"Mr. Feng, this show is well planned and improved, it seems that it can be, so how much do you plan to sponsor?" Director Jia touched on substantive issues. Pen? Interesting? Pavilion wWw. ｂiquge。 ｉｎfo

"This show will be broadcast after the year at the earliest, right? It's only four months to be full, and are you going to make a daily or weekly show? ”

"It's a weekly broadcast, a daily program, there isn't so much material." There are so many things about the Olympics, and you have to choose the interesting ones, and the materials are really not enough.

"The old rule, let's not talk much about the title, the studio must have our wind and rain brand products and logos, and there must be oral advertisements in the program. The host's costume should also have the logo of our wind and rain brand......"

"Wait a minute, Mr. Feng, I don't remember that you have a garment factory, and you don't produce clothes under the wind and rain brand, isn't this suitable?" Director Jia said dissatisfiedly.

"Should the cost of clothing be included? If you want to say it doesn't count, that's okay. Also, at the end of each episode, you can get a quiz with prizes, all about the Olympics and Olympic athletes, and the prizes will be provided by me to encourage the whole people to participate. ”

Director Jia's eyes lit up, this link will definitely attract ratings, and it can also get a lot of praise, and it will also have a lot of benefits for the entire CCTV 5 sets.

"Give me the advertising time before and after the show."

"Wait a minute, Mr. Feng, the advertisements before and after the show shouldn't be counted in the show, right?"

"Why don't you count, if you get someone else's advertisement in front of you, and then broadcast the program directly, won't our advertising effect be discounted? In this regard, I think you should be able to adjust it. Feng Yu said with a smile.

"Mr. Feng, you have too many requirements."

"That's why I give a lot of money. In addition to providing prizes for each issue, I will give 200,000 yuan for the title sponsorship. If you do 16 installments, I will give you a naming fee of 3.2 million. ”

"Mr. Feng, why are you getting more and more stingy, you ask for so much, why is the sponsorship fee so much less than that of "Happy Dictionary"?" Director Jia asked dissatisfiedly.

"Ratings, "Happy Dictionary" is now the No. 1 variety show ratings, right? The ratings of this new show at the beginning are definitely not high. And the entire fifth set of programs, although it is a star program, is still not available in many regions, right? ”

"That's too little, why do you want 300,000."

"Okay, then 300,000, let's decide. Let's talk about other sponsorships. Feng Yu immediately made a final decision and did not give Director Jia a chance to repent.

Director Jia's "......" This kid must have a higher price than 300,000 yuan in his heart, and the price is lower! However, this other sponsorship must not be missing.

"What else would you like to sponsor?"

"You always have to send reporters to the Olympics to cover the scene, right? Again, there should be a clear wind and rain logo on the clothes, and I sponsor all the expenses incurred for the interview. Of course, I also need to have an oral broadcast at the end of each report, and the above interview is sponsored by Fengyu Electric. ”

"It's absolutely impossible!" Director Jia is going crazy, why does this Feng Yu want to advertise everything? Olympic program report, how can you add advertising!

"Look at you, what's the hurry, if it doesn't work, it won't work, then I'll take a step back, there is a logo on my clothes." Feng Yu said slowly.

"That's not going to work either!"

"Then I'll take a step back, if you don't agree, then you really can't talk about it."

Director Jia's eyes were red, and he glared at Feng Yu angrily: "This is CCTV, and this is the broadcast of the Olympics, don't go too far!" ”

"It's not too much to promise this time. I sponsored a lot of funds for our sports committee, you know this, right? And then there will be some of my brands around those athletes, and I just have a request, when I interview athletes, I must take a picture of my product, and it must be clear. Similar products, only my brand can appear. ”

"What products do you sponsor?"

"There are not many, the drugs are provided by Bingcheng Pharmaceutical Group, if there are athletes who need to use medicines, then give a close-up, even if they don't use it, they must take a picture of the medicine box, and there must be the logo of our Bingcheng Pharmaceutical. Every athlete or coach will wear a hat, and in addition to the word Huaxia on the hat, there will also be the word wind and rain, which should also be taken clearly. And every athlete will have an Aihua brand CD player, and this will also appear. I also provided Songjiang cars, and after returning to China, there were also Songjiang motorcycles, which also appeared in the camera. As for some other products, as long as they are mine, they must have lenses, and let's go back and count them slowly. ”

Director Jia grew his mouth, he never imagined that an interview could also make Feng Yu play flowers. But this, it doesn't seem to be a violation. But I hadn't done that before.

"Mr. Feng, how many products have you sponsored?"

"There aren't many of them, and after the Olympics, we can also have a celebration party." The more Feng Yu spoke, the more excited he became.

"Celebration party?"

"That's right, the Olympic athletes have returned triumphantly, shouldn't they have a party to celebrate? The old rules, you host, I will solve the problem of funding, and the name is wind and rain -- Olympic celebration party. At the party, we will also provide various prizes to the Olympic athletes to ensure that the ratings will not be low, and the people will also like it. ”

There were too many parties in the previous life, as long as there was a reason, it could be made into a party. Although the cost of the party is not low, in fact, the TV station is absolutely not a loss. And a good party also has a lot of benefits for the brand promotion of the title sponsor. The award-winning athletes were sent to the party site, and the effect was absolutely good.

Although people's living conditions are getting better and better, cars are still a luxury among luxury goods, more enviable than houses. I dare not say that this effect must be a sensation, but for a long time, it will be talked about. Fok Yingdong spends a lot of money on sponsorship, but how many people know about it? The TV station didn't give him much publicity.

In his previous life, Feng Yu had a deep impression of Chen Guangbiao, who was known as the first good person in China: be a low-key person and do things in a high-profile manner.

I believe that after such publicity, it can stimulate the sales of Songjiang brand, wind and rain brand, Aihua brand and other products, and maybe bring in brands such as Lehaha and Taihua.

Holding a party, this made Director Jia very excited. The influence of a large-scale party will be very large, and when this party is held, many leaders will definitely be able to attend, which is definitely a good political achievement.

He is now the assistant to the minister~, if he does well in the past two years, it is possible to become the deputy ~ minister~ director, right? Originally, he just wanted to be a station director, but after becoming a station director, his heart began to be dissatisfied again.

And didn't Feng Yu say it at this party, there is no need to spend money on the stage at all. Without spending a penny, you can still get a large-scale party, and the theme is still the Olympics, who can say that this is not good?

"Mr. Feng, let's go back and study this in detail, I think it should be feasible!"

…… (To be continued.) )