Pei Qian was in the office, continuing to check the recent news.

The FV team's documentary in Los Angeles has been released and has received an overwhelming response.

The FV team signed a big contract with the live broadcast platform during the Spring Festival, and also received a lot of endorsements, and many capitals expressed their willingness to invest in the FV team, and the team's valuation skyrocketed.

Although Wu Yue has not yet come to report how much money he has earned, Pei Qian estimates that it must be indispensable.

I think that Pei Qian spent 3 million to buy seventy percent of the shares of the FV team, and now the FV team will make money for Tengda whether it is signing a live broadcast platform, receiving endorsements or selling shares.

Moreover, the brand is an important value embodiment of the e-sports club, FV has played a good performance and popularity, and all kinds of capital have come to invest, and the valuation of the club has risen, which means that the shares held by Pei Qian have also doubled.

The shares bought for 3 million are easy to rise to tens of millions, and the value increases tenfold in an instant.

And Pei Qian is also in a dilemma, sell it, you make too much money, and it hurts; If you don't sell it, the club's profits, dividends and the advertising effect brought by popularity will continue to make money.

Advancing is also a knife, and retreating is also a knife, which makes people very desperate.

Pei Qian was melancholy, and there was a knock on the door outside the office.

When I looked up, it was Zhang Yuan.

"Mr. Pei, let me report on the GPL sponsors and the auction of live broadcast rights mentioned earlier."

"The transfer fee for the DGE team has arrived, a total of 13 million. The exclusive title of GPL was auctioned by Shenhua Mobile at a price of 26 million a year; The cooperation price of a single type of merchant is 6 million a year, and there are already computer manufacturers, peripheral manufacturers, sportswear, snacks and other manufacturers have won the auction, a total of about 42 million; The broadcast rights were authorized to three live broadcast platforms, and each of them quoted about 12 million ......"

"Together, these funds are about 110 million a year."

Pei Qian suddenly felt that something was wrong: "Wait a minute, why does it seem to be higher than the price you mentioned to me before?" ”

Zhang Yuan nodded: "Yes, Mr. Pei, because I asked these sponsors to pay in installments according to what you told me before, and spread the money evenly every month." ”

"The sponsors are very grateful, and this has greatly eased the pressure on their funds, so the bidding has become more intense."

"Moreover, there are still some cooperation under negotiation, and if it is successful, it should not be a problem to get another 10 million or 20 million sponsorship."

Pei Qian couldn't help but freeze.

The sponsors are very grateful for the installment payment!

The bidding has become more intense, but is it okay?

You're going to be completely mistaken! I just want to spread the money over each month to be able to burn money more calmly!

After listening to Zhang Yuan's report, Pei Qian felt a little tired, nodded and said, "Okay, I know." ”

Seeing Mr. Pei's expression, Zhang Yuan couldn't help but sigh secretly.

Sure enough, it is Mr. Pei!

The GPL League has only been held for less than half a year, and it has already earned more than 100 million, but Mr. Pei has a normal feeling and is not excited at all.

Of course, more than 100 million is not a big amount for Mr. Pei, but after all, this money is earned by the GPL league.

Throughout the world, the vast majority of e-sports competitions are still in a state of burning money to buy popularity, and there are very few e-sports leagues, and it is already unique to run an e-sports league to get so much sponsorship and make so much money!

With such a historic progress, Mr. Pei was not surprised or excited at all.

It seems that Mr. Pei should have greater expectations for the GPL.

Well, I'll have to keep trying!

Zhang Yuan silently cheered himself up in his heart, decided to take Mr. Pei as an example, and continued to do better under the GPL, and then left.

After Zhang Yuan left, Pei Qian was a little restless.

He stood up and walked around the office twice.

"No, this money is too much, and I'm afraid the existing methods can't be spent."

"The Mission and Choice can't throw any more money into it, in case it slows down the progress and affects the settlement, it will be troublesome; Although the Palpitation Hostel has decided to do a new project, it has already set aside a separate fund, which is already time-consuming, and I am afraid that the construction period cannot be guaranteed if you add more money. ”

"You have to think of a way to burn money quickly and not affect the settlement."

"Hmm...... In that case, let's arrange the live broadcast platform! ”

"At this critical juncture, you still have to count on Lao Ma, the minister of the humerus."

Pei Qian immediately sent a message to Ma Yang and asked him to come to the office.

In fact, Pei Qian has long planned to burn money on a live broadcast platform, and the reason why he has not taken action for a long time is mainly due to two reasons.

First of all, the live broadcast platform needs a lot of funds to start, and Tengda has other ways to burn money before, and it is not easy to squeeze out excess funds to make a live broadcast platform;

The second is that the live broadcast platform is currently an emerging industry, and although the major live broadcast platforms are also burning money, the war situation is still unclear. Pei Qian was afraid that he would become a live broadcast platform and take advantage of it in the early stage of the live broadcast war, and it would be difficult to compensate.

Therefore, Pei Qian plans to wait for a few live broadcast platforms to divide up the market share and then enter the market slowly, and low-key follow behind these big platforms to burn a little money, which is safer.

Now Tengda has a large amount of money that can't be spent, and several large live broadcast platforms have almost divided the anchors and audiences, and the small live broadcast platforms have begun to fail one after another, and the situation of the live broadcast war is gradually becoming clear.

This is an excellent time for Pei Qian to enter the market and lose money.

Therefore, Pei Qian finally made up his mind and called Lao Ma to take charge of this matter.

It didn't take long for Ma Yang to arrive.

"Brother Qian! Is there anything I can do for you? Does the company have any new products that I need to bring? Ma Yang's long face was full of anticipation.

Pei Qian raised his hand: "No need!" ”

Before, Pei Qian asked Ma Yang to bring the goods in reverse to the automatic intelligent bar lifting machine, but he never expected that the bar lifting machine would become even more popular.

Therefore, Pei Qian will definitely not take any more risks, and he doesn't want Ma Yang to "bring" any Tengda products.

However, for this matter, Pei Qian was not too angry with Ma Yang, even if the pot was divided, the first pot should be assigned to Chen Yufeng, who was in charge of writing. After all, Lao Ma also tried his best, and he was talking about the shortcomings of the automatic intelligent bar lifting machine all the time, but the audience just wanted to buy it, what can be done.

Pei Qian asked Ma Yang to sit down and said, "This time there is a very important task to be entrusted to you. ”

"I told you before that when the time is right, we will also make a live broadcast platform ourselves, and you will be the CEO. Now, the time has come. ”

Ma Yang's eyes lit up: "Really? Brother Qian? That's great! ”

"To tell you the truth, I have made great progress in the live broadcast process in the past few months, and if you want to say that the position of CEO of this live broadcast platform, whether it is in terms of experience, qualifications or ability, it is definitely me!"

"Leave this matter to me, Brother Qian, you can rest assured!"

Pei Qian nodded: "Well, I also believe in your ability." In this way, don't get too excited, let me briefly tell you how this live broadcast platform works. ”

Ma Yang's expression immediately became serious and he listened carefully.

Pei Qian sorted out his thoughts and said, "First of all, the name of this live broadcast platform. ”

"At present, the names of live broadcast platforms are mainly divided into two categories. One is such as crooked live broadcast, ZZ live broadcast, and the other is such as cat ear live broadcast and wolf tooth live broadcast. The former are mainly some old live streaming platforms, but these names are obviously a bit out of place. ”

"The name of the live streaming platform should not only be easy to remember, but also have a clear meaning. For example, in the live broadcast of cat ears, the mascot is a cat, and the gifts given are cat food, canned cat food, cat teasing sticks, etc., which will make users feel more cordial. ”

"Moreover, the name should be cute, so as to fit the relaxed and pleasant atmosphere of the live broadcast."

"So, we're going to have to have a second name."

Ma Yang nodded violently: "Yes, Brother Qian, I deeply agree!" ”

Pei Qian continued: "I decided that our live broadcast will be called Rabbit Tail Live Broadcast, the mascot is a rabbit, and the gifts we give are all vegetables, carrots and the like. ”

A trace of confusion appeared on Ma Yang's long face: "Brother Qian, why don't you call it a live broadcast of fishing?" This also meets the requirements of the name, and our Touching Fish Internet Cafe and Touching Fish Takeaway have a certain popularity, isn't it easier for everyone to remember it when it is called Touching Fish Live Broadcast? ”

Pei Qian said in his heart, hehe, officially because the Touching Fish Internet Cafe and Touching Fish Takeaway have a certain popularity, so I don't want to call it Touching Fish Live Broadcast!

Anyway, no matter what the industry, as long as it is related to Tengda's existing industry, the probability of success will be greatly improved.

Pei Qian was afraid that he would become inexplicably popular after the live broadcast of touching fish, so he decided to call it Rabbittail Live Broadcast, and try not to let users associate this live broadcast platform with Tengda.

Moreover, the true meaning of the rabbit tail live broadcast is "the rabbit's tail can't grow", implying that this live broadcast platform will not last long and will be unable to make ends meet and lead to bankruptcy, which pins Pei Qian's good wishes.

But these reasons must not be told to Ma Yangming.

Pei Qian coughed lightly: "There are too many X-fish live broadcasts on the market now, like sailfish, sharks, salted fish...... As soon as we grab a handful, we will fight with the fish again, and the name will be unrecognizable, and it will be easy to be lost to everyone and be buried. ”

"And now there is no live broadcast platform on the market that chooses rabbits as mascots, and it is more memorable to call rabbit tail live broadcasts."

Ma Yang nodded: "I see, Brother Qian, what you said makes sense." ”

Pei Qian breathed a sigh of relief, sure enough, Ma Yang was so foolish that he was more worry-free.

He continued: "There are a few important points that you must keep in mind about Rabbittail Live. ”

"First of all, we don't force anchors to poach, nor do we force anchors to stay, all anchors come and go freely on our platform. We don't have any time requirements for all anchors, and we can broadcast for as long as we want. ”

"Secondly, the platform does not make any fake data, there are as many people as there are people in the room, and the amount of gifts should be as much as it is. Refuse to settle in the guild, do not make fake heat, and do not make agreement gifts. ”

"Finally, strictly abide by the relevant laws and regulations, and those who play side balls, verbally abuse and cause negative impacts, and have incorrect value orientation, will be severely punished."