On July 14th, "Uncharted" landed in the experience store and officially opened the trial!

This time, Chen Mo did not hold a press conference, but used other publicity methods.

The experience store is still the same as before, opening the trial of the entire game process.

At the same time, all VR game pods can download the demo chapter of Uncharted for free through the Thunder game platform, which is the first beginner's guide to the plot.

This part of the plot includes the speedboat at sea and the childhood episode of Nathan in the orphanage, up to the prison chapter.

The reason for this kind of publicity is mainly because the strongest point of "Uncharted" is the picture.

However, through the video, it is actually difficult to show the power of the picture of "Uncharted".

Even the most high-definition picture quality, players are watching it on the computer or TV, and the display screen is so big, no matter how high-definition, it can't be high-definition.

It's hard to show a noticeable difference from other VR games.

If you want to show the anti-sky picture and super sense of substitution of "Uncharted", the best way is to let everyone try it.

What's more, this small part of the plot of the trial is not even one-tenth of the content of the game itself, and the player's feeling will probably be "just a little reaction and the recharge interface pops up", such a publicity effect can penetrate into the hearts of every player more than a simple press conference + promotional video + trial video.

The advertising slogan has been thought of: "In just three minutes, you will fall in love with the game just like me." ”

"Try it for three minutes, it's not fun and you don't need money."

"I'm Celent, and I'm waiting for you in Uncharted."

Ahem, it's pretty much the same anyway.

In terms of publicity resources, there is no problem at all, the thunder game platform is Chen Mo's own channel, and it must be the recommendation of the most eye-catching position; On the official application market, there is no need to say hello to the game committee, as Chen Mo's S-level designer, the staff has already reserved the recommended position.

What's more, after so many days of publicity and warm-up, players who are slightly interested in similar themes also know "Uncharted", plus the game is free to download, they will definitely download the game to experience it.

Everything is ready, and players can't wait to experience Chen Mo's new game.

Can Thunder Film Studios continue to maintain its original standards?

"Uncharted", which is known as the "strongest picture", how far can the picture go?

On the day of the opening of the trial, not only was there a long queue at the entrance of the experience store, but also many players were waiting in their VR game pods early to download the demo chapter of Uncharted.

……

A certain group of movie lovers.

"Ladies and gentlemen, today "Uncharted" is open for download of trial chapters, have you all downloaded it?"

"Uncharted? What is that? Oh, come to think of it, it's the same treasure hunt game as Lost Treasure? ”

"The poor who can't afford the VR game pod silently watch you show off your wealth."

"Damn, is it today? I'm going to download it! ”

"Mom, I'm still outside, are you all dead houses, and you don't go out on weekends!"

"What's the door, how can you play games! I'm already down! ”

"How much does the game cost?"

"It's not on sale yet, it's going to be released next week. But now it's open for download of the demo chapter, and it's free. ”

"Free? Nima, I'll go home! ”

Obviously, the free strategy can be eaten anywhere.

Many players didn't particularly care about Uncharted, because treasure hunting and adventure games weren't a popular genre in the first place, and they were far from the genres of guns, cars, balls, and cold weapon battles.

But as soon as you hear that the demo chapters are free to download, then what are you hesitating about? Let's talk about it first!

"Is Old Song here? I highly recommend "Uncharted" to you again, anyway, you have a VR game cabin, take a look at it next, this game was made by Chen Mo. ”

After a while, Lao Song spoke in the group: "Don't watch it, I don't know who Chen Mo is, besides, these movies and games are all money-making, which is too different from the original book!" ”

Someone replied: "Old Song, you were so scoffing when "Lost Treasure" was first released, but you still went to watch it in the end......"

Old Song: "...... Just talk a lot! I mainly went to review, identify, and criticize with a professional eye, and I went to see it in order to find the loopholes in the movie, but it's not like you. ”

The other side replied with a smiling expression: "That's just right, this domestic game is also waiting for you to criticize!" And the demo chapter of this game really doesn't cost money, so I didn't lie to you. ”

Lao Song: "Okay, for the sake of your strong request, I'll reluctantly go and play." Hey, speaking of which, I haven't used my game pod in over a month......"

……

Ignoring the discussion in the group, Lao Song got up from the computer chair, moved his muscles, and prepared to get into the VR game cabin.

Lao Song is actually not old, he is only in his thirties, and in the eyes of outsiders, he is a business elite and a successful person, and the only drawback is that he is a bit high.

To put it simply, I like to find faults and can change to prove that I am high-end and different.

For example, a classic is adapted into a movie.

Ordinary young people went to the movies, were happy, and forgot about it when they turned around.

Literary and artistic young people went to see the movie, wrote about their viewing experience, and if they were particularly interested, they would find the original book to read.

The second forced youth grabbed this movie and blew it wildly, and by the way, he stomped on all other similar movies, and then went to major forums and post bars to lead the battle wildly, and sprayed with other movie fans.

But as for Lao Song, he is neither literary nor dual, because he can always find a very unique point to show his difference.

He must have read the original book first, as a way to say that "I have already read the original book before the movie is made and you have not seen it", highlighting a prophetic vision.

Moreover, after the movie is released, he will definitely find out all the differences between the movie and the original book and criticize it, and then sadly say that the director has made up nonsense and abolished the original work.

In addition, he will quietly promote the original book to others: "Hey, the movie is not good, I recommend you to read the original book, that is a classic." ”

It's a way to show off your style.

As for his VR game pod, he hasn't really played a few games.

Because he is not a veteran game enthusiast himself, he bought the VR game pod just because he felt that as a successful person, it was impossible to say that he could not have this new-age IT product at home.

As a domestic player, but he doesn't know who Chen Mo is, it is enough to show that he is lonely and unheard......

And this time, he also tried "Uncharted" with the mentality of "criticizing".