Chapter 601: Avoid its sharp qi and hit its laziness
"Just now S Star announced that it will release its first AR glasses equipped with Android AR system in June." In the conference room, Wu Hao said to everyone: "Let's talk about it, what do you think of the AR glasses that S Star is going to release." ”
"The strength of S Star should not be underestimated, I think we should pay attention to it, prepare in advance, and meet the possible impact." As the director of the marketing department, Huang Zhihua was the first to speak.
The reason why Huang Zhihua is so active is mainly because of Tong Juan's existence, which once stimulated him. In addition, Wu Hao had talked to him before, so he wanted to make a special performance now to eliminate the bad impression he had left in Wu Hao's mind before.
Wu Hao nodded when he heard this, and then looked at Tong Juan. After Tong Juan noticed his gaze, she immediately replied with a smile: "I'm more optimistic, judging from the previous G song press conference, this system is actually very ordinary, and it can't compare to our system at all."
Secondly, even if the S star is strong, it has accumulated a lot of technology before. But if you want to develop a product in such a short time, there is actually a certain amount of pressure.
I don't doubt that they will be able to make a product, but what will happen to this so-called AR glasses, although it is difficult to say at this time, I am not optimistic.
So I don't think we need to worry too much, just do what we need to do. ”
Zou Xiaodong, who was sitting there, said: "The technology of the new lithium battery is in our hands, and if they want to apply it, they must purchase it from us." However, at present, we have not received any news in this regard, indicating that S Star is likely to plan to use traditional lithium batteries for alternative applications. ”
"No way, AR devices are not as energy-consuming as mobile phones, and it is difficult for ordinary batteries to maintain long-term battery life. What's more, the common problem of the Android system is that the power consumption is relatively large when running. The wireless remote charging technology is in our hands, and it will be difficult for the other party to bypass us unless they have another solution. Yang Fan, as the technical director, immediately retorted.
"Other solutions?" Wu Hao thought for a moment and then shook his head. If you increase the capacity of ordinary lithium batteries, it will inevitably increase the volume and weight, which will reduce the wearing experience. The same is true if the power supply is provided by a connected host. So what kind of plan will the other party adopt, he is actually very curious.
"You can't be careless, who knows what advanced technology S Star has in his hands." Dong Yiming, as the vice president of the company, rarely came back from the construction site to attend this meeting.
And Zhang Jun also nodded when he heard this: "You can't be careless, you still have to do the preparations that should be made, don't throw any trump cards from the other party when the time comes, we are at a loss."
Of course, there is no need to worry too much, the current market is still in our hands, and we have an absolute advantage.
Compared with this, I am actually more concerned about the trends of domestic manufacturers. Didn't Corn announce a few days ago that their first AR glasses are already under development, and they are expected to be available to everyone within the year. ”
"Does corn have R&D capabilities?" Zou Xiaodong joked with a smile.
Hahahaha...... Everyone laughed when they heard this.
As a veteran employee of corn, Tong Juan, although her face remained smiling, she shook her head and interrupted everyone: "Don't underestimate corn, I have been working in corn for more than ten years, and I know it very well." Although the R&D capabilities of corn in the field of cutting-edge technology are very poor, it has a very good and imaginative product design and R&D team.
They are adept at absorbing and applying the most advanced technologies in the supply chain, and they are also good at learning and imitating.
What's more, it is Corn that has a strong market operation team, and through these years of operation, Corn has accumulated a large number of very loyal users and fans.
If we let it squeeze in and adopt the cheap and low-end marketing model that they make good use of, it will inevitably have a huge impact on our domestic market.
As a veteran employee from corn, I think we should pay attention to it. ”
"Indeed, this aspect should be taken seriously."
Zhang Jun, who used to deal with corn, nodded and responded: "After we released the intelligent voice assistant before, corn quickly learned to imitate their corn voice assistant. And adopt cheap and low-end product routes, as well as traffic marketing strategies, and enter the intelligent voice product market strongly, turning the entire market upside down.
If it weren't for the strong performance advantage, I'm afraid we would have lost out on the competition a long time ago. ”
"Avoid its sharpness, hit its laziness!"
Tong Juan said slowly: "Corn is very good at finding the weaknesses of opponents and making good use of them. Whenever another company releases a new product, Xuebing will ask our executives to watch it together, even if it is a foreign conference in the early morning.
After the press conference, he will also organize us to discuss the new product released and list its advantages and disadvantages. The advantages discussed will then be sent to the technology research and development department for reference and reference.
The shortcomings discussed will be sent to the marketing operation department to make good use of them.
Even, Xue Bing will conduct research on each company, and even more, he will also conduct research on the heads of each company, as well as the executives in important positions of the company.
He was able to call these executives by name, even if they were not seen in public, and learn about their interests and personality traits. ”
"It's a really scary opponent." Wu Hao praised.
Even if the technique is not very glamorous, but an outsider suddenly entered the smartphone circle. not only turned the whole circle upside down, but also made the corn bigger and stronger. Even in the absence of any core technology, it has become one of the world's top 500. This is a kind of ability, and Wu Hao still admires it very much.
"Then what do you think of him?" Wu Hao turned his head to look at Tong Juan.
Hearing Wu Hao's words, everyone also turned their heads to look at her together. It is actually too embarrassing for her to let this corn's former right-hand man come up with ideas to deal with corn and her former boss.
As for Tong Juan, after smiling bitterly, she immediately spit out eight words: "Avoid its sharpness, hit its laziness!" ”
……
Facing the eyes of the audience, Tong Juan smiled and said: "Isn't corn good at taking advantage of its weaknesses, why can't we do this."
Similarly, the weakness of corn is also obvious, that is, the research and development ability of technology is relatively poor, the product is overly dependent on marketing, and lacks core technical support.
And we can take advantage of that, and in fact we've been using that for marketing as well.
I think our marketing methods can be more lively, targeting different user groups, and users of different ages to adopt different marketing strategies and open up different products. This is more targeted and more popular with these groups of consumers. ”