Director Jia was proud of the spring breeze some time ago, not to mention that when he became the director, the income-generating task of Central Taiwan was also completed very well. Pen ~ fun ~ pavilion www.biquge.info and the reputation of the TV station's programs is getting better and better, but he has been praised by the leaders above more than once.

It's just that he has been a little worried recently, this year is the Olympic year, and CCTV must be doing a lot of Olympic-related programs, but this fund needs to be raised by himself.

Although the advertising cost has risen a lot, the various costs have also increased a lot, and the salaries of the personnel have risen a lot, not counting the bonuses and subsidies.

At this time, he suddenly received a phone call, and after seeing this call, Director Jia had an idea in his heart.

"Yo, Director Jia, you invited me here for dinner, but it's a bit of a waste." The price of Donglaishun is not cheap.

"Eh, Mr. Feng always invites me to dinner, and I always have to invite me back."

"That's right, Director Jia is promoted and raised, it's time to treat him." This Director Jia not only became the director of the Central Channel, but also became the assistant to the director of the Central Propaganda ~ Department, I didn't expect to be promoted so quickly.

After a few pieces of chopsticks and mutton, Feng Yu clinked glasses with Director Jia and took a sip of wine. The taste of this shabu-shabu is really nostalgic.

"Why didn't you see Mr. Feng at this year's advertising bidding meeting of CCTV?" Director Jia asked with a smile.

"I'm busy abroad, so don't I let people come and participate in the bidding? I've heard that this year's bid is 66.66 million, which is a lot higher than last year. As a result, you will follow this as a reference and increase the prices of all other advertising spaces, and the overall advertising cost this year will be at least 50 million more than the whole year, right? ”

What's the matter, do you want your buddy to raise the price for you? In the future, the standard king of this central station, buddies will not fight. Those people are so crazy that they think that a prime advertisement can represent everything, but they don't know that when the money is taken out, they can buy several advertising slots, and the effect will be better.

However, in the past few years, it has also been the madness of the liquor factory, the Confucius family and the Confucian banquet in the first two years, the Qin Chi in the past two years, and the previous life Le Haha seems to have been crazy for two years, but in this life, Le Haha no longer needs to compete for any standard king, Feng Yu would rather have higher density advertising, who makes Le Haha have more product variety.

The same is true for other products, as long as the advertising is enough, there is no need to grab the position of the king of bids, anyway, most of Feng Yu's products have no competitors.

"The advertising fee is much higher, but it also costs a lot. It's an Olympic year, you know that, right? For the Olympic Games, we have to go to the United States to cover the situation and prepare various programs, which are all places to spend money. Director Jia said with a deliberate sigh.

Mei Zhigao looked at Director Jia curiously, the director of this central station, and he felt completely different from what he imagined. There is no official frame not to say, it seems that he is still very familiar with Mr. Feng?

"Director Jia, we've known each other for a long time, what do you mean, just say it."

"Mr. Feng, I see that you have a lot of ideas about program production, why don't you give us ideas?"

Mei Zhigao grew his mouth, and he forgot to stuff the mutton into his mouth. The leader of a TV station asks an irrelevant person to make a program for a TV station? Mr. Feng...... Do you understand this?

It turned out that this was the case, Feng Yu originally thought that Director Jia was looking for him to get some sponsorship or something. However, Director Jia should also understand that if Feng Yu pays for the sponsorship, then he will never suffer a loss.

"Program production, when we were in November last year, didn't five sets of programs be on the stars. Wouldn't it be nice if you just had a live broadcast, what's so difficult about that? "The live broadcast of sports programs, and not the live broadcast of the party, this is very simple.

"That's fine, that's how we arranged it. But now, the leader asked us to warm up the promotion of the Olympics now, because the Sports Committee said that this Olympic Games will definitely create the best results in history, and I heard that there are also a lot of sponsors. Lao Lu over there of the Sports Committee spoke a little louder! Director Jia said with some jealousy, and at the same time looked at Feng Yu with blazing eyes.

Feng Yu can see it, why ask me about the production of the show, and TM still wants me to sponsor it!

"Director Jia, I sponsored some of them from the Sports Committee, what's the matter, depending on what you mean, I hope I will sponsor some for CCTV?"

Director Jia said a little depressedly: "You said that the fifth set is also a star program, why can't the advertising fee be sold at a high price?" ”

Well? Is the advertising fee for five sets cheap? This year is an Olympic year, and the publicity will definitely be strong. That ad in five sets is definitely good.

"Is there any space left? I'll go back and see if the price is right, I can buy a few. Feng Yu said lightly, "By the way, this Olympic year, in fact, I also have an idea to do an Olympic special program." ”

"What special?" Director Jia asked curiously.

"Wind and rain - straight to the Olympics!"

Director Jia's "......" show hasn't been shadowed yet, so you can make a decision about the title directly, right?

"Tell me what's going on with this show first."

"The program is very simple, it is a fixed time period every day, such as noon or evening prime time, to broadcast some programs about the Olympics. Don't always play the game, you can add some commentary on the Olympics. There are also players who promote our national team, which ones have the hope of hitting the medals, and you can know this by contacting the sports committee. ”

"Doesn't that put too much pressure on those athletes?"

"Pressure is also motivation. Let's talk about Deng Yaping, no matter how much pressure she has, who is her opponent? Liu Guoliang, last year's results are also no opponents, right? There is also Wang Junxia, the Oriental Shenlu is not self-styled by her. There are also gymnastics, diving, weightlifting and other events, all of which are more than one athlete who has the strength to hit the gold medal. Even in some projects, there is hope to break the world record, which must let everyone know that they are going to win glory for the country. ”

"That's all?"

"Of course, not only that, but we can also introduce the honors we have won in the Olympic arena, and we can also introduce those unknown coaches and others, who have contributed a lot behind the scenes."

"This should be, honor belongs to the collective." Director Jia nodded.

"When reporting on athletes, we should also distinguish priorities, like table tennis, it's not interesting, no one is our opponent. You can report on track and field, badminton, and by the way, advocate national sports. 'We can't go to the Olympics, but we can still play sports', that's a good slogan. Running is the easiest exercise for everyone to participate in. ”

A national sport? The concept is good. When this slogan is put forward, it will definitely satisfy the leaders above. He didn't think at all that who the banner figure of Huaxia Running was now, it was Wang Junxia. This invisibly increased Wang Junxia's commercial value, and Feng Yu's long-term advertisement took advantage of it again.

Hey, shouldn't some famous players be signed at this time, such as Fu Mingxia, who seems to have begun to dominate the world diving at this Olympics, right?

Well, I have to ask the person in charge of advertising to sign these athletes who have passed the test. (To be continued.) )