Pei Qian waited for a few minutes, but Lin Wan didn't ask any questions, knowing that this matter was fine.

In fact, Pei Qian himself knows very well that the advertising plan he gave is really the best publicity plan for traditional web games.

It can't be said to be the most cost-effective, but the effect will certainly not be bad.

For web games, the most cost-effective solution should be to directly pick up the materials of other games, or engage in some inexplicable sand sculpture videos, anyway, how to convert clicks as much as possible.

For example, "Where is the world where I am constantly taking a bath and greasy".

But it's actually illegal to do so, and art resources can't be used indiscriminately, otherwise one will be sued.

Pei Qian definitely can't do such illegal things.

Therefore, you can only invite celebrities.

Traditional web games are aimed at middle-aged players, successful people with a lot of money, private entrepreneurs, coal bosses, and the like.

These people will like Hong Kong and Taiwan movie stars very much, and at the same time they don't care so much about the game screen, they have plenty of money, and at the same time, they will prefer the feeling of being surrounded by a group of younger brothers in the game.

Therefore, shooting advertisements for these people is really like this.

The selection of Hong Kong and Taiwan stars increases the appeal and affinity for this group of people, and at the same time, various slogans also highlight the selling point of the game for the target player group in the most concise way.

For example, selling equipment to make money, free trading, national wars, etc., are all content that web game players are keen on.

It is actually a very cost-effective thing to say all these highlights in the advertisement as much as possible, which is simple, effective, and can produce excellent brainwashing and propaganda effects.

In this case, why did Pei Qian shoot this advertisement?

The reason is very simple, the propaganda is aimed at the wrong people, and no matter how good the effect is, it is useless!

From the very beginning, this promotional plan was designed to attract traditional web game players and be spurned by ordinary players.

The name "Bloody Battle Song Power Enhancement Edition" is the same.

In this way, a lot of money is spent on advertising, although the influence is there, but it attracts a large number of traditional web game players.

The characteristic of these people is that they don't care about the game screen, in order to cut people and collect little brothers in the game, and enjoy the feeling of the stars holding the moon.

However, what is the current "Blood Hymn Power Enhancement Edition"?

There is almost no krypton, everyone can only buy physical strength medicine, and it is the lucky ones selected by the Heavenly Selection System who kill all sides in the battlefield......

Even the form of the game itself has been changed from a traditional web game to a micro-terminal in order to improve the picture quality!

In other words, these people have to wait to download the client, they can't play it right away, and even their office computers may not be able to bring the game, and the improvement of the game's picture quality is not very sensitive to them......

They find that this is not the kind of game they want, and they will surely curse and walk away at the speed of light.

Can this game not be cool?

spent a lot of money to find celebrities to advertise and put them on major websites, but the publicity effect was not good, and players lost one after another......

Absolutely lose!

And who should be the real target group of "Blood Battle Song Power Enhancement Version"?

It should be some student parties and office workers who don't have much money, or ordinary players who like the traditional web game mode but don't have the money to re-krypton, or some players who play traditional terminal games and mobile games, can also be included.

But the problem is that the vast majority of these people are dissuaded by the name and the advertisement.

It's like Pei Qian can memorize these few advertising words backwards, but he never thought of really playing with them.

So, there is actually no big problem with the game, and there is no big problem with the way it is promoted.

But the game itself and the way it is promoted are aimed at different groups of players, which is a big problem!

In addition, the game itself has a huge investment, and the development and publicity together will cost at least seven or eight million, and in the case of a limited number of players and a single payment point, even if there is a group of players flowing in, it is almost impossible to recover the cost.

Pei Qian breathed a sigh of relief, it seems that the game can rest assured for the time being.

Next is the research and development of Tengda's "Back to the Shore".

Two days ago, Pei Qian found that the official of "Turning Back to the Shore" was actually written on the end of the Chinese network, which really scared him a lot.

After experiencing the previous incidents, Mr. Pei is now always on high alert, and he will not let go of the slightest disturbance.

Therefore, this time the official matter of the end Chinese network serialized "Turning Back is the Shore" did not hide from him.

It's just that after reading the reader's feedback, Pei Qian is a lot more relieved.

The development of the terminal Chinese website is still very slow so far, although it has attracted some online authors by relying on superior full-time conditions, but after all, the content of the library is too poor, so the growth rate of new users is worrying.

So far, there are only more than 2,000 people living on the end of the Chinese network, and there are also those who come to see it out of curiosity and say goodbye forever.

However, even so, there are still hundreds of people who have watched the official of "Turning Back".

Because this is hung in a prominent position on the homepage of the website, most netizens will see it after they come in.

However, underneath, there are all bad reviews.

"I can't understand what is written."

"After reading three chapters, I didn't see who the protagonist was!"

"It's all about paving the worldview? It hurts to see it. ”

"Can you go to the home page at this level? How spam is this site? ”

""Turning Back to the Shore"? What a garbage name, I don't know! ”

"I strongly suspect that this is the work of a relation! There are so many books that are much higher than this, and I don't give such a good recommendation. ”

"If it's a related user, it proves that this website has no future!"

The game of "Turning Back is the Shore" is still under development, and there is no publicity and promotion at all, so the end Chinese Internet does not hype that this book is the official of the same name of "Turning Back to the Shore", and there is no rubbing Tengda's popularity.

Ma Yiqun and Zhu Xing'an's original intention was to post the official post for their own amusement, and by the way, they could also hear the real feedback from the players.

If all of them are Tengda's brainless fans, they may start to blow embarrassingly regardless of the content, and then the rainbow fart may stun Ma Yiqun and Zhu Xing'an, unable to maintain an objective mentality, which will affect the content of the plot in the future.

As a result, reader feedback simply doesn't get too true......

Pei Qian also flipped through the two chapters and found that the readers were right.

Zhu Xing'an and Ma were really not wronged at all when they were scolded......

This book was written by Zhu Xing'an, and the others were responsible for putting forward ideas and opinions.

Ma Yiqun has to take care of the affairs of the website, and he doesn't have so much time to create, and he feels that his thinking is deeply affected by online articles, and he may deviate from writing, so he handed over this task to Zhu Xing'an.

And Zhu Xing'an has no foundation in online writing at all, and writing the official plot worldview is naturally benchmarked against some foreign game plots, including the original works of some foreign 3A masterpieces, official setting sets, and so on.

The clouds and mountains are covered with fog, and they are confusing.

It's perfectly fine to use what you write as plot copy, but if you post it on an online website, it will look out of place.

This official website is hanging on the front page of the Chinese website, and I don't know how many readers have been dissuaded.

When many new readers come to the website, the first time they click on the books in a prominent position is to take a look, because the books in this position often represent the highest level of the website.

As a result, click on it and take a look, that's it?

Dissuaded on the spot, I won't open the second book again.

Pei Qian silently observed all this behind his back, and couldn't help but be secretly happy.

Very good, the end point Chinese network really lived up to my expectations!

A group of horses who ordered 30 for the first time, plus a group of laymen who understood the online text as 0, this result finally met Mr. Pei's expectations!

As for the official hanging on the front page of "Turning Back to the Shore", Pei Qian doesn't plan to care about it, anyway, not only has it not played any role in draining traffic so far, but it has also dissuaded a large number of readers.

It's a lot of merit!

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The whole book