Chapter 739: Spying Intelligence
For Eric's "achievements" in the past few months, Pei Qian is very envious.
Obviously, he has been burning money, but after burning for a long time, let alone making money or seizing market share, he didn't even make a splash, it can be said that he burned silently.
This kind of realm is beyond Pei Qian's reach.
Pei Qian had the idea of poaching Eric, but this idea was quickly dispelled.
Can a person who can reach the top level in a multinational company be a rice bucket with nothing to grow?
The likelihood is actually very low.
So why did Eric fail after he went to China to take charge of the IOI national server?
Pei Qian feels that this is mostly not related to his personal ability, and mainly depends on the current market situation.
At present, the situation of the IOI national service is already difficult to save the immortals.
When Yuyang Games operated the ioi national server, wasn't it also beaten all over the ground by GOG? Even Pei Qian himself rolled up his sleeves and went into battle, Lin Wan and Ye Zhizhou racked their brains and tried their best to launch a series of marketing activities, but in the end it was still useless.
The root cause of the failure is that ioi itself is already behind GOG, which already occupies the vast majority of the domestic market share, and in this case, no matter how good the marketing plan is, it can't change its fate.
This can't be rudely attributed to Eric's inability.
What if after digging up, all of Eric's suppressed energy is released and it is out of control, what can I do?
Besides, Eric is a senior executive of a multinational company, and Dayak has an absolute advantage in terms of salary, shares, non-compete agreements, cultural background, etc., and the possibility of poaching is extremely low.
Therefore, Pei Qian didn't plan to dig people, but had other plans.
Eric is just no longer in charge of the IOI national service, with his qualifications and status, it is impossible to be pushed to the end after he goes back, he will still be the senior management of Dayak Company, and he still has a high say in the operation of IOI.
When he goes back this time, he will definitely report to the senior management of Dayak, and he may also be held accountable.
In any case, Eric will definitely report all the information he has collected during his time in charge of the IOI national server, including the information he has collected about GOG and Tengda.
In this way, isn't Eric equivalent to a messenger before Pei Qian and the top management of Dayak Company?
Before leaving, Eric made a special trip to Beijing to take pictures at the GPL league venue, obviously collecting information as a bargaining chip for his comeback.
The richer and more detailed information he gathers from the Tengda Group and GOG promotions, the more he will be able to reduce his responsibilities and even influence the decision-making of the top management of Dayak.
Pei Qian felt that in this case, why not use Eric to help him pass a message to Dayak's higher-ups?
He was now worried about Dayak's aftermath.
Not to mention the domestic market, the IOI national server is almost cold, and the few players left are still losing every day; GOG in the overseas market is also growing by leaps and bounds, if Pei Qian hadn't deliberately divided half of the people in the overseas game to slow down the expansion, the situation of overseas IOI should not be optimistic.
From Pei Qian's point of view, IOI's situation was already very dangerous, which made him very worried.
But even so, Dayak was still slow to respond and did not give any reliable solutions.
In the final analysis, it is because Dayak Company is too arrogant, and looks down on Tengda, a "small company" in China, just like when Eric first came to Jingzhou.
The difference is that Eric has been beaten and sobered up, and Dayak's top management has not.
Therefore, Pei Qian hopes to use this dinner to make Eric his mouthpiece.
Eric's brow furrowed slightly, his brain racing.
On the one hand, he felt that Mr. Pei, as a winner, was fascinated by his motives for inviting himself to dinner, and it was possible that he was taking the opportunity to humiliate himself;
On the other hand, he was also a little worried that this meal was really eaten, and if the news came out, would it have any negative impact on him.
If the senior management of Dayak Company is informed about this matter, will those people feel that they are not operating the IOI national service effectively, because they were bought by Tengda, or what are the interests involved?
Will Tengda take the initiative to leak the news of this meal, which has the effect of the so-called "killing people with a knife"?
However, after making up all kinds of possible business conspiracies, Eric still decided to seek wealth and risk.
Although it may be ill-intentioned for Mr. Pei to invite this meal, for the sake of intelligence, this risk must be taken!
Therefore, Eric hesitated for a few seconds, immediately changed his smile, and nodded: "Of course, it is my honor to dine with Mr. Pei." ”
Pei Qian was very happy: "Okay, then let's eat somewhere else?" ”
Although there is no place in the nameless restaurant today, you can go to Mr. Li's Mingfu family banquet to eat, and you can spend a little more money.
Eric hurriedly waved his hand: "Then there is no need, I don't have much time on my plane this afternoon, just eat a little in this mall." ”
Catching a plane is just an excuse, in fact, Eric is worried that there will be some conspiracy to eat at a restaurant he is not familiar with because there are many people on Tengda's side, so he is still a little wary.
Pei Qian nodded indifferently: "It's okay, then eat in this mall." ”
……
Ten minutes later, the crowd arrived at a high-end restaurant in the mall.
Although Yuanda Tiandi is a large shopping mall in the core area of Jingzhou, the overall price level of the restaurant is still far behind that of the nameless restaurant or the Mingfu Family Banquet, and the more expensive restaurants are at the level of more than 100 per capita.
After all, it was 2011, and the overall price level had not yet swelled so much, and for ordinary people, this price was already very high.
Pei Qian took the menu from the waiter's hand and handed it to Eric, who refused.
Pei Qian just glanced at the menu twice and handed it back to the waiter: "Just choose some special dishes according to our numbers, and choose the most expensive ones." ”
After turning to the page of drinks, he said, "Then the most expensive bottle of XO." ”
Hearing that Mr. Pei actually ordered wine, Lin Wan, Zhang Yuan and the others were a little surprised, but Eric was unaware of this.
The old employees all know that Mr. Pei is not a drinker, he often drinks cocktails when he touches the fishing Internet café; However, Mr. Pei is very reluctant to drink at the dinner table, especially he doesn't like toasting and other behaviors with a social nature.
And this dinner is obviously of a social nature.
But Mr. Pei took the initiative to order a high degree of wine, what does this mean?
Eric didn't know these ways, but was only wary of "wine".
What do you mean? Want to get drunk on me from my set of intelligence?
Although Eric is more confident in his own drinking, after all, it is one-to-many, and the other party is a young person, so the scene may be very disadvantageous.
But fortunately, Mr. Pei ordered XO instead of liquor, and there was only one bottle, so Eric felt that there should be no big problem.
After drinking, his spirit will be more relaxed, and Eric feels that it is easier for him to spy on information, so he does not refuse.
The waiter quickly served a special brandy glass and poured about 30 milliliters of liquor for each person.
Pei Qian had already raised his glass: "Mr. Ai, there has been a little friction between our two companies in the past, but that has passed, and I personally still appreciate you." Come, let's raise a glass together, it's all in the wine! ”
Pei Qian raised his head and drank all the wine in the cup.
When the others saw that Mr. Pei had done it, of course, they didn't dare to slack off, so they hurriedly followed suit.
Eric was a little confused.
What do you mean?
Although the drinking habits vary from country to country, when it comes to the wine table in Huaxia, it is not up to Eric to decide what method to drink.
He originally thought that Mr. Pei would probably take turns toasting himself with others to get himself drunk, but Mr. Pei didn't seem to mean it at all?
Instead, it's "do it first for respect"?
This made Eric feel confused, and he was stunned for a moment before drinking the wine.
It felt like things were going so well, even a little beyond my expectations.
Mr. Pei seemed to be very interested, and after eating two bites of food casually, he said: "Mr. Ai, do you know where you lost in the process of promoting the IOI national uniform?" ”
Eric, who had just finished drinking, was stunned again.
He was still struggling with how to shift the topic to GOG and ioi, but Mr. Pei took the initiative to bring it up?
Eric thought for a moment and said, "It's my lack of ability. ”
Pei Qian smiled: "No, no, no, it has nothing to do with ability." Mr. Ai, you are simply being held back by the top management of Dayak Company. ”
"In fact, there is only one fundamental reason why the IOI national service can't be pushed, and that is money! You are reluctant to spend money, how can you poach players? ”
Eric was a little puzzled: "Mr. Pei, don't lie to me, I have done a lot of investigation and research." ”
"We have invested a huge amount of money in the operation and promotion of the game, how can we say that we are reluctant to spend money?"
"What's more, as far as I know, GOG's success isn't just about spending money. You promote it through Internet café activities, buying IP, crowdfunding heroes, etc., and this is not a problem that can be solved by spending money alone. ”
Pei Qian smiled and shook his head: "Your understanding is too superficial. ”
"Do you think that only by spending money on competitions and activities can you burn money?"
"GOG's heroes are all free, and the skins are all cabbage prices, on the other hand, the cheapest skin of ioi costs thirty or forty yuan, is this a burning of money?"
"In order to promote GOG, we have opened a 3.0 model of fishing Internet café, is this burning money?"
"You only saw us buying Hurricane Comics and going to Times Square to advertise, but you didn't see that even though GOG has dominated the domestic market, we have no intention of raising prices at all, to put it bluntly, this is still burning money!"
"Making less money is equivalent to burning money."
"When you were promoting the IOI national server, you didn't burn as much as us, and the heroes and skins of IOI are still maintaining the original fees, how can you win?"
"You want to burn money to expand your market share, but you don't burn it resolutely and decisively enough, so it's in vain if you burn it."
A hint of shock flashed across Eric's expression.
He has actually thought about these things for a long time, but he can't change them, because the price of the skin of the IOI national server must be linked to the world server, and it can't always be the same skin, the world service sells for 10 dollars, and the national service only sells for 10 yuan, right?
In that case, the players of the world server will rebel.
But if GOG changes all skins to cabbage prices, it will be unacceptable for both Finger Company and Dayak Group.
Therefore, even if Eric wants to reduce the price of the skin of the IOI national server, the senior management of Dayak Group will not agree.
And this is indeed a key reason why ioi can't beat GOG.
Eric was a little confused: "Mr. Pei, why are you telling me this?" We're still enemies at the moment, aren't you afraid that I'll use this information to threaten GOG's market share in turn? ”
Pei Qian smiled: "Of course I'm not afraid, because you Dayak Group don't dare." ”
"You are too concerned about the cost performance of burning money, and you don't dare to burn money that you don't think is cost-effective. So, even if I tell you, there's nothing you can do. ”
"Do you dare to spend tens of millions of dollars to buy an IP? Do you dare to open Internet cafes on a large scale to promote games? Do you dare to lower the price of skins to the same level as GOG? Do you dare to spend hundreds of millions of dollars to organize e-sports competitions? ”
"If you don't dare, what can I tell you?"
"Besides, GOG is now in a dominant position, and it's only a matter of time before it gets the rest of the market share."
"Mr. Ai, we've already won."