Chapter 916: A false alarm on other live broadcast platforms
At the same time, Pei Qian was also watching the live broadcast of Rabbit Tail, and his head was full of question marks.
Who is this old man?
What is he talking about?
Oh, by the way, Yu Ping'an seemed to have called and said that the Rabbit Tail Live was going to have a useful APP over there, and wanted those young lecturers and scholars to go to the Rabbit Tail Live to give live lectures.
It's been done so quickly?
This is too efficient, isn't it?
Pei Qian originally thought that these young lecturers and scholars would have to have a month's preparation time for the official entry of the rabbit tail live broadcast, but there was no need to prepare at all, as soon as the rabbit tail live broadcast was launched, these people had already begun to lecture on it!
If Pei Qian was not particularly surprised that these young lecturers and scholars came to broadcast live, then the next question made Pei Qian very puzzling.
Why are so many people watching?
This is a lecture, why are there more and more people in the live broadcast room? The barrage is getting denser? There are even people who give gifts, but is it okay?
Judging by the audience's reaction, it seems that they are quite convinced!
Although the popularity of the platform is very low, the atmosphere in all the live broadcast rooms is very good, and the barrage of anti-stringing, fishing, and abuse like other live broadcast platforms cannot be seen, and the audience seems to be very high-quality one by one.
The most terrifying thing is that even that promotional video has become positive!
Feeling that the situation seemed to be a little bad, Pei Qian immediately dialed Lao Ma's phone.
"Hello? Brother Qian? How's that, the rabbit tail live broadcast is doing well! You give a gift to try, you will give carrots and greens, the carrot icon, I tell you, it's so cute! ”
Ma Yang's voice was full of excitement, but the focus of attention seemed to have deviated very seriously from Pei Qian.
Pei Qian didn't answer his words, and asked directly: "Who thought of inviting these young lecturers and scholars to come to Rabbittail Live Broadcast?" ”
Ma Yang was very confused: "Isn't that what you mean?" ”
Pei Qian: "? ”
God I mean it!
When did I mean that!
Pei Qian looked shocked: "When did I say that?" ”
Ma Yang explained: "Didn't you give me a promotional video before, Brother Qian? Isn't the content of the promotional video hinting that the rabbit tail live broadcast should not only be used as a pastime for the audience, but also let them gain something when watching the live broadcast? ”
Pei Qian couldn't help but be dumbfounded, and didn't know how to answer for a while.
After doing it for a long time, it turned out that it was a promotional video that made the old Jockey Club mistaken!
In other words, the source of the pot is actually on Meng Chang?
But this is obviously not intentional on the part of Meng Chang, it can only be said to be the result of a mistake.
Blame the old horse? Or is it Meng Chang's fault?
None of that seems right.
Pei Qian was a little helpless, this matter had nothing to do with anyone in the end, it could only be said to be a beautiful misunderstanding.
Pei Qian had no choice but to give up this topic, and after thinking about it, he asked, "Then...... Are the salaries of these young lecturers and scholars set? ”
Ma Yang immediately replied: "It's all set, Brother Qian, you can rest assured." As long as the live broadcast duration is guaranteed, there will be a fixed salary, and the audience will give them a high share of the gifts, and the treatment is absolutely reliable! The contract has already been signed. ”
Pei Qian: "......"
It's really fast.
Pei Qian originally wanted to ask to see if there was any room for redemption, but he didn't expect that even the contract was signed. Pei Qian thought about it carefully, he had to have the spirit of contract, and it didn't make sense to say that he wouldn't let people broadcast it now.
Pei Qian was silent for a moment and said, "Okay, then let's do this first, I'll hang up." ”
Although Pei Qian already knew in advance that these young lecturers and scholars were going to come to Rabbittail Live to give lectures, he never expected that they would come so quickly and with such good results!
If these people came a week or even a month after the official launch of the Rabbit Tail live broadcast, then the Rabbit Tail live broadcast will not have much popularity by then, and naturally not many people will watch it, and it will not have any serious impact.
But the current situation is that these people happened to give lectures when the Rabbittail Live broadcast was just launched, especially with a real industry boss like Professor Kong Zhemin, who suddenly labeled the Rabbittail Live broadcast as a "professional learning platform" in everyone's minds, and it can't be erased!
A careless move has a very far-reaching impact.
However, Pei Qian thought about it, and there was no good way to do it now.
It can only be said that the start of Rabbittail Live is a bit beyond his expectations, and it has gained a certain amount of attention and popularity by virtue of its differentiated operation from other live broadcast platforms. But can this craze continue? Pei Qian felt that it should not be.
Most of the audience should be fresh, after all, it is rare to give lectures on live broadcast platforms.
When the three-minute heat of these people passes, they will definitely return to other live broadcast platforms to watch the game live broadcast and dance with beautiful women.
Thinking of this, Pei Qian felt that the start of the rabbit tail live broadcast was a little unsmooth, but it was far from being out of control, so he should continue to wait and see before making a decision.
At least at present, the rabbit tail live broadcast is only hot, and there is absolutely no profit.
Because there are too many expenses for Rabbittail Live, including bandwidth fees, staff salaries, and salaries for these young lecturers and scholars...... In terms of income, there is only a small amount of gift money, and most of it has to be distributed to the anchors.
Therefore, there should be absolutely no possibility of profit in the short term, so there is no need to worry too much.
As for Meng Chang, the culprit......
Forget it, he himself estimates that it is not comfortable, after all, the start of the rabbit tail live broadcast is good, and his promotional video is a great contribution, so don't think about the commission.
Pei Qian also believed that Meng Chang didn't mean to trap himself, so he couldn't call to be held accountable.
At this moment, Pei Qian's phone rang, and Zhang Yuan called.
Pei Qian: "Huh? ”
He was a little surprised, what could be going on over there in the esports division?
The current GPL game is going well, is it possible, is there news about the ICL run by Longyu Group?
Pei Qian immediately picked up the phone.
"Mr. Pei, I have something to report to you. That's right, the vice presidents of several live broadcast platforms called me, they knew that Rabbittail Live was a little nervous after the launch, and wanted to ask if the GPL broadcast rights we signed with them before would be affected. ”
GPL Broadcasting Rights?
Pei Qian was stunned for a moment, and then reacted.
At present, the broadcast rights of the GPL have been sold to several other relatively large live broadcast platforms, although these platforms do not have exclusive broadcast rights, but they can all broadcast the GPL, each broadcast its own, and do not affect each other.
However, the launch of Rabbit Tail Live obviously conveyed a more dangerous message to these live broadcast platforms.
Industry insiders are well-informed and have access to a lot of information that the average viewer can't. After knowing that rabbit tail live broadcast is Mr. Pei's industry, these people obviously attach great importance to it.
Because the broadcast rights of the GPL are still in the hands of Mr. Pei in the final analysis!
If Mr. Pei chooses to break the contract, it means that only Rabbittail Live can broadcast the GPL League on the whole platform......
Of course, this is not very likely.
But don't forget, there are plenty of streamers streaming GOG and Tengda games on these platforms, and the GPL Spring Tournament will be followed by the Summer Split, The World Invitational, and next year's Spring Split!
These contents, if Mr. Pei is determined to take them back and broadcast them exclusively on Rabbittail Live, it will be a huge blow to all live broadcast platforms.
Their content will be unprecedentedly weakened, and the content of Rabbittail Live will be directly bound to Tengda Games, which will be unprecedentedly enhanced.
Of course, this kind of arrogant and domineering approach will also be a harm to Tengda, after all, other live broadcast platforms will in turn bring heat to Tengda's games, and banning other live broadcast platforms to eat alone will also greatly reduce the popularity they actually get.
But these live broadcast platforms know very well that Mr. Pei has always been a maverick, and this kind of thing is really uncertain.
Therefore, they were all very nervous, so they had to call Zhang Yuan.
And Zhang Yuan couldn't answer, so he could only continue to ask for instructions.
Pei Qian was silent for a moment.
Not to mention, he was really moved.
At present, GPL has signed contracts with several live broadcast platforms for broadcasting, which is a breach of contract...... What a penalty!
But on second thought, forget it. This money is outside his plan, compared with the previous broadcast contract of tens of millions of dollars, the liquidated damages will be at least three or five times doubled, under the premise that the expenses of various industries have been arranged, it is really not easy to come up with such a large sum of money at once.
What's more, Pei Qian doesn't want to compete with other live broadcast platforms.
He never wanted to make Rabbittail Live the industry leader of the live broadcast platform, but he just wanted to maintain an unpopular and niche live broadcast platform to continue to burn money.
In this case, it is even more important to engage in GPL exclusion.
Eager for quick success and quick profit, he wanted to burn money, but accidentally burned all his competitors to death, but made more money, this kind of stupid thing Pei Qian would not do.
Thinking of this, Pei Qian said: "You reply to them that the development direction of Rabbittail Live is different from that of these platforms, and it will not constitute direct competition, so they can rest assured." The right to stream GOG games and GPL games will not be affected, so you can continue to broadcast with confidence. ”
What Pei Qian said is true, "it will not constitute direct competition" means that Rabbittail Live is not for popularity and not for money, it is just a matter of paying for bandwidth, and it really will not compete with other live broadcast platforms.
Zhang Yuan said: "Okay, Mr. Pei, I'll reply to them." ”
……
Yangcheng, ZZ Live Headquarters.
"Okay, Mr. Zhang, I understand, thank you!"
Liu Liang, the vice president of the company, hung up Zhang Yuan's phone, and while breathing a sigh of relief, he felt a little puzzled.
The cooperation between ZZ Live and Tengda can be traced back to the ZZ Cup Rectification Competition in August last year. At that time, ZZ Live had just received a large amount of financing and was developing rapidly, cooperating with the DGE club and other GOG clubs, creating a lot of popularity for its own platform.
Then, whether it was the live broadcast of the Global Invitational Tournament or the live broadcast of the GPL Spring Tournament, ZZ Live successfully obtained the live broadcast rights from Tengda, and Liu Liang and Zhang Yuan naturally established a good cooperative relationship.
But having said that, Liu Liang's recent work has not been smooth.
At present, the live broadcast industry has almost turned into a red ocean, and after a large amount of capital poured in, these old live broadcast platforms have been impacted. As soon as many new platforms came up, they spent a lot of money to poach anchors, fight price wars, and even buy water armies to smear and report other platforms, which made Liu Liang tired of coping and was a little busy every day.
Therefore, after hearing that Mr. Pei also did a rabbit tail live broadcast, Liu Liang was frightened.
If Mr. Pei also joins the live broadcast platform war, it will be terrible!
Money is only one aspect, the key is that Tengda currently has several popular games in his hands, if Tengda says that other live broadcast platforms are not allowed to broadcast their own games, then these live broadcast platforms will not have any way, but obediently do so.
So Liu Liangcai called Zhang Yuan as soon as possible, wanting to ask Mr. Pei's attitude.
Now that Zhang Yuan called and replied, saying that Mr. Pei did not have the plan of "killing a thousand enemies and losing eight hundred", Liu Liang could finally rest assured.
It's just that at the same time, Liu Liang has a new question.
According to Zhang Yuan's statement on the phone, Mr. Pei personally said that "the development direction of Rabbittail Live and other live broadcast platforms is different and does not constitute direct competition", so they should not worry.
So here's the problem.
Compared with other live broadcast platforms, how is the development direction of Rabbittail Live different? Why is it not competitive?
As we all know, Pei is always a business wizard, he often does not cater to the needs of users, but knows how to create demand, and even sees the future development trend of certain industries.
Compared with other live broadcast platforms, Rabbittail Live has a different development direction, does that mean that Mr. Pei is not optimistic about the current development direction of the live broadcast industry, and has another view on the future development of the industry?
This seems like a very deserving question to dig into!