"I've been thinking about a question for a long time."

Speaking of this, Yang Huan squinted his eyes and glanced at the group of people on the side of the round table, and found that their expressions were very interesting, and he also felt that this scene was very grotesque.

Why?

Because he's so young!

Many of the people present were already in their fifties and sixties, and they were in their early forties, but Yang Huan was only in his twenties.

Just imagine, a young man in his twenties, but in front of a group of old middle-aged old men, I have been thinking about a question in the past, Nimei, what is the situation?

But since this one has already been installed, no matter how grotesque it is, it has to be finished, right?

"I'm wondering how long the current momentum of the Premier League can continue?"

Yang Huan shook his head, "I don't have an answer!" ”

Many of the people present also showed thoughtful looks.

Yes, as a person working in the Premier League, whether it is a boss or a professional manager, they have to care about this because it will affect their decision-making and development direction in the coming years.

If the Premier League collapses in two or three seasons, it is estimated that in the next one or two years, many foreign owners will quickly cash out and run away.

"I don't know if you have noticed, in recent years, the European economy has been sluggish, and the British economy has not improved, but our local broadcast fees have increased considerably compared with the original."

Yang Huan smiled coldly, "To put it mildly, Sky TV said that this is the result of their optimization of resource allocation, so in the past few years, Sky TV's paying subscribers have not increased their prices much, but the question is, do you believe this explanation?" ”

Everyone present looked at each other.

Yes, do they believe?

If it was really as Sky TV said, this is the result of optimizing the allocation of resources, then why did Sky TV go earlier?

If you optimize the allocation of resources, you can earn hundreds of millions more a year, and Sky TV will be desperate to pounce on it.

In the final analysis, there is only one thing, the irreplaceability of football resources!

The rise of Sky TV is based on football competitions, and it is the English Premier League.

But now, there are other TV organizations that want to beat Sky TV with the Premier League, so they have to fight hard!

At this time, for Sky TV, the so-called risk, the so-called return on investment, are.

They care about one thing, and that is market share!

Other competitors such as BT and Bine Sports must not be allowed to rise!

Whatever it takes, the threat must be nifled in the cradle.

You must know that Sky TV is not only pay TV, but also includes a series of other supporting services such as broadband, mobile terminals and mobile phones, pay TV is only a part of them, but it is the core business that can stick to users the most.

So what does it mean to optimize resource allocation?

An important part of this is to create different payment packages depending on the popularity of the match.

This is the so-called price increase in disguise!

It is completely predictable that the wool comes out of the sheep, whether it is Sky TV or British Telecom, it will pass all this on to the audience, there is no doubt about it.

"I want to mention that I don't know if you have noticed, I looked at your financial report, although your ticket and matchday revenue has been increasing, but your attendance has declined to a certain extent, and the increase in revenue is because the price of your tickets has increased."

"The reason why you have been able to increase the price justifiably is because you have invested in the transfer market, and the money you have invested in the transfer market comes from the share of the broadcast fee, and the increase in the broadcast share comes from the TV audience paying more money to watch the game, I don't know if I am right?"

"But, I don't know if you have thought about it, what should you do when the fans can't bear it?"

When Yang Huan said this, the audience was as silent as death.

Even the noisiest Michael Ashley was silenced.

Everyone was listening and thinking, what would they do when the situation Yang Huan said appeared?

"In the past few years, before the start of each season, there will always be some fans who have risen up to protest, thinking that the ticket prices are too high, and even launched an unknown number of strikes, but in the end it always fails, because there are many people who say so, but the body is very honest, so our attendance has always been good, but have you ever wondered what will happen when the economy continues to be sluggish and fans can really no longer afford to watch the game live, or even watch live TV?"

"I roughly counted that in the 2014-2015 season, compared to the 2013-2014 season, we lost about 250,000 live viewers, and I didn't get the data from the TV station, I don't know, but I believe that this is very revealing."

Yang Huan gave his answer very firmly, "Some fans are voting with their feet!" ”

There was still a dead silence in the room.

None of the people present were stupid, and everyone knew very well how the increase in broadcast fees had happened.

But they are all beneficiaries, they know the truth, but they are unwilling to debunk it.

And Yang Huan wants to play this child who exposes the emperor's new clothes.

But even Michael Ashley or Abramovich knew in their hearts that Yang Huan's worries were right.

If the Premier League continues like this, sooner or later something will go wrong.

When will Europe emerge from its economic crisis?

When will the next economic crisis come?

When will the UK economy return to pre-crisis levels?

In the era of computers and mobile phones, how can football compete with games, online video and other entertainment services for users? How to attract more fans into the football stadium?

Everyone present is you look at me, I look at you, and no one makes a sound.

Richard Scudmore swept the audience, and then looked at Yang Huan, and couldn't help but admire it in his heart.

Young Master Huan's words are indeed shocking and thought-provoking.

"Young Master Huan, I believe that everyone present is very interested, and even can't wait to hear your views and opinions on the future development of the league." Skudmore said with a laugh.

Daniel Levy also nodded at this time and said, "Yes, Young Master Huan, you can tell me!" ”

"Tell me a little bit about the maze, Young Master Huan!" Mubarak also invited.

Everyone else also sent invitations one after another, and even Chelsea's Granovschia made a gesture of invitation to Yang Huan with the tacit consent of Abramovich.

“ok！” Yang Huan spread his hands, "Then I'll roughly talk about my thoughts, and everyone can listen to them casually." ”

Everyone nodded in unison, and the venue suddenly fell silent again.

"First of all, I want to say something offended, a healthy, sustainable league does not mean that it is impossible to pull all the teams to the same level of financial income and competitive strength!"

"I can guarantee that if the 20 teams in the Premier League have the same income and competitive strength, it will be a disaster!"

Even a league business model like the NBA in the United States cannot guarantee that all teams will have a bowl of water.

"A healthy league needs to have levels, strong teams, weak teams, levels, and division of labor, so that there will be competition, fun, and more popular with fans."

"In my opinion, the middle and lower teams are the foundation of a league, they determine the level of competition in a league, there is no doubt about that, but the upstream team is the leader of the league, he determines the ceiling of the league, determines the popularity of the league, and they need to take on the responsibility of opening up the territory of the league."

Regarding Yang Huan's remarks, everyone present basically agreed.

The big team is the sign of a league, this is not running!

"Back to what I just said, you asked me, where is the direction of sustainable development of the Premier League in the future, I believe, in fact, many people know in their hearts, that is, in the overseas market, in the short term, North America, Oceania and the Middle East, in the long term, Asia has great potential."

"Then I would like to ask, how to develop these major markets?"

Speaking of this, Yang Huan specially changed his tone, "What you need to know is that we are developing, La Liga, Bundesliga, and even Serie A, they are also developing overseas markets, what do we use to compete with others?" ”

"There's Real Madrid and Barcelona in La Liga, Bayern Munich in the Bundesliga, but what do we have?"

Manchester United has already begun to decline after Alex Ferguson's retirement.

Needless to say, Arsenal and Liverpool, and Chelsea have not been able to do so in the last two years.

Although Manchester City has risen within the Premier League, it still does not have enough influence in the Champions League and around the world.

Southampton are the standard-bearers of the Premier League now, but the rise has been too short and the foundation is not strong enough, so God knows what will happen next?

"If you want to develop overseas markets, you have to rely on results, excellent performance, eye-catching stars, and excellent business operations, and in this piece by piece, high-quality high-level star resources are the most important."

"But have you noticed that over the years, we have been losing stars in the Premier League, from David Beckham to Thierry Henry, to Cristiano Ronaldo, Arjen Robben, Gareth Bale, Neymar, Luka Modric and many others.

Yang Huan was a little ashamed of what he said.

A large number of these players were sold by the Saints.

"The Champions League and Europa League are very interesting platforms that give the European giants a stage to compete, especially the Champions League, which almost represents the highest level of world football and has even become a litmus test for the big teams."

"If the Premier League team wants to further develop the overseas market, it must show its level in the Champions League, just like in the early years, occupying three seats in the top four in one go, that is the display of the Premier League's strength."

"And if you want to make a breakthrough in the Champions League, you have to rely on a strong team to do it."

If almost everyone affirmed the worries that Yang Huan said before, then what he said now obviously made some people feel unacceptable.

Because this is simply naked, looking at the problem from the standpoint of a strong team.

So, after Yang Huan finished speaking, Newcastle's Michael Ashley stood up again.

"Young Master Huan, frankly speaking, I admire you very much, you are young, but you think about the problem very deeply, I basically agree with your point of view, the development of overseas markets is very important, and your several giant teams are the key to the success or failure of overseas market development, and I personally also admire Southampton in the past few years, the great success of running the team, it is worth learning from all our teams."

Yang Huan listened lightly and smiled slightly.

This guy wears a high hat as soon as he comes, and he is uneasy and kind.

Sure enough, Michael Ashley quickly changed gear.

"However, I don't agree with you, you can't sacrifice the interests of the middle and lower teams because of the role of the big teams, which will only cause the strong to be stronger and the weak to be weaker, just like La Liga."

I have to say that Michael Ashley is definitely not the kind of guy who only talks about empty words.

Therefore, as soon as his voice fell, he was immediately recognized by many people.

"Isn't it? Although La Liga has Barcelona and Real Madrid, except for them, all other teams are struggling to operate, and even on the verge of bankruptcy, this kind of league is not healthy at all! ”

"That's it, Young Master Huan, you only think about the giant teams, why don't you think about our middle and lower teams?"