CBS, commonly known as CBS, is the one with the CBS logo. Pen, fun, pavilion www. biquge。 info

CBS isn't just a TV station, they also have one of the largest radio channels in the country.

After the 50s, CBS took advantage of the NBC turmoil to poach their people, which made them lose their vitality, and then embarked on a path comparable to NBC.

CBS also has film divisions, Columbia Pictures and Samsung Pictures, which have not yet been acquired by SONY.

After the film company was sold, CBS was also acquired by Lei Shidong in 99, and this single CBS group became a history completely.

Today, CBS is a very large group, with annual revenues of more than $10 billion.

Before the U.S. economy entered a downturn, they were doing well.

In November last year, at about the same time as the British TV station, it was CBS that bought the American rights to Yin Jun's "Millionaire".

After thorough understanding and preparation, CBS officially launched the American version of "Millionaire" in early February this year, which aired at 10 p.m. on Wednesday and once a week.

Now 6 episodes of the program have been broadcast, and the effect is very good, and the ratings have now reached more than 15% of the same time period!

You must know that there are so many TV stations in the United States now, far from being like the concentration of the five major media groups after 2000.

In addition to CBS, NBC, ABC, there are also medium and large TV networks that combine dozens or hundreds of TV stations.

can have a rating of 15%, which is basically the undisputed hegemony of the same time period.

Such good results made Klin, the deputy manager of the variety show who spent 30 million Hong Kong dollars a year to buy the copyright at a high price, very proud of the TV station.

CBS is not in such a hurry to sell commercials, but now advertisers are flocking to contract full-time advertising for "Millionaire", and the combined price has reached $110 million a year, which is more than 10 times the purchase price and production cost!

But CBS is not very satisfied with this price, because "Millionaire" is a show that is appreciated by both the elegant and the vulgar, with a gimmick of 1 million US dollars, and people want to learn, of course, it will be popular for a long time.

Such a show is definitely not bad for the people who cheer and the advertisers who cheer.

With the invincibility of "Millionaire" during this period, CBS executives have raised the psychological price from $80 million to $200 million.

Expensive at first glance, but how many programs are there that are the first ratings of the whole session?

If it hadn't been broadcast at 10 o'clock, they would have dared to shout 500 million dollars!

If this year's ratings continue to be maintained, then next year it will be directly on the 9 o'clock file, and the price will be higher at that time.

personally went to a rural place like Xiangjiang to dig up such a good column, and naturally got the appreciation of the high-level.

Isn't the most important thing for a TV station to be your own broadcast content?

In addition to self-produced TV programs, outsourcing is also a very important component, can have such a good vision, in the future to buy more good TV programs for TV stations, CBS is not more and more prosperous?

So, it was only the beginning of the year, and Kling had already been told that the company would give him a bonus of $1 million in the first quarter of this year, and if "Millionaire" continued to improve, then the semi-annual bonus and year-end bonus would definitely not be stingy!

So during this time, Kling has been smiling.

His status in the company has also risen a lot.

For example, when he came to the cartoon channel today, the director of the show, Simmens, personally brewed a cup of coffee and waited for him, which was unprecedented in this kind of treatment.

After the two exchanged pleasantries for a while, Kling got down to business, "Simmons, my friend recently made a cartoon, do you want to see it?"

"Cartoons?" said Simmons nodded, "What is it?

"It's done by the Kirin culture of Xiangjiang. Clindo.

"Kirin Culture...... The name sounds familiar......" Simmons swirled in his mind, "Oh, I remember! Several comics that have become popular in the United States recently are made by Kirin Culture!"

CBS's cartoons are not as famous as Disney's, but there are still a lot of comic companies and animation companies in the United States, and the children's market is also very important, so CBS is still attentive to animation.

Simmons was a competent director at the time, and he knew everything about the new comics and animations on the market.

If it weren't for the awkward name of Kirin Culture, and the company from Xiangjiang, he would definitely think of its details for the first time.

"It's good that you know. Kling laughed, "They animated the very popular "Transformers" in the United States, would you like to see it?"

"Look!"

Simmons didn't think about it.

"Transformers" is a very popular comic book in the United States this year, and in Simmons' opinion, those robots that can transform into all kinds of cars at will are really cool.

Countless young Americans and children think the same way.

In particular, the United States is originally a country on the wheels of a car, and the idea of a car robot is directly pressed on their idea, so the "Transformers" comic book is the best-selling in the United States.

If "Transformers" is 50% comic-worth, then this cartoon is not bad.

What Simmons is most worried about at this time is that Xiangjiang's animation company is not doing well and spoiling this comic that is expected to become a classic.

But by the time they sat down in the screening room and started watching, Simmons couldn't compose.

"Damn, this is really made by Xiangjiang Animation Company?

"The design is perfect, the graphics are perfect, the transformation is perfect!"

"And this car...... It's so domineering, it's exactly the same as the comics!"

"How long does it take to make such a surprise?"

"Not bad, yes, better than Disney......"

After watching one episode, Simmons was not addicted, and directly watched the remaining two episodes, and the admiration did not stop.

"Tsk, this animation is definitely better than comic books! I can't imagine that there are such good animators in such a backward place in Xiangjiang!" said Simmons in admiration.

"The main producers of these animations are the masters of the Huhai Fine Arts Film Studio in China...... You've probably seen their work, right? For example, a tadpole looking for its mother......" Clint said with a smile.

"Is it the work of these masters?" said Seminston, in awe.

Before computer animation, animation workers all over the world worshipped the masters of Huhai Art Film Studio, and Miyazaki was not the only one.

In particular, they know that the masters of Huhai Fine Arts Film Studio are working under such arduous circumstances to make these classic animations, so it is even more commendable.

"It's not them, it's their disciples. "The masters are already old, and no matter how high-intensity the production is, the body can't bear it." ”

"Well, even if it is the disciples and grandchildren, this fine attitude is still worthy of praise, worthy of their disciples and grandchildren!" Semens sighed for a while, and said: "Klin, don't worry, we want this animation! The price is easy to say, we calculate according to the first-class animation price on the market, and we won't let them suffer!"

"No, no. Clint shook his head, "Simmons, you're mistaken, they don't want money. ”

"Not money?" said Simmons, surprised, "What's that? Is it free?"

"Hehe, you're right, it's free!" said Klint solemnly.

"Uh......"

Simmens' face became solemn, "What do they want?"

As a businessman, of course, I don't believe that there is a free lunch, and other people's "Transformers" cartoons are doing very well, and they don't worry about selling at all.

"They only had one requirement, and that was to broadcast at the most prime time, and it had to cover all of our CBS broadcast networks. "As long as they can meet this requirement, then they can give us exclusive rights to broadcast North America for free for the first year." The current schedule is one episode per week. The prices of the second and third years are easy to say. ”

"It's not a problem to cover all CBS networks, as long as it's prime time, it's all of you're on all TV stations. Simmons muttered, "But this is the most prime time to do! We still have a DC Comics Spider-Man animation in our hands!"

"Spider-Man has been on the air for over a year, so what else can there be?" Clinton, "Transformers is the best comic book out there, and it's the most popular. Playing its cartoon while the iron is hot is a great thing for us, isn't it?"

"You have a point, but ......," said Simmons, "in this case, I'll have a meeting with you and report back to the top, and if they're okay, there's nothing wrong with me." ”

After all, Simmons is a professional, and of course he knows that the cartoon will be more popular.

"Transformers" has gradually become a trend now, and if its cartoon is broadcast now, American children will be fascinated.

As the director of an animation channel, he has this confidence.

"Don't worry, it's free, can they still do it?" Clint laughed, "That's why we have a "millionaire" collaboration with CBS, otherwise we would have gone to NBC or ABC for such a good thing?"

Simmons nodded.

The production is fine, there is a best-selling foundation of comics, and it is still free, such cartoons, it is really not worrying about launching it.