certain diseases.
Some foods that are normally easy to digest can also be denatured by high temperatures, making them difficult to digest. Therefore, excessive consumption of fried food not only increases the burden on the digestive tract, but also reduces the digestion and absorption rate of food.
The molecular structure of edible oil changes after high temperature heating, such as the decrease of unsaturated fatty acids and the change of some fatty acids to trans structure; If hydrogenated oil is used, the molecular structure of the oil has already been changed before frying. These changes in oil are not conducive to the prevention and treatment of cardiovascular and cerebrovascular diseases.
When a food is fried, the fat of the food that originally contains no or very little fat increases exponentially.
Fat is a high-calorie food, although it is difficult to digest, but the absorption rate is high, and excessive intake will inevitably lead to excess calories. If you don't burn off excess calories by increasing exercise, you will accumulate over time, and you will create a big fat person. Obesity leads to a significant increase in the incidence of heart and cerebrovascular diseases, high blood pressure, dyslipidemia, diabetes, gout and certain cancers, and makes existing diabetes more difficult to control.
All in all, foreign fast food is extremely harmful to people's health, but because Chinese have no way, or because of the admiration of foreign flattery, a considerable number of people will still choose such fried food.
Chinese food is different, Chinese food is nutritious, and Chinese food is characterized by far more recipes and ingredients than Western food. From the perspective of food nutrition science, it seems to be relatively healthy and reasonable, they are high-fiber, low-fat sugar foods. It is easier for Chinese people to absorb.
Chinese catering culture has a long history and is an important part of the cultural treasure house of the Chinese nation, and it is known as the world's three major culinary systems along with French and Turkish cuisine, and it is also a place of pride and pride for our Chinese sons and daughters.
Chinese food culture has a colorful cultural connotation and a strong and solid technical foundation, with taste as the core, for the purpose of nourishment, is the crystallization of culture, science and art, different geographical locations, different nationalities, with different styles but also unparalleled catering culture.
Li Zhongxin feels that as long as the delicious food in Chinese food can be greatly promoted, then Chinese will choose to enjoy Chinese food.
It's just that in the eighties and nineties, all the businesses that operated the restaurant were very closed, and no business would think of expanding the scale of operation and promoting fast food and food to the whole country.
Lanzhou ramen, Shanxi knife cut noodles, and Chongqing noodles are the most familiar to Chinese, and many other Chinese delicacies, that is, around 2000, began to gradually move from one region to the whole country.
In addition, those traditional Chinese fast food delicacies such as pork ribs and rice, Yangzhou fried rice, and casserole skeletons have not yet fully emerged at this time, and only a limited number of cities have them, and no one can make this thing bigger.
Li Zhongxin had the idea of promoting Chinese fast food before it entered China in a big way.
This kind of promotion should be done in accordance with strict review standards and strict access systems, and all chain fast food restaurants must be done in accordance with the rules formulated by the headquarters.
As long as the quality, taste, and service are strictly controlled, whether foreign monks will come in the future, whether they can recite good scriptures, or whether they can make money in China, that is another matter.
If China wants to become stronger, it should not be completely dependent on resources, or it should be obtained by developing proposed processing technology, but should be reflected in more details, only Chinese enterprises go abroad, make money from foreigners, and then return to China to spend it, then it can make China richer and stronger.
At this time in the 80s, China's high-tech or technical level and other aspects are lagging behind the developed countries as a whole, Li Zhongxin feels that at this time, the most able to knock on the door of the developed countries should be China's supermarkets and food.
As long as China's supermarkets and food take the lead in going abroad, China's light industrial products will gradually accompany supermarkets to go abroad in the future, and slowly, things with Chinese brands will go abroad and go to the world.
If you want China to rise, you must start from the beginning.