Volume 1: Little Lotus Shows Sharp Corners Chapter 722 Merge (Ask for Votes)

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Zhang Ruiqiang quickly made a decision, not that he was more decisive than Xu Shu~Ji, but that the population of Bingcheng accounted for about 26% of Longjiang, but the tax revenue accounted for more than 43%!

In other words, some of the things that Bingcheng can do, the entire Longjiang may not be able to do. ←, especially Bingcheng is still planned separately ~ City, it has a large part of autonomy, and many things can be decided separately without being restricted by the province.

Feng Yu said that let enterprises raise wages to reduce the resistance of employees, and then they can quickly implement social insurance payment, which can be done by Bingcheng.

Even the integration of enterprise insurance and social insurance, Bingcheng has enough strength to complete, after all, Bingcheng's industrial recovery process has far exceeded everyone's expectations, and even in some aspects, it has led the country.

For example, Bingcheng Machinery Company, such as Bingcheng Pharmaceutical Group, such as Bingfei Factory, such as Motor Factory, and even light industries such as textile factories are also developing very well.

There are also some other aspects, the speed of development of Ice City, is very fast, and the funds are sufficient.

But Xu Shu ~ Ji can't make this kind of decision, there are still many poor places in Longjiang, and there are many enterprises that are not very well developed.

If according to the method Feng Yu said, let those enterprises raise the wages of their employees to stabilize the situation of employees and implement the social insurance system, then a new problem will come, and the taxes paid by those enterprises will be greatly reduced, so will the province still have money to do other things?

Can it be said that it is a success to implement a system that prevents other work from being carried out?

The best way is to raise the economic level of the whole province, and the more money everyone makes, the more this matter can be understood. But this thing is easy to say, but it is very difficult to operate.

While the two were pondering, Feng Yu drank tea easily and talked too much to them. My mouth is still a little dry.

Zhang Ruiqiang looked at Xu Shu~ remembering the tangled look, and didn't know how to persuade it, but suddenly saw Feng Yu's leisurely appearance. Only then did I think of it, this topic was brought up by Feng Yu, so this kid has a solution?

You kid has a way not to say it sooner. Deliberately making us uncomfortable, right?

Zhang Ruiqiang cleared his throat and reminded Feng Yu that it should be enough!

"Feng Yu, since you said so, do you have a solution?"

"Yes, isn't it okay to increase the income of those enterprises and raise the wages of the employees of those enterprises?"

This TM also uses you to say, I am asking for specific methods, how to increase the income of those enterprises!

Seeing Lao Zhang's desperately restrained expression, Feng Yu said slowly: "Is there a way." In fact, it's not too difficult, but I don't know if Xu Shu ~ Ji can be successfully implemented, this is very offensive, especially easy to cause resistance from those cities. ”

Xu Shu~ Ji frowned and looked at Feng Yu: "I'm not afraid of offending people, and it's impossible to satisfy everyone by doing anything." As long as this matter is good for the people, it is enough. But what do you mean when you say that the city will resist? ”

Increase the income of those companies, and those cities should also be happy. Their local income has also increased, they can do more things, and they can also make political achievements, why resist?

Feng Yu didn't say it directly. Instead, he asked rhetorically: "Xu Shu ~ Ji, why do you think my company's products are not low in profits, but consumers still recognize them?" ”

Xu Shu~ Ji thought about it: "Is it because the quality of the product is good?" Or is it because of the novelty of the appearance? Or is it well advertised? ”

"It's all there. For example, our humidifiers and bladeless fans, our appearance is no longer novel, and the quality of our products is also caught up by other brands. After the advertising enthusiasm has also decreased, our products still sell better than others, and the price is still higher than theirs, why is this? Feng Yu continued to ask.

Zhang Ruiqiang spit out two words from his mouth at this time: "Brand!" ”

Feng Yu cast an approving look at Zhang Ruiqiang: "That's right, it's the brand effect!" Let me briefly explain that the brand effect is a continuation of the value of the enterprise, that is, the benefits and influence that the brand brings to the product. ”

Seeing Xu Shu~ Ji still didn't quite understand, Feng Yu thought about it and gave an example: "For the same product, if I put an imported label on it, even if the price is ten percent or even more than twenty percent higher, there will still be many people who want to buy it, because in their impression, imported products are better than domestic things." Besides, there are not only Bingcheng Machinery Company in the country that produces agricultural machinery, but the same rotary ploughing tool, why is the price of Bingcheng Machinery Company higher than that of other companies? Sell better? In fact, the quality of some products is not much different at all. ”

"This is the brand effect, because consumers recognize our brand, know that we are a well-known brand in the country, know that our technology is leading in the country, and know that our after-sales service is better. It's the same roast duck, why is Quanjude's more expensive than the cheap one? In fact, the brand of the cheap shop is older than Quanjude, but because Quanjude went to the state banquet, and many people don't even know that the cheap shop also makes roast duck, even if they see roast duck on the menu in the cheap shop, they may not go back to order it, but when they go to Quanjude, there are almost no people who don't order roast duck. To put it simply, brand is also an important value, in accounting, it is called an intangible asset, and there is no physical form of non-monetary assets. ”

Fortunately, Feng Yu has learned this knowledge, otherwise it is really difficult to explain. Feng Yu gave an example, and also said some professional terms in economics, and Xu Shu~ was stunned. Xu Shu~ remembered this age, how could he have learned this, but although he didn't quite understand the professional terms Feng Yu said, Feng Yu gave an example, and he understood.

At the same time, he was still sighing in his heart, Feng Yu can have today, it is really not accidental, look at the knowledge of others, I have never heard of it before. His subordinates and staff, many of whom are experts in economics, understand these professional knowledge, and they can say it more profoundly.

It's a pity that they know that Xu Shu~ can't understand it, so they won't say this at all. Today, Xu Shu~ remembered that when he heard Feng Yu's words, he was so stunned!

"You mean, we should let those businesses run the brand? So what should you start with and advertise first? Xu Shu~ asked humbly.

"Rebranding? That's too much trouble, and there's simply no time to do it, we already have a ready-made big brand ourselves, so why not just take advantage of it? ”

"What do you mean by a ready-made big brand?"

Feng Yu smiled and said a word that Xu Shu~Ji and Zhang Ruiqiang are no strangers to, and even often mentioned: "Merge!" (To be continued.) )

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