Sunday, May 29th.

It's time again to learn from the once a month experience of failure.

In fact, relatively speaking, Pei Qian's expectations for Qiu Hong's courses are stronger than those for He An's courses.

After all, the latter has to turn a corner and reverse the operation before it can be used, and no one knows whether the reverse operation will work after the reverse operation; The former is based on the experience of failure.

It's just that in the last class, Pei Qian didn't feel any gain, but was introduced by Qiu Hong as a confidant.

It's a pain in the ass.

Qiu Hong talked about the failure caused by the project management problem for a long time, and he was very right, but Pei Qian didn't need it at all!

I can only look forward to talking about some really useful failures today.

Qiu Hong came to the café on time and shook hands with "Ma Yang" cordially.

"Mr. Ma! How about this month, has the company's project management improved? ”

Pei Qian: "......"

Still progressive?

No matter how much progress I make, I'm going to be gone!

Pei Qian coughed lightly: "The last class benefited me a lot, but the time is limited, let's hurry up and get into the main topic." ”

Qiu Hong nodded: "Yes, yes, hurry up and get to the point." ”

The two of them sat down separately, and the waiter served coffee.

Qiu Hong took a sip of coffee and said: "Mr. Ma, what I want to talk about today is also a very critical failure factor, among all game startups, there are definitely not a few teams that fail because of this factor!" ”

When Pei Qian heard this, he instantly came to his senses.

Such a universal experience of failure?

Then I'll have to listen carefully!

Qiu Hong deliberately sold a pass, paused before saying: "This failure factor is...... The boss or other external forces intervene indiscriminately! ”

Pei Qian: "? ”

Qiu Hong didn't notice that "Ma Yang" was at a loss, he had completely fallen into the previous state of pouring out his heart and lungs: "This one, it's all tears." ”

"Most people in the game industry have a simple dream before entering the industry, which is to make something fun for players. Even if you make a krypton gold game for the big dog krypton? As long as he is happy, we will not work in vain. ”

"But this society is not so simple, because games are not something that can be made by one person, if you want to go to work, you have to face all kinds of office politics, you have to stand in line, you have to get along with other people, otherwise you can't get resources, and no matter how good the project is, you can't do it."

"When you're doing executive planning, you have to listen to functional planning, right? When you do functional planning, you have to listen to the main planning, right? When you finally become the main planner, you still have to listen to the producer, right? You've become a producer yourself, so you still have to listen to investors, right? ”

"If you really become an investor, you still have to listen to the market and listen to the money, because you are not willing to let your money go down the drain!"

"Look, you do have ideas, but you can't guarantee that the people who can command you will have the same ideas as you!"

"This thing is external intervention. Think about it, a good idea, go to the producer to change it for you, the boss to change it for you, and finally go to the investor to change it for you, and when it is about to be released, the channel provider will ask you to change it...... It's been changed so much that you don't even recognize what it is. ”

Pei Qian listened silently, his expression dazed.

Sounds like a very good prospect.

I really want someone to help me point out and make the project yellow......

However, Mr. Pei did not have anyone to point fingers, and he had the final say.

Even Mr. Pei often points fingers at his subordinates.

But the problem is that I've been pointing fingers for a long time, and this game is not yellow?

On the contrary, the more you point, the more successful you are, where are you going to reason!

Could it be that I am pointing fingers in the wrong way?

Pei Qian coughed lightly: "That, I have a question." Mr. Qiu, what you said, 'The boss's fingering led to the failure of the project', can you tell me how you pointed the fingers? ”

Qiu Hong looked surprised: "Mr. Ma, do you still need to explain this?" You can think of it if you think about it! ”

"For example, if you know what game is popular right now, the boss has to do the opposite; You know what the player's taste is, and the boss has to work against the player; There is no design scheme on the market at all, and the boss has to ask you to come to a ...... with a slap on the head."

Pei Qian fell silent again.

Doesn't that sound like that's what I've been doing?

Then my idea of losing money seems to be fine, huh?

How did it turn out to be completely different?

No, this is useless, it's completely a method I've already tried, I have to hurry up and ask Qiu Hong to stop, don't talk about it anymore.

Pei Qian felt that he could no longer waste his precious time on this topic, and hurriedly said, "Well, I completely understand. This one can really lead to failure! But this experience is not very useful for me, can we change it? ”

Qiu Hong was stunned for a moment: "It's not very useful?" Mr. Ma, what you mean is that this kind of problem is unlikely to occur, right? ”

"Well, indeed, Mr. Ma, your immediate boss is Mr. Pei, Mr. Pei himself is a top game producer, and you don't have the possibility of being instructed by your boss to fail."

"It's okay Mr. Ma, I've already thought about this, so this is an appetizer, and I have something else to prepare later."

Pei Qian was very happy.

Great, I almost thought this lesson was blind again!

Qiu Hong continued: "Then, the next very critical failure factor is not being able to discover the talent you want! Mr. Ma, you should be able to use this, right? ”

Pei Qian agreed: "Well, I am indeed very distressed about this! ”

Qiu Hong smiled slightly, and continued: "A boss must not be able to do all the work, in that case, he will definitely be tired like a dog, and he will not be able to do a good job." That's when you'll need to find someone in charge of your various businesses. ”

"This is still different from project management, how project management uses talents, and now it's about how to discover talents! Relatively speaking, it will be more high-end to discover talents. ”

"The reason why many failed projects fail is because the leader has a bad eye for people, and he is deceived by some boastful liars and entrusts him with important tasks, but he has no actual ability at all."

Pei Qian nodded violently: "So, where are these liars?" ”

Qiu Hong didn't know how to answer for a while: "Uh...... Hidden in the middle of nowhere. ”

Pei Qian asked: "Theoretically, the base number of liars should not be small, right?" ”

Qiu Hong thought for a while: "Then who knows, no one has done a data survey in this regard." But I think it's okay, most people will always encounter one or two scammers when starting a business, right? ”

Pei Qian was silent.

Does that mean I'm out of luck?

Still no, this article still doesn't seem to be used, after all, I really don't have much talent in identifying liars, and Zhang Yu is the best case.

Pei Qian coughed lightly: "That, Mr. Qiu, this doesn't seem to help me......"

Qiu Hong was stunned for a moment: "Uh...... It's okay, Mr. Ma, I'll change another one. ”

"I don't have much experience in success, but I have experience in failure!"

Pei Qian: "......"

What's going on with a feeling of pity for each other inexplicably?

Qiu Hong thought for a while: "Then I'll talk about the concept of 'common sense bias' next!" ”

Pei Qian nodded, feeling that this theory seemed to be very lofty, and it should help him!

Qiu Hong explains: "In game companies, we often hear things like: 'The boss is just an SB, he doesn't understand anything, so he won't do it', or 'The newly recruited planner is too stupid and has been fired by me' or something like that. ”

"This kind of conversation, which happens in many game companies, is even very similar in tone. So, why do people in the gaming world always feel like they don't understand each other? ”

"An experienced master planner and a producer who can attract investment should be insiders, and they both say that each other 'doesn't understand anything', so who doesn't understand?"

"This is the 'common sense bias', that is, everyone's common sense is different, and you and I are thinking about the same thing, but what I think is common sense and what you think is common sense are not the same thing at all, so we will think that the other person does not understand at all."

"For example, the 'copycat game', for the capital or the boss, this is a proven successful experience, why not do it? And for most practitioners, what is the future of what others have already done rotten? ”

"Of course, this is just a very simple example, but in practice, this 'common sense bias' will be more serious, and it will have an impact on every aspect of the company's operations during the making of the game, and eventually the development of the project will be completely out of the original expectations."

Pei Qian blinked blankly.

Isn't that what I'm going through!

Confidant!

Pei Qianyi grabbed Qiu Hong's hand: "Yes, yes, that's how I feel!" I'm very distressed about this! ”

"So, how exactly should this 'common sense bias' be addressed?"

Qiu Hong smiled: "Well, this is easy to say, but difficult to do." It is to establish good communication with each other. ”

"The root cause of 'common sense deviation' is that they can't understand each other, as long as they can communicate well, let each other understand their true thoughts, and form a joint force in the same direction in thought, then the problem of 'common sense deviation' can be solved to a certain extent."

Pei Qian: "......"

The enthusiasm was extinguished again.

How is it another solution that I simply can't do!

Communicate well and let the other party understand what you really think? I want to too, but the problem is that the system doesn't allow it!

I can't let anyone know that I'm deliberately losing money!

To make matters worse, my employees seem to have formed some kind of synergy, but they happen to be in the opposite direction from me......

Pei Qian was instantly deflated, and he learned three failures today, which can be said to be a lot of gains.

However...... I still don't need any of them!

Qiu Hong looked at his watch, today's class was almost up, and he breathed a sigh of relief in his heart.

Huh, Mr. Ma's requirements are really high.

If it weren't for the fact that I was well prepared before I came, and I had a lot of experience of failure, I might not have been able to continue this course today.

What's going on with this sad feeling......

Fortunately, the course was successfully completed!

Looking at Mr. Ma's contemplative appearance, he should be very inspired, right?

Pei Qian raised his head: "Mr. Qiu, I have one last question." What if, I mean, if all three of these issues are no longer a problem? ”

Qiu Hong was stunned for a moment, and then smiled: "Of course, congratulations to Mr. Ma, you can make money while lying down!" ”

"Do what you want, you don't have to be blindly commanded by anyone; The selection is all talents, and each can be independent; There is no deviation of common sense among employees, and they think in one place and work hard in one place......"

"If you don't succeed, who will succeed?"

Pei Qian: "......"

This is too heart-wrenching.

Obviously, I came to learn the experience of failure, but after I finished learning, I became even more desperate!