Chapter 70: The Business War

Song Zhan only hated that he was not in the country, if he was there, he would directly stuff the whole bottle of medicine into Wu Gaozhi's mouth, making him worse than death, and also making Wu Youquan's family, who still have the face to plead, feel the pain of dementia as their only son.

Song Han cried, almost crazy, she couldn't let her son in.

Wu Youquan was caught with blood marks all over his body, and the two quarreled for a night, and in the end, Wu Youquan had no choice but to agree to Song Han's request. The husband and wife hurriedly rushed back to Xuancheng, contacted a gentleman surnamed Ouyang, and after obtaining consent, drove to Xuancheng Tianwu Mountain.

Back in Songcheng, Song Yumeng reluctantly returned to Song's house that night.

On the second day, Mo Xian Shen accompanied her as always to negotiate with the next brand, but this negotiation went smoothly, and the decoration subsidy was controlled at 8,000, and there was no need to sign a guarantee agreement.

Song Yumeng signed an agreement with the person in charge of the brand on the spot, and the person in charge of the brand directly transmitted the information to the domestic headquarters, and the headquarters sent the brand decoration designer to Songcheng. After all, the decoration style of these brands must match their own products, so all the stores are designed by their own designers.

Many departments are full of enthusiasm, and the follow-up Wadino and his party were also invited to Songcheng for inspection in the past two days. Now it's time to start planning your ads.

A series of follow-up arrangements, Song Yumeng explained clearly, what kind of advertising is needed, what kind of effect is needed, and even today's brand planning time has been given a rough limit.

And at the end of this week, next Monday is the Songcheng International Jewelry Exhibition, and the Xuancheng Fashion Week time is close to the convenience of linkage, so if you win Vadino this week, then during the jewelry exhibition, there will be people from all major clothing brands, so that the Emperor Exhibition has an absolute advantage to win these big names.

The investment promotion department, the planning department, and the brand department worked overtime, Song Yumeng got the list of participating brands from Liu Xuanxin and handed it over to the heads of the three major departments, who now need to arrange follow-up contacts.

Mr. Zhong of KIITN has been staring at the dynamics of the exhibition, and after signing today, the exhibition directly circled the façade left for KIITN, and there were brand logos and some slogans welcoming publicity on the display board.

Mr. Zhong's people lost their temper in an instant when they saw that Dizhan had won another luxury brand of the same grade as KIIGN so quickly. Although Emperor Zhan is an emerging shopping mall, but behind it is Song Yumeng in charge, not to mention the funds, if Song Yumeng is willing, the family's connections will be used slightly, and other brands will be signed, who else will be a competitor in Songcheng!

Speaking of advertising, her grandfather's family has a film and television city, and she also has shares in many cultural companies. As for the follow-up expansion of the emperor's exhibition, it is a prime location to choose at will, after all, her family has won too much land in the struggle in the past few years.

At the beginning of the business war, a real estate developer failed due to business competition, the capital chain was cut off by the Song and Liu families, and the projects under construction in Songcheng and Xuancheng became unfinished buildings, and then the two took over the assets of this real estate developer on the verge of bankruptcy with strong capital.

At the beginning, the real estate market was only showing signs of rising, and such a big move into the real estate industry was a big gamble at the time, but fortunately, the Song and Liu families won the bet, and it was a big win! The defeated real estate boss later saw the rise in housing prices and directly suffered from depression, but he couldn't survive even half a year at that time, because other enterprises in the alliance were also facing difficulties, where to have financial support.

They suffered a loss of capital, but the Song and Liu families were not as unstoppable as the outside world said, otherwise they would not have forced Liu Xuanxin to marry Song Nian, but fortunately, the two were still in love later.

At the time of the price war of daily chemicals, Song Zhan almost sold the manor for a while, and all the previous foreign investments were also sold, and the Liu family directly sold the treasured cultural toys.

Every day, in order to fight the opponent, the speed of burning money frightened both sides, but they had to continue burning.

Taking Songcheng Film and Television City as an example, the opponent integrated most of the cultural companies to boycott Songcheng Film and Television City, and at the same time, the major families injected capital into an emerging film and television city, although the equipment and scenes were far from Songcheng Film and Television City, but a large amount of capital poured in, and the emerging film and television city had a huge impact on the film and television industry of Jiangliu Group.

Liu Ye directly overwhelmed the lowest rental fee, and even lost money in the end, he also sent people, using all his connections to lead foreign cultural companies to film, Chu Yilian's cultural company published many word-of-mouth films, he was the first to support Liu Ye, the new film cooperated by the two sides was directly directed by a well-known domestic director, and all the well-known artists under the cultural company participated, and the film production cost was how much to give.

When that film was released, it directly topped the list and continued to break records, but the commercial investment behind it is not just as simple as outsiders see.

The emerging film and television city could have developed steadily in this way, but its heart was too big, and it formed an alliance with the other two families, and in the end, it couldn't make ends meet, and it couldn't subsidize like the Liu family, and it lost again and again.

And Jiangliu Film and Television City has also become popular with many people because of many star directors coming to film, the most famous is Chu Yilian, the film and television works published in those years are like a hundred flowers blooming, and even the film and television city in Beicheng has been impacted.

Liuye opened up the entire industrial chain, and the emerging film and television city ended up with no one to film, and even the group performances ran to Jiangliu Film and Television City, and after the building was empty, it was directly bought by Jiangliu Group with low capital, which is also one of the turning points in the war between the two sides.

In the past few years, the cultural company of the Chu family has integrated the previous cultural companies that boycotted Jiangliu Film and Television City, and the subordinate artists have reached an unprecedented luxury lineup.

With the victory of Jiangliu Film and Television City, Chujia Cultural Company became famous and became a first-class cultural company in China.

This commercial battlefield alone shows how fierce the competition between the two sides was at that time, not only limited to the scope of Songcheng, but also involved a wide range of things, which is really rare.

Mr. Zhong doesn't know all this in detail, he just wants to raise the brand income this time, and wants to blackmail Emperor Zhan, after all, these international brands are not once or twice, and this Emperor Exhibition is a typical owner with strong funds, and Song Yumeng is a rookie who has just taken over.

But now Mr. Zhong is dumbfounded, not only did Di Zhan not contact him again, but also signed the next one directly, with a posture that doesn't matter whether there is KIITN or not. If there are two more in the future, a new cluster effect will be generated, and the pattern will be generated, so it will be difficult for other shopping malls in Songcheng to compete with them in the luxury market.