195 [Selling millions of copies, album mainland distribution rights] begged for subscription
Guangzhou New Era Audio-Visual Company.
Early in the morning, Li Qiang hurried to the company, and he received a call from Li Yange last night, saying that he had arrived in Guangzhou and was going to come to the company tomorrow.
At nine o'clock, after Li Yange took Cheng Shaojun to the New Era Audio-Visual Company, he heard Li Qiang say that the album sold one million copies, and couldn't help but be surprised: "Breaking one million copies so quickly?" ”
"Yes, the day before yesterday, sales officially exceeded 1 million copies, and the factory is now preparing to produce the last batch of albums and ship them to inland areas before the end of the year."
A few days ago, the album of the Baojia Street Band successfully exceeded one million copies, which was the first album released by New Era Audio-Visual to break one million copies, which made General Manager Li Qiang excited at the same time, and it also made people work overtime to produce the next batch of albums sold in inland areas.
Speaking of this, Li Qiang sighed: "Thanks to Mr. Li's Hongfu, the company can finally have a good year this year." ”
From November last year to the present, with the album of the Baojia Street Band, it has not only swept away the company's previous decadence due to the loss of Hong Kong records' mainland agent, but also made the company more and more busy.
The factory is operating almost around the clock, but because of the small scale of the assembly line and the distribution channels of the new era of audio-visual, it is probably only around South China, such as East China and Central China, which are markets that they have re-sent people to explore.
The same is true for Liang Shuyi of Times Records, which has been building its own distribution channel since the end of November, and has now successfully expanded to North China and Central China.
"Manager Li said with a smile, this is not my Hongfu, but the success of everyone's joint efforts." Li Yange smiled and waved his hand, although the album of the Baojia Street Band was a big hit, it was mainly due to his own publicity in Beijing, but it was also very important for Li Qiang to quickly keep up with the production and follow-up publicity.
"If it weren't for the shortage of production lines this year, and our company would have to make a batch of teaching tapes for the Cultural Bureau here in Guangzhou, otherwise the sales would have been a little higher. So we plan to reopen a few more production lines next year and expand the production scale. ”
"Expanding the production line?"
"Yes, expand production."
Li Qiang nodded and said: "Now our company has opened up distribution channels in East China, plus South China, the minimum distribution volume can reach more than 800,000 copies, and if we don't expand the production line, I'm afraid the business will have to be robbed by pirated tapes!" ”
Pirated tapes?
Li Yange frowned and said, "Are there many pirated tapes on Baojia Street now?" ”
"Many, too many, I don't know anywhere else, just here in Guangzhou, there are at least fifty or sixty thousand pirated tapes circulating in the market, the Cultural Bureau and the Ministry of Public Security cracked down on a batch a few days ago, but Mr. Li, you should know that these pirated tapes are all made by small private factories, and the sound effect of the engraving is very poor, but it can't stand cheap, and many people choose to buy pirated albums."
When Li Qiang talked about pirated albums, he was also angry, and he had sold more than one million copies last month, but the birth of pirated albums also made the sales of genuine albums decline significantly.
If the record hadn't been released early enough, I'm afraid that the pirated version would have sold better than the original version by now.
This is also why the New Year is about to end, and Li Qiang also asked the factory to work overtime, in order to catch up with the pirated albums before they flow into inland cities, and distribute the goods as soon as possible, so that if they can sell one more genuine copy, they will sell one more genuine copy.
Looking at Li Qiang's angry appearance, Li Yange can understand his mood at this time, the domestic album market is actually very huge, you must know that in today's era when TV sets are not popular, the public's entertainment culture can be described as barren.
According to the research data released by the China Record Association in 2013, from 1985 to 1995, in the first golden decade of reform and opening up, the total number of album sales released in the country exceeded 300 million.
300 million records, not counting those pirated albums, you can imagine how huge and vast the domestic record market has been in the past ten years.
Li Qiang asked tentatively: "Mr. Li, I don't know if your company has any ideas to build a factory in the mainland?" ”
Li Yange thought about it and said ambiguously: "The company has no plan for this aspect for the time being, but there is no guarantee that there will be a need for this in the future." ”
Last year, Li Yange didn't want to build a factory, because he knew that the glory period of domestic records was only a few years, and now spending a lot of money to build a factory is a bit worth the loss, but Liang Shuyi gave him a wake-up call.
The suburbs of Beijing, which will be close to Fangshan District in the future, where land prices are very cheap now, and there are many factories built there, and the company can build a factory to make tapes.
In this way, there is no need to be limited by the shipment volume of Guangzhou New Era Audio-Visual Company.
As for the scale of production, if it is not enough, it can be outsourced to other companies, just like now, and hand over the distribution channels in the south to New Era Audio. When the company grows in size in the future, there is no need to give a piece of the pie to others.
As soon as he heard Li Yange say that it was possible to consider building a factory, Li Qiang's heart tightened, and those who tasted the sweetness naturally didn't want to give up such a large profit in vain.
After thinking about it, Li Qiang said: "Also, if the factory is built now, the investment is not only large, but also the profitability cannot be guaranteed, if it weren't for your company's album before, I'm afraid it would be difficult for us to survive this winter." ”
"Yes, there are concerns about that." Li Yange smiled, he didn't care about Li Qiang's words, he definitely didn't want to build a factory to produce tapes, after all, this time the album of the Baojiajie Band sold a million copies, and Li Qiang and his company could at least make hundreds of thousands of dollars from it.
The two chatted for a while, and when they saw that there was nothing to do, Li Yange also got up and said goodbye.
Before leaving, Li Qiang asked hesitantly: "Mr. Li, I don't know when the Baojia Street Band will release its second album?" ”
"I'm afraid not in the short term, after all, there is still a big market for the first album to explore, and I guess we will have to wait until the end of the year."
Li Yange smiled, he couldn't see Li Qiang's careful thinking, and he didn't break it, anyway, now the first album "1987" still has a big market in inland cities, and he is not in a hurry to release the second album.
called Cheng Shaojun, who was waiting for him outside, and the two walked out of the new era company together.
"The Baojia Street Band's album sold a million copies? So fast? ”
Remembering that before he left, they had only sold more than 300,000 copies, and now that it has only been more than a month, they have sold so many, Cheng Shaojun's face was full of surprise.
"It's okay, it's a lot of accumulation, there has been a lack of production before, and the distribution channels have not kept up, and now these two have been almost solved, and the sales can skyrocket."
Speaking of which, Li Yange remembered the album she released in Yueben, and it seemed that she could talk to Polygram and obtain the qualification to be released in the mainland.
After all, he is also the first Chinese to be nominated for an Oscar, and taking advantage of the situation to release a wave of albums should also be able to redeem the embarrassment of the dismal sales in the book.
……