Chapter 1066: The Defective Product of the Soni

How long Mu Liangjian, the president of the Ni, was talking to Norio Ohga at this time. Pen, fun, and www.biquge.info

"Oga, you've been working in Ni for a short time, aren't you?"

Ohga Dianxiong chuckled in his heart, how did he feel as if he was going to be cleared out of management when he said this?

"President, I've been working since I was in the middle of the day."

"Well, your contribution to Thani is also obvious to all. In the most difficult time, you took over as president and slowly turned Columbia Pictures into a profit, which was much shorter than we imagined. How long did Mu Liangjian admire.

"It's all good under the command of the president, and I'm just executing." Ohga Norio said modestly. In fact, he knew that the reason why his film company was able to turn a profit was because their copyright value was redeveloped.

And why has the copyright value been redeveloped? That's because of the emergence of VCDs and DVDs, which allowed them to sell a large number of movie discs.

And all this, in fact, is because of Feng Yu, who he hates the most, if it weren't for Feng Yu's company inventing VCD, there would be no discs sold.

"In the field of music players, you asked people to focus on the research and development of mp3, so you also think that mp3 will replace other portable players?"

"That's right, in fact, in addition to MD players, our Walkman and CD players have lagged behind AIWA, and even companies such as Songxia, which we suppressed at the beginning, have also taken away some of our markets. And these products, compared with mp3, the gap is too big. Now the only drawback of MP3 is the sound quality, and the rest are already ahead of the curve. ”

"Oh? Ahead across the board? I can't see it, can I? Can MP3 be recorded? Don't forget the advantage of our MD, that is, you can record and play by yourself. ”

Norio Oga's eyes lit up, and he knew how to break through the predicament in front of him.

"Thank you, President, for your advice, I see. In the future, our MP3 will inevitably surpass AIWA and regain the leading position in the field of portable players! ”

……

"President, I just got a message that AIWA's MP3 sales have a problem!" The assistant ran in and said excitedly.

"Oh? What's wrong? Norio Oga was also a little excited, the competitors were unlucky, this was their chance. What she hopes most is that AIWA's MP3 has quality problems!

"Their products are out of stock!"

Ohga Dianxiong's face was black: "The products are all sold out, you tell me that it's good news?" ”

"But after they ran out of stock, the demand for MP3 in the market is still increasing. So you say that consumers can't buy AIWA, will they come to buy our products? The assistant's face is happy, this time the mp3 sales of Yu Ni will definitely be very good.

Norio Ohga was a little angry, when did he fall to the point where he could only pick up the leftovers? We've always been competing head-on with each other and beating each other.

Just like a game console, when Ren Heaven left us, we made our own PS game console, and in terms of market share, it surpassed Ren Tian.

Now you don't want to let the other party's products surpass each other, but after the other party's products are sold out, because our products can take advantage of the other party's complacent!

This assistant, Norio Ohga is a little annoying now, and when he looks for a new one after a while, he will put him in the subsidiary to exercise.

"Okay, I know, let the factory step up production, reduce costs, let's take the opportunity to seize the market." Norio Oga waved his hand impatiently.

Although he refused in his heart, he had to admit that this was indeed a good opportunity to increase the sales of his mp3.

When a company's product sales soar and its market share rises, it is also a good selling point. Let users know that more users choose our products. There's definitely a reason why they choose our products. As for the reason is better quality, cheaper price, or more cost-effective, then let the user guess for himself.

Anyway, they will never say it, because the competitor's product is out of stock and picks up a bargain.

……

"President, Woo Ni suddenly increased the advertising campaign of MP3, and they began to distribute a large number of goods to the market." The deputy reported to Yanagi.

"Really? How many quantities do we order? Liu asked calmly.

"As of nine o'clock this morning, there are 86,123 units."

"Well, don't worry, let the propaganda department get started."

Of course, Liu Shengzhao took into account that once AIWA's products are out of stock, then companies such as Yani will inevitably take the opportunity to expand their publicity efforts and strive to let their products occupy the market.

But how can Liu Shengzhao let the market out, even if we don't have a product to sell, we can make your products not sell!

……

The store of Soni suddenly flooded into a lot of people today, all with Soni's mp3 box, who came to return it.

"Return, what kind of broken thing is this, I'm embarrassed to sell it so expensive!"

"It's just that, it's completely incomparable with the function and quality of AIWA, and the appearance itself is ugly, I didn't even say it!"

"What kind of high-quality sound enjoyment, just this sound quality, is it embarrassing to say that it is high sound quality? I bought it to listen to music, listen to the sound, can you listen to the song that comes out! Where is this enjoyment, it is clearly torture! ”

"Return the money, return the money!"

The manager of the store is sweating profusely, what is going on, just opened in the morning, and so many returns came, so who else will buy their products in the future?

Especially once it is in the news, it will definitely have a significant impact on the brand, and he will definitely not be able to do it as a store manager!

And what made him desperate was that there were really a lot of reporters outside, carrying cameras, filming this scene. He immediately found someone to go out and stop him, but where could he stop him?

……

Norio Ohga was watching the news in the office, and suddenly saw a live news program, and the interview was not with their store.

Well, there are a lot of people in the store, and this is done by the PR department? It's done well, so that consumers will think that the products are still so popular.

But soon, he found out that something was wrong, why did the store manager run out with people and stop the reporter? And those in the back who are holding the MP3 box are actually shouting for a refund!

What's going on, not to mention that Ni Ni was returned, he was actually on TV, what are the guys in the public relations department doing!

Before he could call the public relations department to come in, he heard a loud shout on the TV: "What does it mean that he sells us defective products?" Could it be that all the products produced by the company are defective? Return the money, we want to return the money! ”

Norio Ohga felt that his blood pressure had risen sharply, and all the products produced by Yu Ni were defective products, who said this!

Those who control the quality of the factory must be severely punished, is this going to ruin the brand of Suni!

…… (To be continued.) )