Chapter 517: Digging a Pit

With a satisfied smile, Cui Guangxin left happily, if it weren't for the fact that the dealer conference had not started, Cui Guangxin would have rushed back to Shuinan Province like a burning butt...... The great opportunity to make money is right in front of you, and if you are one step late and are preempted, you really regret that you can't find a place.

Everyone is a person who can't rub sand in his eyes, Cui Guangxin's elated appearance can't hide the eyes of other dealers, seeing Cui Guangxin's elated appearance, he can naturally guess that this guy has gained great benefits from Mr. Lin, and his eyes are red with excitement: What is so good about this surnamed Cui, so that Mr. Lin likes him so much? If it weren't for Cui Guangxin being a middle-aged fat man with a beer belly, and Lin Hongfei also having a young, beautiful, and powerful fiancΓ©e, everyone would almost wonder if there was a leg between Lin Hongfei and Cui Guangxin.

Although I don't understand what Lin Hongfei is doing to Cui Guangxin, everyone is not stupid, no matter what Lin is so good to this guy surnamed Cui, this guy must have gotten great benefits from Lin Hongfei this time, this is enough, everyone's eyes rolled, and they immediately gathered around Cui Guangxin to get almost ......

"Boss Cui, looking at your blushing face, aren't you about to make a fortune?"

"That's it, Boss Cui, there is such a good relationship between our brothers, and there is nothing to compete with, so you can't hide it from your brother if you have the opportunity to make a fortune." Someone immediately played the emotional card.

Anyway, the dealer conference couldn't be held for a while, and the guy who reacted quickly pulled Cui Guangxin and walked out. "Let's go, Boss Cui, today brother and I will be the east, let's have a drink...... At the last dealer conference, we hit it off with Boss Cui, but the relationship of time did not allow us to sit together with Boss Cui, this time our brothers must have a good drink......

God pity you. In fact, Cui Guangxin had no impression of this guy who was pulling him out hard, but listening to this guy's words, he was familiar with him for a long time.

Cui Guangxin was proud. But it didn't get carried away, and he actually understood one thing very well: why is Lin Hongfei so good to him?

He and Lin Hongfei are neither brothers nor have any blood relationship. And the two of them have never met again last year, if anyone dares to say to Cui Guangxin that he and Lin Hongfei are at first sight, to the extent that they will bow down, Cui Guangxin will definitely scoff, and by the way, he will spit out the saliva in his head: You just hit this guy at first sight, and your whole family is at first sight with this guy!

Although he has not made it clear, Cui Guangxin actually understands very well that he is a catfish and an information publisher raised by Lin Hongfei in the dealer group...... Some words came out of Lin Hongfei's mouth. It's definitely not as good as what comes out of his mouth, to put it bluntly, in essence, the relationship between himself and Lin Hongfei is one of mutual use.

But so what? Cui Guangxin doesn't care about this. Being able to be used by others means that you are still valuable as a person, and if you don't even have the value of being used, it would be too sad. Having said that, what if he was used by Lin Hongfei? Lin Hongfei compensated himself enough.

"Bosses, don't argue, don't argue." Cui Guangxin was proud in his heart, but the movements in his hands did not stop, and he said to the bosses again and again, "Before I came, Mr. Lin told me, if you are interested in listening, let me tell you about it, I understand what everyone means, so let's go out for a drink together, by the way, talk about this matter?" ”

The crowd immediately applauded!

Since Cui Guangxin is willing to say, it would be the best.

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Facts have proved that Cui Guangxin helped Lin Hongfei to do the publicity, the effect is very good, under Cui Guangxin's instigation, there have been more than 10 dealers to do the car dealers of the North County City Industrial Manufacturing Company expressed interest, and even willing to immediately take a good look at the contract, which in commercial activities, can already be described by the words "strong will"; The remaining more than 20 dealers are also very interested, but they are a little hesitant when they don't see the actual car, but Lin Hongfei is already very satisfied with this result.

Originally, in Lin Hongfei's expectation, it was already surprising that there were about 10 bosses with strong willingness, but now, there are four or five more than Lin Hongfei expected, which is really unexpected. The four or five extra ones make Lin Hongfei's next layout much easier.

"Boss Cui, thank you," Lin Hongfei's expression was unusually sincere when he said this to Cui Guangxin, and he had no way to be insincere, anyone who helped me such a big favor, you would definitely be grateful, "Don't worry, according to our agreement, the price of your goods will be five percentage points lower than that of other families." ”

Five percentage points, that is, 5%, for a commodity such as a car, the purchase price is 5% lower than that of other dealers, that is really a huge number, with the economic capacity of Cui Guangxin's city, this means that at least two or three million more miles are earned every year, Cui Guangxin was suddenly overjoyed, he has been busy for so long, why? Isn't that what it's all about?

Of course, the excitement in my heart is excited, on the surface, I still have to be polite, and I can't bear the excitement in my heart, Cui Guangxin flew to Lin Hong, "Mr. Lin, you are too polite, I won't tell you, when I saw the car you designed, our old Cui knew that this is a car that your company can't meet the needs of overtime...... It's only 40,000 a year. ”

Speaking of this, Cui Guangxin shook his head again and again regretfully, crossed his two index fingers with each other, and made a cross, "I think the annual output of 100,000 vehicles is about the same." ”

In his opinion, with the revolutionary and subversive design of this car, even if there are more than 100,000 or 200,000 units a year, it is not enough for the market to digest, and the production capacity of 40,000 units is really low.

Lin Hongfei naturally knew that the annual output of 40,000 vehicles was far from meeting the market demand in 2000. At that time, when the Oriental Volkswagen put the extended version of the Passat B5 into the domestic market, only one voice was heard nationwide: pick up the goods! Delivery! Or pick up the goods!

However, along with the strong market demand, it was the relatively low production capacity of Oriental Volkswagen, and finally after Oriental Volkswagen expanded its production capacity three times, it was basically to meet the needs of the market, and at its peak, the annual sales volume of the Passat was nearly 400,000 vehicles. It's really a staggering number.

With the Passat of that year to push the sales of his company's car, even if the current domestic economic conditions are far from being comparable with 8 years later, Lin Hongfei can guarantee it. The annual sales figure of 200,000 units can be easily completed, and it is important to know that there were several streamlined models in China at that time. For example, the Buick Century Star, such as the seventh-generation Accord, these cars have divided a considerable part of the Passat's market.

Insufficient production capacity is a problem for Lin Hongfei, but in front of his own dealer Lin Hongfei naturally will not tell the truth, and said with a smile, "Boss Cui, you don't have to worry, our company has launched the next step of the production capacity expansion plan, and strive to reach an annual output of 100,000 units by the end of next year, and will also assemble the three engines developed by our company, such as 2.0L inline four-cylinder, 2.4L inline four-cylinder and 2.7LV six-cylinder, so that it can reach the scale of a total of 8 combinations of 4 engines and 2 gearboxes." I think that at that time, we should be able to meet the needs of different customers in the market. ”

"Really?" Cui Guangxin, who was still a little depressed, was overjoyed when he heard Lin Hongfei's words!

He also thought that the type of this car was a bit monotonous before, but now listening to Lin Hongfei's meaning, it will be able to be subdivided into so many in the future. Immediately overjoyed!

Although the current Cui Guangxin does not understand the significance of the market segment, he has vaguely felt it, such as the motorcycle with the same displacement of 125ML, some of which cost more than 20,000 yuan, and some of which cost more than 10,000 yuan. But those who have a little lack of funds in their hands would rather choose more than 10,000 125, rather than choose about 10,000 80ml, 90ml or even 100ml displacement engines, the reason is very simple, although the price difference is not small, but everyone is in the ranks of 125ml, which is considered a "family".

In the same way, when this theory is applied to automobiles, people with money can buy higher-spec, high-horsepower automatic transmission models, and those who lack money can also buy small-engine manual transmission models, but they have a common choice: they would rather buy cheaper ones than cheaper Santana, Jetta and Xiali.

Cui Guangxin naturally understands this truth, and it is also the reason why he is excited, because after giving customers more choice, those customers who were hesitant and wanted to buy and took out so much money can now take this opportunity to satisfy their vanity: everyone is a member of the ranks of this model.

When he thought of this, Cui Guangxin suddenly remembered another thing, and hurriedly asked, "By the way, Mr. Lin, does this car have any name?" ”

Name? Lin Hongfei patted his head a little depressedly: he really forgot about this big event.

"Won't it?" Seeing Lin Hongfei's performance, how could Cui Guangxin not know the meaning of Lu Dao? It's clear that I haven't given this car a name yet! The boss who opened his mouth suddenly, with a look of contempt by the way, "Mr. Lin, such a beautiful car, you didn't give him a loud name?" This...... This ......"

Cui Guangxin obviously didn't know what to say, of course, maybe Comrade Cui wanted to scold his mother, but considering the identity of the person in front of him, it was obviously better not to open his mouth.

Cui Guangxin is right, Lin Hongfei agrees with this guy's words, such a beautiful car really needs a loud and atmospheric name, nodded with a wry smile, "Old Cui, you are right, I was negligent in this matter, blame me." ”

said so, but Lin Hongfei's heart is really not in a hurry, the reason is very simple, there are more best-selling models with loud names in later generations, just find a name similar to this car and apply it, even in this short period of time, Lin Hongfei has already thought of several suitable names...... For the theft of the names of other brands in the future, Lin Hongfei has no psychological burden.

Lin Hongfei said this, but Cui Guangxin couldn't say anything, so he had to say it again and again. "Mr. Lin, you have a lot of opportunities, and it is normal to neglect such a trivial matter...... It is my honor to be able to help Mr. Lin with this little favor. ”

Lin Hongfei just wanted to say the name, but when the words came to his lips, he changed his mind: It seems that this matter can also be used as a publicity gimmick!

In fact, at this time, some of the preliminary publicity plans can be launched one after another. Don't you see that the new models in later generations began to have various "spy photos" appeared on the Internet about a year before they were released, in fact, these spy photos were intentionally released by the manufacturer. If it weren't for the manufacturer's behavior, who knows which manufacturer's car on the street is such a camouflaged model?

I didn't realize it before. But now that he realizes this, Lin Hongfei has a lot of hands and feet to do, thinking of this, Lin Hongfei couldn't help but glance at Cui Guangxin gratefully, "Old Cui, I really thank you for this, if it weren't for your reminder, I really didn't think of such a good way." ”

"Huh?" Cui Guangxin suddenly had a slurry in his head, he didn't understand what Lin Hongfei meant by what he said: What is the situation?

But although Cui Guangxin was very curious in his heart, Lin Hongfei no longer had the intention of continuing to "chat" with Cui Guangxin. He couldn't wait to start implementing his idea.

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Lin Hongfei's idea was very good by successively breaking spy photos to build momentum for his company's new car, but when Lin Hongfei ordered his own arrangement, he was dumbfounded.

In Lin Hongfei's memory, there are 4 domestic automobile magazines. They are "Auto Herald", "Friends of Automobile", "Friends of Car Owners" and "Automobile Knowledge", but Cao Jun's investigation results told Lin Hongfei that there is only one magazine called "Auto Friend" in China, and it is not a monthly magazine, but a bimonthly magazine. When he heard the news, Lin Hongfei was a little confused: Where did the three magazines "Auto Herald", "Friends of Car Owners" and "Automobile Knowledge" go?

This is also the reason why Lin Hongfei knows too little about domestic automobile magazines. Among the four largest automotive magazines in China, "Auto Herald" was founded in 1994, "Friends of Car Owners" was founded in 2000, and "Automobile Knowledge" was founded in 2002, only "Friends of Automobile", an old automobile magazine, was founded in 1986.

Of course, although there is only a bimonthly magazine called "Friends of the Auto", for Lin Hongfei, it is enough as publicity, Lin Hongfei waved his hand, "Xiao Cao, help me contact the editor-in-chief of "Friends of the Automobile"!" Let's just say that I, Lin Hongfei, plan to cooperate with their "Friends of Cars", and I can definitely guarantee that the sales of their "Friends of Cars" magazine will surge by more than 30%, and ask him if he is willing to come? ”

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Facts have proved that Lin Hongfei can increase the sales of "Car Friends" by 30%, and the shock to "Car Friends" magazine is huge!

"Car Friends" magazine was founded in January 1986, bimonthly, 16 black and white printing, 4 color pages, 48 pages of text, in addition to containing 4 color pages, the price is only 0.54 yuan, the start-up capital is 100,000, the first issue of 44,000 issues, all post office distribution, except for more than 1,000 copies in the post office retail, the rest are subscriptions. At the beginning of the magazine, 6 issues were issued throughout the year, with an annual circulation of about 300,000 copies and a circulation income of about 100,000 yuan, which was very dazzling in 1986, but in 1992, it was inevitably a little insufficient.

As a kind of automobile magazine sponsored by the Society of Automotive Engineers of the Republic, since its inception, "Automobile Friends" has influenced generations of car people and car enthusiasts, and has considerable influence in the domestic automobile industry and car enthusiasts, but recently, Mr. Mao Donghai, the editor-in-chief of "Car Friends", is a little annoyed.

The reason why Mr. Mao Donghai is annoyed is very simple, since entering 1992, with the boss's southern tour to untie the shackles of economic development, the development of the domestic economy has been plugged in with the wings of take-off, but the sales of "Friends of Cars" have not further increased with the development of the economy, but have shrunk somewhat: in April, the total circulation of "Friends of Cars" was more than 20,000 copies, but in May, the circulation of "Friends of Cars" was less than 20,000 copies!

Although "Car Friends" has always taken the form of subscription, and the number of retail sales is very small, Mr. Mao Donghai has felt a very bad signal from this signal: the first few issues of "Car Friends" magazine retail in the market have been greatly unsalable!

What does this mean? This shows that these issues of Car Friends magazine have become more appealing to car enthusiasts than disgusted! As soon as he thought of this signal, Mr. Mao Donghai broke out in a cold sweat.

Thinking of this, Mr. Mao Donghai subconsciously looked at the letter on the table again, the official letter sent by the Beijun Industrial Manufacturing Company.

As a media person in the domestic automotive industry, Mr. Mao Donghai is naturally very familiar with this Beijun industrial manufacturing company, they not only sprung up in just one year, relying on CCTV to become a leader in the domestic motorcycle industry, but also united with Lao Maozi to pit the Germans, from the hands of the German Daimler company to pit two automatic production lines and Mercedes-Benz car chassis technology, but ...... (To be continued.) If you like this work, you are welcome to vote for recommendation and monthly passes, and your support is my biggest motivation. )