Chapter 739: Brand Cooperation
The first volume of Xiaohe showed its sharp corners, Chapter 739, brand cooperation
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/s day pt> "Should I call you Mr. Niu, or call you Mr. Niu?" ”
"Hahaha, Feng Yu and I are here to discuss business, naturally as the general manager of Beikang Group. It's okay for Mr. Feng to call me a cow, and it's okay to call me an old cow. Niu Kun looked very free and easy.
Feng Yu felt that this Niu Kun's free and easy was just pretending, and he deliberately wanted to get closer to Feng Yu, there must be something strange in this!
"Talking about business, what business?"
"Beida Okura Group, a big business in cooperation with Taihua Agricultural and By-product Company!"
"Mr. Niu has found the wrong person, Taihua Agricultural and Sideline Products Company, it's not mine." Feng Yu said indifferently.
"We approached Ling Zun, but Ling Zun didn't seem to want to take care of it. Mr. Zhang was on a business trip in Tianfu again, and he couldn't come back for a short time, so he could only bother Mr. Feng. When he said this, Niu Kun was still a little depressed. Dealing with Feng Xingtai is much easier than dealing with Feng Yu.
It's a pity that Feng Xingtai actually shirked it directly, saying that his old man was recuperating in the hospital, and he didn't have time, so he asked Niu Kun to find Feng Yu or Zhang Ming. Your old man lives in your daughter's hospital, which is also the best hospital in Northeast China, and there are two nurses to take care of him 24 hours a day, why don't you have time!
They went to Zhang Ming again, but Zhang Ming had something to do in Tianfu, saying that he couldn't come back for half a month, so they came to find Feng Yu.
"So how do you want to work together?" Feng Yu asked rhetorically.
They are all engaged in agricultural and sideline products, and cooperation is also normal, in fact, Feng Yu originally had the intention of cooperation, but he was directly rejected by Zhang Ruiqiang at that time, and Zhang Ruiqiang was also worried that this Beidacang would be swallowed by Feng Yu.
Feng Yucai sued Zhang Ruiqiang for a loan first, and then raised shares for financing, so that he could also get some shares of Beikang Group.
"Mr. Feng, we Beikang Group want to talk to Taihua Agricultural and By-Products Company. Collaborate on brands. ”
Brand collaboration? Eh, I cǎo, these leaders, do you still know this way?
The so-called brand collaboration. People in previous lives are certainly no strangers, such as FAW-Volkswagen. Songxia - Little Swan or something, the advantage of this is that you can borrow the brand advantages of both sides from each other, so as to enhance your brand awareness.
But the problem is that the brands of the two sides should be equal in a certain aspect, Feng Yu does not think that the brand of Beidacang is comparable with Taihua brand and Tianpeng brand. This is completely taking advantage of Beidakura!
If Beidacang has been developed for two or three years and has a certain reputation in the country, then there is no problem with cooperation, Feng Yu only needs to strive for cooperation, and the word Taihua is in front.
But now that we are cooperating, isn't that a joke!
"Cow is always joking, right? We Taihua brand, how embarrassed to cooperate with the North Okura brand? Feng Yu said deliberately.
Niu Kun realized that Feng Yu was talking back, what Feng Yu meant was that Beidacang was not worthy of cooperating with Taihua brand!
"Mr. Feng. Our Beida Okura Group, but a super-large agricultural industrialization group company with a registered capital of 5 billion RMB, will continue to increase in the later stage. ”
Feng Yu directly raised his hand to stop Niu Kun's boasting: "What the hell is going on with the Beikang Group." I know better than you. The methods used to establish the North Okura Group were all proposed by me. To put it mildly, don't look at the North Okura as if it has a lot of registered capital, but in fact, it is just an empty shell. It seems that there are a lot of national and provincial grants, but the biggest problem with money is that it is not spent! Do you dare to say how much liquidity the Okura Group has now? ”
Blow with me? That is, you are relying on the government ~ government behind you. I want you to be just an ordinary commercial company, and I want to destroy you. I can't use it for three months! Funding is your biggest shortcoming!
The money above is coming, buy machinery and equipment first. And then buy those small local factories, the money is really well spent. I heard that there is a local grain and oil factory, which is simply a small workshop, worth no more than 100,000 yuan, and it was actually bought by the people of Beidacang for 1 million!
No wonder I always heard people say in my previous life that the country's money and the money of state-owned enterprises are the least resistant to spending, according to your spending method, even if you give you another 10 billion, it is not enough!
In my previous life, I always heard that some people like to do business with the government ~ government, often tens of thousands of things, can go out hundreds of thousands, and when buying things from the government ~ government, hundreds of thousands can buy back millions worth of things!
There's definitely something wrong with that! Either greed ~ dirt ~ bribery, or someone who is incapacitated and deceived without serious investigation, no matter which one it is, the North Okura Group is the one who suffers.
If the Beikang Group is full of good officials, capable and honest managers, then the potential of the Beikang Group will definitely be discovered soon and will continue to grow and develop.
But now, Feng Yu thinks that Beikang appeared too early, and it may not be a good thing, at least the concept of officials has not changed, and he has not experienced the pain of being laid off in the 97th Congress, it is very likely that Beikang will continue to take many detours like in his previous life.
Feng Yu's rebuttal made Niu Kun very embarrassed, but at the moment, cooperating with Taihua Agricultural and By-Products Company is the most important thing, and it is the best way for Beikang Group to develop steadily in the early stage and the brand to be quickly promoted, and it is also the most cost-effective way.
Feng Yu is right, Beikang Group is indeed out of money. If they were really rich, they would use overwhelming advertisements to launch the brand of Kitakura in a few months, but unfortunately they really don't have that much money.
Brand cooperation can not only reduce a strong competitor, but also get the best publicity for their brand, which is the most beneficial way for them.
It's a pity that it seems that Feng Yu is not interested in cooperation, especially Feng Yu's attitude, which makes him very uncomfortable. But he can't help it, he must promote this cooperation!
"Mr. Feng, our Beida Warehouse Group has rich agricultural resources, and don't you want Taihua Agricultural and Sideline Products Company to carry out industrialization development? We can collaborate not only with brands, but also in many ways. Niu Kun persuaded again.
Multi-faceted cooperation, which Feng Yu is very interested in. The fist products of Taihua Agricultural and Sideline Products Company, one is Tianpeng pig, one is Taihua brand pig feed, and finally Taihua brand oil, as for other products, such as Tianpeng ham sausage or something, it is just a derivative product of Tianpeng pig.
This is too far from the kind of meat empire that Feng Yu once wanted. And the brand of Tianpeng can only be made pork, Tianpeng ham sausage has launched a chicken flavor, and the market response is mediocre, Zhang Ming even found Feng Yu and asked if he wanted to register a beef brand, such as ...... Cow!
Feng Yu didn't know if it would work. The reason why the canopy pig can be popular is related to the shortage of pork in the country at that time, and pork is the most common meat dish on the table of Chinese people. Because of the lot of oil, the stir-fry is very fragrant.
But in the past two years, many people in the city have been picking thin meat for their purchases, which means that the demand for beef and mutton will continue to increase. If the beef and mutton breeding base of Beida Warehouse Group can be given to the beef and mutton of Taihua Agricultural and Sideline Products Company, then it can also be very profitable only in the fresh area of Taihua supermarket.
"How to cooperate, you say, I'll listen." (To be continued.) )
ps: The third update, there are two more chapters ahead. The hard-pressed fourth is still in the Internet café. Fortunately, this time the fourth brought a U disk and a mobile hard disk, otherwise there would be a TM tragedy, and one of them couldn't be read!