Chapter 1067 MP3 and Storage Technology
Steve? Qiao Busi looked at the gadget in front of him, such a little guy, he could play beautiful music, he had to admit that the technical research and development personnel of AIWA Company were really geniuses. Pen? Interesting? Pavilion wWw. biquge。 info
But he also found some shortcomings of this mp3, such as the screen is too small, can only display two lines of lyrics, there is no built-in battery, the consumption of the battery is relatively large, there are more function keys outside, and the appearance is very messy.
If he does it, then MP3 will be designed as a flat shape the size of half a palm, the screen must be large, the function keys can be designed as a ring, as simplified as possible, the storage capacity will increase, the fuselage will become lighter, and so on.
He called his subordinates over and told them what he thought.
Fruit company, also want to do this mp3, but we don't call this name, there is a suspicion of following the trend, all our products, to let people know that it is our fruit company, well, it can be called iPod, follow the naming method of our imac.
If the storage amount is large, then it is not cost-effective to use flash memory technology, the cost is too high, you can use the hard disk as storage, so that the storage capacity can be several times larger, and it can also increase the price and increase the profit.
And the iPod can likewise be used as a portable removable storage device, with a larger capacity, it is definitely more popular.
At present, there is a great demand for portable mobile storage devices in the market, and the traditional floppy disk has been gradually eliminated.
This DVD drive, mainly using the wind and rain-Philips standard, we generally get patent authorization from these two companies, of which the patent of wind and rain electronics is more.
As a result, optical discs have become the mainstream mobile storage tool, and floppy disks have basically disappeared. But discs have a big drawback, and that is that they are easy to scratch.
Even more fragile than floppy disks. Some of them are rarely scratched, and the data cannot be read. Although technology continues to advance and error correction capabilities continue to increase, data loss will still occur where it is really scratched.
As a result, everyone's demand for mobile storage tools has become greater, and portable hard disks have also come into being. Through a USB cable, connect the mobile hard drive to the computer, and after driving, it is ready to use.
However, this product also has a big disadvantage, that is, once the power is off, the data will be lost or damaged. And the portable hard drive is also fragile, sometimes a little hard fall, it seems that there is nothing to do outside, but it is no longer usable.
At this time, flash memory technology also came into being, not afraid of power failure, not easy to damage, and the cost will be much cheaper than mobile hard disks, of course, the storage capacity will be much smaller.
That's when a storage tool called a USB flash drive appeared on the market, which was small and only slightly larger than a thumb and extremely easy to carry.
However, the previous capacity was not large, only 128m and 256m, because it was too small, so not many people bought it. But when I saw AIWA's MP3, which also uses flash memory as storage, and has developed to 512M, many people have also noticed this product.
Many companies such as island countries, South Korea, Nanyang, and rice countries have begun to study this product and strive to make it the largest, wanting to replace other mobile storage devices.
With the popularization of computers, inter-company offices are becoming more and more computerized, and all kinds of file transfers are obviously more convenient with this kind of mobile storage device.
Of course, the disc can also be written, but the disc can only be written once, the price of mobile hard disk is too high, this kind of U disk, the most suitable, and very convenient.
The fruit company once wanted to study this technology, but found that the technology was patented by a company called Aihua Electronics.
And if they want to study the USB flash drive, they can't bypass the patent barriers of Aihua Electronics for the time being, and they have to pay the other party patent royalties. They had sent someone to contact them, but they were very unhappy with the results.
20 million dollars, perpetual license, why don't they grab it? The R&D cost of this patent, I am afraid that two million dollars may not be used.
There are also many companies that have successfully researched this technology, only to find that it has been patented. They also couldn't afford to license the patent, so they gave up.
But there are also some companies that insist that their own technology is different from Aihua Electronics' patents, such as the East Company that invented SM card technology, and the Flash Land Company that invented the CF card, and the Soni Company that invented the memory stick, etc., they also launched a USB disk, or a product similar to a USB flash drive, after all, the name of the USB flash drive has been registered for patents.
At the beginning, some people thought that flash memory technology was useless, expensive and complex, even after the USB flash drive came out, it was considered by many people to be a short-lived technology, and the application prospect was not so extensive.
But when MP3 was loved by consumers, those companies finally found that this flash memory technology was so easy to use.
It's a pity that some small companies can't get around the patent barrier in technology, so they came up with the same idea as the fruit company, that is, to study the MP3 of the internal hard disk, and specifically take the selling point of large-capacity storage.
At this time, Feng Yu insisted that AIWA not study any hard disk MP3, but make flash MP3. At this time, Aihua Electronics has not successfully researched the 1GB USB flash drive, then find a way to apply this to MP3, and expand the LCD screen of MP3 at the same time, and Feng Yu also gave the appearance design of the iPod in his previous life, so that the wind and rain design came out, and handed it to Liu Shengzhao.
The idea of one-handed operation did add a lot of points to the iPod, even though the iPod had a variety of shortcomings such as high price, poor sound quality, and interrupted use time at that time, it still became a favorite electronic product for many young people, and in the future, it brought extremely rich profits to the fruit company.
At the same time, Feng Yu also asked AIWA to study the direct recording function, which is to record CD songs directly through a cable into MP3 format, which eliminates the need for MP3 to rely on the computer, and can convert CD songs into MP3 format anytime and anywhere.
However, this feature made Liu Shengzhao frown a little, after the launch of this function, it will definitely be sued by the Rice Recording Industry Association, and they must believe that this infringes on intellectual property rights.
But whatever, it's just a functional application, and they don't need to care about how the other party uses it. Someone else buys a genuine CD, why can't it be converted to MP3 format? As long as it is not disseminated, it is not an infringement, right?
At the end of the development of MP3, it must be transformed to MP4, and the color screen technology should have matured by then, and at that time, AIWA will inevitably continue to lead the development direction of the industry.
Truly do: always imitated, never surpassed! (To be continued.) )