Chapter 234: Tianya Xiang 1
In the summer, Nan is not fond of alcohol but often drinks, in the old time and space he generally drank expensive good wine, never touched the civilian wine of Erguotou, took the bowl and tasted it, the taste is mellow, the degree is very high but not strong, although it is not as fragrant as Moutai and the like, the aftertaste is endless, but it is better than the pure fragrance and stamina. Pen ~ fun ~ pavilion www.biquge.info
After smashing his lips, he asked, "Lao Lin, is this the second pot head?" It's delicious, I don't think it's much worse than Moutai, each with its own characteristics. The masters all say that sorghum wine is bad wine, tell me, how do you turn decay into magic? ”
"Actually, it's very simple, this process is called pinching the head and removing the tail, and the wine is taken according to the quality. Because the first pot and the third pot of cooled wine contain a variety of low boiling point substances, that is, the impurities of winemaking, so only the wine that flows out after cooling the cold water that is replaced into the heavenly pot for the second time is the purest and has no peculiar smell, which is the origin of the name of the second pot head, this wine is mellow and fragrant, with high concentration but not strong. ”
Everyone was impressed that the principle was simple, but no one had ever thought of doing it. Tian and Yuan said excitedly: "We only know that the master told us that the first pot is easy to sell when the second pot and the third pot of wine are mixed. ”
Lin Weiye said to Xia Nan: "Erguotou's wine production cycle is very fast, if you add more manpower to me and expand the scale of production, I will be able to produce more wine." ”
"Raw materials are easy to obtain, the cost is low, and it's hard not to make money, haha!" Xia Nan said excitedly: "I will immediately go to Guangzhou to recruit more winemakers, expand the scale, and sell this wine to Guangdong, Nanzhili, and Beijing." ”
Lin Weiye asked: "What is the name of this wine, or is it the name of Erguotou?" ”
Xia Nan shook his head: "No." This name sounds too grassroots, and you have to think of a name that can fool people in order to sell it at a high price. Besides, the name Erguotou is easy to relate, maybe someone will learn this trick. ”
"What's your name?" Summer Minami thought about it. Chinese liquor is generally named after the place of origin, such as the popular Moutai and Xinghua Village. Lingao is too remote, no popularity, and it seems too reluctant to make a wine name, so what about Qiongzhou Mansion?
Qiongzhou has had another name since the Qing Dynasty, and has become synonymous with Hainan in modern times. Thinking of this, Xia Nan suddenly remembered a Japanese movie waiting to be drunk at the ends of the world. I can't remember the plot clearly, it seems to be about an urban woman waiting for her father's return in a café on a remote island. Xia Nan is not too interested in this kind of literary film, but the name of this film is too beautiful, which impresses him deeply.
Inspiration burst out instantly, and Xia Nan said: "There you have it! It's called Tianyaxiang! ”
Sima De tasted it carefully: "Qiongzhou is the end of the sky, the corner of the sea, the wine produced is fragrant, the fragrance of the end of the world is good, it is really good, a good name!" ”
Lin Weiye wanted to laugh a little, as the saying goes, "Beijing Erguotou is not good to drink", "Dumplings are wine, the more you drink, the more you have", the 10 pieces of Erguotou used by the northern masters to serve wine took such a literary name, which made him feel weird.
Xia Nan caught a glimpse of his smiling expression and glared: "Be serious, good products should pay attention to packaging." Wrap! Got it? ”
Now that the product is there, the next question is sales. According to the usual practice, this wine still has to be sold to Guangzhou, Qiongzhou Mansion has low local consumption capacity, although it is said to be sold to Beizhili, but there is no channel, and there is no suitable manpower. Even if it is sold to Guangzhou, except for Liu Quan, who has a commercial cell, the rest seems to be unable to find a suitable candidate, but Xia Nan is inseparable from Liu Quan with a bunch of things at hand.
Xia Nan decided to talk to Zhang Mingli, if he could take it, the wine business would also be handed over to him, and at present, his energy and manpower are limited, so it is more efficient to only produce and sell.
The gold lord called, and Zhang Mingli immediately came to Lingao by boat. I haven't seen him for a while, Zhang Mingli has already made some fortunes, and his belly is faintly visible. Xia Nan quipped: "Brother Zhang's life is moisturizing, and he looks more and more blessed." ”
"Hehe, the blessing of the Tosha brothers, the cotton cloth business is stable, and no one is hindered, the money is also earned, and the life is stable, this figure will naturally be blessed." Zhang Mingli said with a smile.
Xia Nan took out a porcelain vase and said mysteriously: "Please ask Brother Zhang to help identify one thing today." ”
Zhang Mingli shook his spirits and looked at this porcelain vase. He knew that Xia Nan would not look for him easily, this porcelain vase seemed to contain something good. He took a closer look at the porcelain vase, which was less than two feet long, what would it contain? Could it be wine? However, the common rice wine in Guangdong, such as Hakka Niang wine and pearl red, is packed in jars, and such a small bottle can be drunk in a few large sips.
Under his gaze, Xia Nan placed a small cup, which could hold up to one or two drinks, and then pulled the cork of the porcelain bottle, and a rich fragrance suddenly came to his face.
Zhang Mingli's eyes lit up, this is not rice wine, it is soju, and it is rare that there is no spicy and pungent taste of ordinary soju. He urged, "Quick, let me taste it." ”
After only taking a sip, he felt that the wine was extremely strong, and he was afraid that he would get drunk after a few drinks. However, unlike the soju he had seen before, the entrance was smooth, strong but not strong, and the aroma was fragrant. ”
Xia Nan looked at him with a smile: "Since Brother Zhang also thinks it is a good wine, if this wine is sold in Guangzhou, what do you think of the prospects?" ”
Another big deal! Zhang Mingli sat down, suppressed the excitement in his heart, and said: "The south is warm, and most people prefer rice wine, and the north is cold, so they prefer spirits. Therefore, there are flower carvings in Jiangsu and Zhejiang, there are pearl red in Guangdong, and there are few people who drink soju, and the common soju on the market is too spicy, and people here are not used to drinking it. However, if it is such a wine, it is a different matter. ”
"Oh. So how much does Brother Zhang think the price is appropriate? ”
Zhang Mingli hesitated for a moment and said, "It depends on whether it is a walk." If the output is high, small profits and quick turnover, then it will be sold by the catty, and it is not a big problem to sell it for one pound or two silvers."
Xia Nan interrupted him: "The yield is not low, but I am not ready to sell it by the pound." He shook the porcelain vase in his hand, "A bottle of 2 taels of silver!" ”
Zhang Mingli gasped, this bottle may hold a maximum of six taels of bars, and a bottle of 2 taels of silver, which is equivalent to raising his expected price by 4 times!
"Well, I'm afraid the sales won't be too high, right? Although the wine is a good wine, the price is too high. A good 5-pound Shaoxing flower carving on an altar is only 2 taels of silver, and a jar of pearl red is only 1 tael of silver.