Tuesday, September 27th.

Pei Qian came to the company on a whim today to check the results of the recent Tengda spiritual fit test on the computer.

Since Tengda's recruitment was changed from free recruitment by various departments to unified examinations, two large-scale recruitment has been carried out so far, in November and May.

The most recently recruited employees have also joined the Tengda Group as regular employees.

Of course, the relevant arrangements, such as expanding office space, arranging workstations, purchasing office supplies, paying wages and various benefits, etc., are all responsible for the administrative and human resources departments.

Because he really doesn't have the energy to care about these things, and there is no need to care about them.

But today, Pei Qian suddenly thought of a question.

Why does this Tengda spiritual fit test not seem to have eliminated any employees so far?

Doesn't this test look that good?

Pei Qian flipped through the records, it was indeed only the earliest batch of employees who were stuck in the Tengda spiritual fit test, and the pass rate was very low at the beginning, but they still passed the test in the end and were not eliminated.

And the recent batch of new employees who took the exam in May and joined the company, Tengda's spiritual fit test was all passed at one time!

That's outrageous!

Pei Qian racked his brains in order to come up with this set of questions and laid countless traps.

As long as the respondent has a little bit of inertial thinking in the workplace, it is difficult to pass the test.

Moreover, the question bank has been changing, and only Pei Qian has the standard answer here. After each answer, even if the answerer passes, it is impossible to know which question is right and which is wrong.

In this case, how did these newcomers manage to pass all at once?

In the absence of leakage, Pei Qian feels that there are only two possibilities:

The first is that the people who are recruited happen to be bastards.

This kind of is too optimistic, the possibility is almost zero, Pei Qian will not lie to himself.

Second, these people were not bastards originally, but they were influenced and cultivated into bastards by various departments.

This is more likely.

So the question is, since all departments have become bastard departments, and new employees have been trained as bastards, why is Tengda Group still thriving and thriving?

Could it be that Tengda Group has become a magical company that everyone can mix together and work casually to make the company survive and develop?

This is a bit outrageous, but it is not entirely unreasonable.

After all, the "Matthew effect" is what it is talking about.

You have to think about it in the long run.

Pei Qian spent two hours updating the entire question bank, including some of the questions in it, and if he changed a few keywords slightly, the answers became completely different.

After all the changes were made, Pei Qian resubmitted the question bank.

Although it seems that there is little hope of using the Tengda spiritual fit test to dissuade employees, hope cannot be abandoned.

"Tuk-tuk."

There was a knock on the door outside the office, and Assistant Xin pushed the door in.

"Mr. Pei, CCTV's financial observation column, wants to make a special program for our company."

"The program team wanted to use our Tengda Group's slogan as the title, so they asked me here. However, our company doesn't seem to have a slogan yet. ”

"Or do you want one?"

Pei Qian, who had just finished uploading the mental test questions, turned his head to look at Assistant Xin, and a question mark slowly floated out of his head.

？

Financial Observation Column?

How is it a TV station again!

Jingzhou TV is okay, and now even CCTV is here?

Is this wishing I was killed?!

Pei Qian's face sank: "Refuse!" ”

"Uh......" Assistant Xin hesitated, "Mr. Pei, you may not have understood." Financial Insight is an analytical program, not an interview, and does not require you or any Tengda employee to come forward. Even if we don't provide this slogan as a title, the program team will set a title for broadcasting. ”

Pei Qian was stunned.

Can you still play like this?

Is this a prelude to the first cut and then the prelude?

In other words, if I cooperate or not, this show will be broadcast as usual?

Pei Qian was silent for a moment and asked, "What about ...... Can we talk to them about not airing this episode? ”

Assistant Xin smiled: "I'm afraid it won't work." ”

Pei Qian leaned back in the boss's chair and felt very melancholy.

It doesn't look like it's a discussion, it's a notice.

Okay, don't you just want a slogan? to you.

On behalf of Tengda Group, I will give a very outrageous slogan, if you dare to use it, then I respect your program team as a man.

Pei Qian thought for a while and said: "Our Tengda Group's slogan is: always believe that inexplicable things are about to happen. ”

Even the well-informed Assistant Xin was subconsciously stunned for a moment.

The so-called slogan can be translated as a slogan or slogan, but the translated meaning does not fully reflect the original meaning of the word.

Specifically, it is to convey the company's philosophy through short and condensed text, emphasize the most prominent features of the company and products, and establish brand characteristics to attract users.

If you use a social account as an analogy, the brand logo is the avatar, the brand name is the nickname, and the slogan is the personality signature.

A good slogan must be closely related to the characteristics of the company or product, and it must be simple, easy to read, easy to understand, and easy to remember, so that customers can see the core value of the brand at first sight.

It's not just a promotional slogan, it's a slogan that embodies the core spirit of the entire company.

FOR EXAMPLE, THE PHRASE "JUST DO IT" IS A GOOD SLOGAN.

So far, Tengda Group has many industries, and different industries have their own characteristics, but the entire Tengda Group does not have a very clear slogan.

But Mr. Pei's slogan ......

Forever believing that something inexplicable is about to happen?

This sentence feels as inexplicable as what it describes.

"Mr. Pei, are you sure you use this sentence?"

Because this slogan is a bit too outrageous, it triggers the secondary confirmation mechanism that Assistant Xin rarely uses.

Pei Qian nodded: "That's right, that's it!" ”

Assistant Xin didn't ask any more, but nodded and retreated.

She could predict that the people on the other side of the Financial Observation column would definitely be as shocked as she was when they heard this slogan.

……

Terminal.

Ma Yiqun welcomed Wu Bin, Cui Geng, and Lu Mingliang in, and then hurriedly closed the door of his office.

Then he took out a few books from the locked drawer and distributed them to the crowd.

On the cover of the book are a few big words: "Tengda Spirit Preliminary Exploration"!

The so-called preliminary exploration, which means preliminary exploration, is generally used as the title of a dissertation to express modesty.

The use of "preliminary exploration" here is obviously to emphasize that the Tengda spirit is broad and profound, these are just preliminary explorations of the Tengda spirit, in addition to the content of the book, you can continue to dig deeper.

Readers are reminded that this book should be seen as an inspiration, not a dogma.

Wu Bin stretched out his hand to take it, with a look of surprise on his face: "It's already printed?" So fast! ”

He happily stroked the cover, which was his own work for months! Finally saw the physical book!

Ma Qunqun nodded: "Well, because it is not issued, it saves a lot of time." As I said before, only a small number of 200 copies were printed, and they were first sent to internal core employees, as well as Mr. Li, a friend of Mr. Pei. ”

"If you can't finish it, lock it up and keep it, and you can't send it indiscriminately."

Although the content of this book is not much, and there is no illegal content, according to the relevant regulations, if you want to print it in batches, you must also get a permit to print, otherwise it will violate the management regulations.

Many people secretly print books without approval, even if they just read them themselves, which is strictly uncompliant.

Therefore, Ma Yiqun discussed it with Wu Bin and felt that it was better to publish the book directly at his own expense according to the regular channels if he wanted to get the quasi-seal certificate.

There are three links of self-funded book publishing: writing, publishing, and distribution, and the so-called distribution is to enter the sales terminal market through distribution channels and face customers, which needs to spend money on promotion and distribution.

However, the book "A Preliminary Study of Tengda's Spirit" did not expect to make money, or even to spread it on a large scale, but only for some core members to communicate and learn, so it was only published and not distributed.

In this book, there are three places worth mentioning:

It is clearly written on the first page of the book, this is only a preliminary interpretation of the spirit of Tengda, which can only play an enlightening role, do not fall into dogmatic thinking, but continue to experience, expand, and dig deeper in the work.

Mr. Pei's three "World Famous Paintings", namely "The Back of the Countercurrent", "Mr. Pei's Lunch", and "Mr. Pei is Thinking", were all printed in the book as illustrations.

On the last page of the book, a long list of titles of Mr. Pei is written in small print, which is easy to ignore if you don't pay attention.

Ma Yiqun said: "The printed books are basically in Lu Mingming's warehouse, and everyone picks them up according to their own needs, but the whereabouts of each book must be recorded." ”

Wu Bin added: "Also, I emphasize one point. ”

"The reason why this book is limited is not because we are afraid of leaks, but because we want to cultivate everyone's spirit of independent thinking."

"Tengda spirit has a 'independent thinking, not blind obedience', if you get this book and no longer think deeply about the Tengda spirit, this is also another kind of blind obedience, which we must be vigilant against."

"The more valuable content of this book lies in Mr. Pei's behavior and specific examples."

"For these contents of the Tengda spirit, it itself does not need to be deliberately kept secret."

Wu Bin's meaning is very simple, if "Tengda Spirit" is a secret book, then the few sentences after a high degree of generalization are at most the names of the moves.

It is also pointless to only know the name of the move without knowing the specific mental method.

On the contrary, it is helpful to let these high-level generalizations circulate privately in an unofficial way, which is an important part of Tengda's corporate culture.

Everyone nodded: "Understood!" ”