Zhang Yuan took these two pieces of paper and analyzed them repeatedly, and suddenly felt that Mr. Pei was indeed far-sighted!

On the surface, there will be some contradictions between the official and the club, but in fact, the rights and obligations of the players and the club are clarified, and the game between the players and the club is weakened. Watermark Ad Test Watermark Ad Test Watermark Ad Test Watermark Ad Test

Everyone makes less trouble, takes a step back, and it is serious to run the league well in a down-to-earth manner.

In Mr. Pei's view, a healthy and standardized league mechanism is far more important than traffic, popularity and profitability in the short term.

As for the negligence of various clubs in training after the Global Invitational Tournament, in fact, Mr. Pei has also given a solution.

It's okay to play a GPL league!

Guaranteed matches are played most of the year, and the points throughout the year affect the finals places, which can ensure the training effect of each team.

Thinking of this, Zhang Yuan was suddenly full of energy.

Because from these regulations given by Mr. Pei, Zhang Yuan sees a bright future for Tengda's e-sports industry!

……

After leaving the DGE club, Pei Qian and Ma Yang made an appointment to meet at the Touching Fish Internet Café.

The club has already said that it will not take Ma Yang to play games, but it will have to cooperate with the old horse.

Last time, Lao Ma said that he wanted to find a new way to live, but I don't know how it is now.

After coming to the Touching Fish Internet Cafe, the coffee had just been served, and the old horse had already arrived.

"How's it going, have you decided on the new live content?" Pei Qian asked straight to the point.

Ma Yang sat down opposite Pei Qian and said confidently: "No! ”

Pei Qian couldn't help but be happy, yes, he really deserved to be an old horse.

The word "no" is too reasonable!

Pei Qian nodded happily: "Then what are the general considerations?" ”

Ma Yang took a sip of coffee and said, "Brother Qian, I am a very self-aware person. Hobbies and what you're good at...... There is nothing but Apocalypse and GOG. ”

"If you don't play GOG, then I really can't think of what kind of work I can do, and if I do, I won't be responsible for the fans, right?"

"So I thought, why don't you just go around the various industries in Tengda? For example, after the game is released, I go to play new games; When a new dish came out of the fish takeaway, I went to try it; Touch the fish Internet café to open a new store, I'm going to have a ......"

Pei Qian silently put down the coffee, and a question mark floated on his head.

？

Old Ma, your words are full of slots, I don't know where to vomit!

Are you embarrassed to say that you are a very self-aware person? It's outrageous to say that he's good at playing GOG!

And let you be an Internet celebrity, don't piggyback on Tengda's industry, isn't this messing with me?

Are you talking about "casually going around" between Tengda's various industries, or "casually making money"?

This is absolutely not a no-go!

Pei Qian coughed lightly: "Old Ma, this is your mistake." ”

"Excessive modesty equals pride, you are not self-aware, you are completely underestimating your own energy!"

"I am very touched and understand that you want to continue to promote Tengda's various industries, but this is a waste of your talent!"

Ma Yang's eyes lit up: "Is it, Brother Qian?" So what do you think I should do? ”

"Hmm......" Pei Qian fell into deep thought.

yes, what should Ma Yang do?

With his IQ and ability, what can he do in the live broadcast?

It's better to do things that cost more, don't make money, are easy to be scolded, but don't hurt nature.

Pei Qian thought for a while: "Otherwise, you will ...... Live streaming? ”

Ma Yang's long face was full of confusion: "Brother Qian, what is live broadcasting?" ”

Pei Qian explained: "To put it simply, you start a live broadcast and introduce some products to the audience. ”

Ma Yang's face was still full of confusion.

I don't understand!

Because there is no clear concept of this in this world at the moment.

Although the current live broadcast platform already has basic live broadcast functions, it is still an industry that burns money and absorbs heat for the time being, and no one thinks of really using it to bring goods.

In other words, it does not reach the level of the concept of "bringing goods".

At most, the anchors are taking some advertisements and posting them in the live broadcast room to increase their income, but in general, the content of the live broadcast is still dominated by games, outdoor, etc.

I'm afraid it will take five or six years for the real live streaming model to appear.

Therefore, Pei Qian felt that he could let Lao Ma do this, but he couldn't do it anyway.

Ma Yang thought for a while with doubts and said, "Brother Qian, it's not right. ”

"Isn't our position against consumerism? Then I, the senior management of Tengda Group, went to engage in sales, what is going on? ”

Pei Qian smiled slightly: "Old Ma, you and I are really of the same heart, and the heroes see the same thing!" ”

"Of course I'm not asking you to do the pitch."

"On the contrary, your task is not to plant grass for consumers, but to pull weeds for consumers!"

"You can't brag when you introduce these products, you must pick out the problems and bad places about it!"

"Of course, we seek truth from facts, do not mess around, and all the content must be reasonable and well-founded, otherwise it will be rumors and slander."

Ma Yang nodded thoughtfully: "Oh......"

"If you want to say that, it seems, like, it's kind of interesting."

Pei Qian smiled slightly, that's not just a little interesting, it's just too suitable!

The normal model of bringing goods is to get the product first, and then mainly introduce its advantages, so that consumers can buy and buy, and then the anchor will get a commission.

Of course, the main reason why this thing is better than TV shopping is that it is indeed genuine, and it can indeed get a cheaper price than on the Internet.

In particular, some industries have high profits, such as makeup, skin care products, cosmetics, etc., even if they make a lot of concessions, they can guarantee that they will make money, so some businesses are willing to cooperate with the anchor with goods and pay a high commission share.

It stands to reason that Lao Ma's mouth is not neat, and his sales ability is impossible to talk about, and those brands should not be in the water to stuff him with money and bring goods.

But I'm not afraid of 10,000, I'm afraid of what if.

So, we have to block this road in advance!

Let Lao Ma only talk about the shortcomings of these goods, not the advantages, this will not be the brand owner to take the initiative to come to the door to send money, right? Isn't that brain watt?

Who sent their stuff to the door to be hacked?

There can't be a perfect product in this world, and if you want to find a flaw, you can always find it.

So, this time it can be said that it is a triple insurance.

Originally, the model of live streaming was immature, and it would take at least five or six years before it would be recognized and accepted by the market.

Only talk about the shortcomings and not the advantages, and it is impossible for the brand owner to come to the door to stuff money;

Other black products may not necessarily bring a good reputation, many water armies are dedicated to smearing others, which is very disgusting, and this is very offensive, there will definitely be many manufacturers who will join forces to pour dirty water back.

Thankless, that's what it's about.

Isn't that great?

It's much better than Ma Yang having nothing to do to publicize Tengda's own industry and new products.

If the effect is good, you can also let Ma Yang come to black his own new products.

I hacked myself, so I asked you if you were afraid!

The more Pei Qian thought about it, the more suitable it became, and he felt that he should let Lao Ma try it.

"Old horse, in this case, you try it first, let's start with it."

Pei Qian pointed to the cup of coffee on the table that was about to be drunk.

Ma Yang's long face became much more solemn: "Okay, Brother Qian, I'll try!" ”

"Hmmm......"

"Uh......"

"This cup of coffee it ...... It's a bit bitter. ”

"It's a little sweet."

"The amount is okay, not too little."

"Drinking it is more relieving and refreshing."

Pei Qianren was dizzy: "Let you talk about shortcomings." ”

Ma Yang reacted at this time: "Yes, yes, talk about shortcomings." ”

"The downside is ...... Selling a bit expensive? Latte art doesn't look good? That's not right, this latte art is actually quite beautiful. ”

"Hmmm......"

Ma Yang's brows were furrowed, and his expression was a bit like constipation, and he couldn't hold it back.

Pei Qian held his forehead with his hand.

What are you talking about?

Obviously, in terms of the old horse's ability, he can't even find fault with the wrong place.

The point is, if the old horse can't find fault, then it still objectively has the effect of bringing goods?

Ma Yang already has a lot of fans, and when he got a product, he originally wanted to find faults, but he couldn't pick them out, so he said a bunch of advantages.

And then the fans looked, this thing is good, huh? Buy!

In the end, the brand owner knew about this and came to the door to stuff advertisements to Lao Ma and ask for goods......

No, no, absolutely not!

Finding fault is also technical.

Lao Ma can't do this, so he still has to find a professional to do it.

Case...... Then let's get a professional team for Lao Ma, right?

Otherwise, the model you conceive will not work at all!

Pei Qian coughed lightly: "That's it, old horse." I also know that this requirement is a bit harsh for you, after all, you still have to be a professional to do this kind of thing. ”

"In this way, what about the dream fund on Weibo, you can send it."

"I'll give you some extra money, let He Desheng pull a special team for you to raise, these people have their own division of labor, mainly to help you write, if there is any problem with each product, write it clearly."

"As for you, just memorize these manuscripts, and just talk about them during the live broadcast."

"You don't even need to memorize it, you can read it out with a teleprompter or something."

Ma Yang was very happy when he heard that he didn't have to memorize words: "Hey? This is good, Brother Qian, then I can! ”

"But where do I start?"

Pei Qian thought for a while: "Whatever you want, if you want to make women's clothing, cosmetics and the like first, it doesn't matter." ”

Ma Yang's face changed: "Brother Qian, I don't have that special fetish!" ”

Pei Qian smiled: "So you can choose for yourself, but you must remember the three purposes." ”

"First, we can only talk about the shortcomings, not the advantages."

"Second, the shortcomings must be justified and convincing, but don't deliberately smear others."

"Third, don't be greedy for money, if a brand owner comes to the door and says give us hush money, let's not review their products, this money must not be collected, understand?"

Ma Yang nodded: "Okay, Brother Qian, you can rest assured, wrap it up on me!" ”