Chapter 528: The Supermarket Problem
Speaking of the management personnel of Zhongxin Company, and thinking of the right time, place and people, Li Zhongxin pondered slightly, and said: "Third uncle, since I talked about it on Yang Hua's side today, I want to do the welfare and housing division, what will be it for a while!" After arriving at the head office, you call the senior leaders of our company's management and ask them to come to the company to discuss the matter of carrying out welfare housing in the future. I'll invite everyone to dinner by the way, and if you have any ideas, you can exchange them at that time. ”
After Li Zhongxin and Wang Bo and Zhao Futian returned to the headquarters of Zhongxin Company, Wang Bo called to inform the senior management of Zhongxin Company about the meeting, and Li Zhongxin stopped Zhao Futian and talked about the recent situation of Zhongxin Supermarket.
"Uncle Futian, has Zhongxin Supermarket encountered any difficulties recently, or does it need to do something from the head office?" Li Zhongxin sat in Wang Bo's position and asked casually.
"The momentum of the development of Zhongxin Supermarket in recent times is quite good, and the Zhongxin Supermarket in Jiangcheng, as the oldest store of Zhongxin Supermarket, has been showing a situation of strong sales.
Flagship stores in the capital and provincial capitals! After the word-of-mouth effect of our company and some publicity, the momentum of development is good, and the traffic of large shopping malls in the area has been matched.
But what! In terms of goods in our Zhongxin supermarket, there is no complete state-owned shopping mall, and many things that need to be supplied by ticket are not sold well on our side, and they are often out of stock.
Household appliances such as permanent bicycles, phoenix bicycles, color TVs and refrigerators, as well as some supply types of goods, are basically not available in our supermarkets.
Even if you get these best-selling products, the price will be a point higher than the price of the state-run shopping mall.
In terms of purchases, it is also necessary to use the tickets of ordinary people to buy color TVs or bicycles and other items to get to the manufacturer, and the manufacturer will give the ration of other goods.
For this reason, sales of home appliances, bicycles, and supplied goods have not been on the rise.
And these things occupy a large proportion of the supermarket space, what kind of situation is formed? That is, the sales of our own goods in Zhongxin supermarket and the small goods purchased from Hanzheng Street in Wuhan far exceed those of other large shopping malls, while the sales of large products have not been able to rise.
Although the flagship stores of Zhongxin Supermarket in the capital and provincial capitals make money, the proportion of profit is lower than that of the small stores of Zhongxin Supermarket. ”
"Well, Uncle Futian, I understand what you said. Although the customer flow of our flagship stores in the provincial capital and the capital is very large, the proportion of making money is much smaller.
In other words, after removing the housing fee and the employee's investment, the profit margin is low, and this is what it looks like! Li Zhongxin pondered for a moment and asked slowly.
Li Zhongxin still has a certain understanding of the situation that Zhao Futian said, after all, at this time, Zhongxin Supermarket is not a state-run large shopping mall, and those state-owned large enterprises are not concerned about shopping malls like Zhongxin Supermarket, and the products produced and supplied with tickets! Basically, they will be supplied to large state-run shopping malls, and the fish that have slipped through the net from these large enterprises! It will also be more expensive than other large shopping malls.
The common people at this time were different from the common people in later generations, and the common people at this time did not have much money in their hands.
Almost everyone lives on a dead wage, and if they want to buy a large item, they have to go to multiple shopping malls before deciding whether to buy it or not.
The flagship store of Zhongxin Supermarket is the standard configuration of large shopping malls, and this is the time! If there are no large-scale goods, that is, people will feel that the goods are incomplete, and some of these large-scale goods, such as large household appliances and watches and bicycles! Not to mention that the purchase price of goods is higher than that of other state-run shopping malls, and the common people do not very much agree with shopping malls such as Zhongxin Supermarket.
"Uncle Futian, what about this problem! After all, we are not a state-owned enterprise, and the eyes of those large state-owned enterprises have turned to the sky, and we cannot obtain those large items from these large state-owned enterprises for the time being.
But what! The first batch of small household appliances such as rice cookers, electric frying spoons, and electric kettles will soon be able to go on sale.
Our Faithful Supermarket too! Some of the state-owned large appliances can't get the goods, you can sell some imported TVs, we can't get the goods for big brands of bicycles and other things, you can take some small brands of bicycles, we sell these things for the purpose of making it easier for the people to shop, and it is not necessarily necessary to use people to approve the strips, which manufacturer to pick up the goods, after all, we don't have that kind of resources.
I think so, after the small household appliances of Zhongxin Company are listed, what about the stalls of large household appliances in the home appliance sales area! We downsized and put out our own small household appliances for sale.
The small household appliances of our faithful company are of good quality and low price, and we believe that they will open up the market soon. "Li Zhongxin for Zhao Futian said about this difficulty, he didn't have too many good ways at this time, now it's eighty-five years, all kinds of cows, ghosts, snakes and gods have come out, those who take the approval strips, and those who make approvals do the approvals, then see the way to make a fortune, and the fallen men with some backgrounds seem to have sprung up like mushrooms after a rain.
Not to mention anything else, even non-state-owned units such as Zhongxin Company now have people coming to apply for pick-up of goods with slips.
"The first batch of products of our Zhongxin small home factory is about to go on the market, which is great, and I believe that through the listing of our Zhongxin company's small household appliances, Zhongxin supermarket will usher in a peak sales season." Zhao Futian said confidently.
Zhao Futian has a deep feeling for Zhongxin's own products, as long as Zhongxin Company has a kind of self-owned goods on the market, then there will be a wave of hot rush purchases in Zhongxin Supermarket, which has a precedent.
Compared with those large shopping malls, in addition to the advantages of price and quality, Zhongxin supermarkets have a huge advantage in other aspects.
Whether it is Anershu sanitary napkins, Longjiang brand electric fans, or canned fish from Nazhongxin, these self-owned products are basically sold out as soon as they are listed.
And what about these goods! The number of other state-run shopping malls is far inferior to that of Faithful supermarkets.
"Uncle Futian, are there any problems in the supermarket in terms of personnel management and other aspects, and what are the problems that need to be solved now?" Li Zhongxin saw Zhao Futian's confident appearance and continued to ask.