Chapter 261: A private interview with Weifu
As the saying goes, one mountain cannot tolerate two tigers, and two tigers must be injured when they fight.
Yuanda and Huinong, more than ten years of peace and quiet, as agriculture becomes more and more developed, each is becoming more and more restless, both want to get a piece of the other party's territory.
Once there is a confrontation head-on, then there will inevitably be a wound.
It's just that this injury may be a skin injury, or it may hurt the muscles and bones.
Regarding the overall situation, Bao Xiaomei didn't think about it carefully, and when she heard Zhang Xiaobai say this, she nodded again and again, and understood the chairman's good intentions.
Bao Xiaomei asked: "Brother, you said that the core competitiveness of commodities is their own quality, so how about our Yuanda fertilizer compared to Huinong?" ”
Zhang Xiaobai said: "Half a catty and eight taels, not much worse, both have R&D teams that also attach importance to quality, but as science and technology become more and more transparent, it is not easy for anyone to make breakthroughs!" ”
"The product quality is almost the same, then the marketing strategy will be revealed, Huinong's advantage lies in the brand effect, but we also have advantages, one is the strength can break with them, and the other is that we are in the dark, we can first endure the dormant one day, and suddenly kill it!"
Hearing this rhetoric that was very much like a real war, Bao Xiaomei was excited and said with a smile: "Brother, we will definitely defeat Huinong!" ”
Zhang Xiaobai smiled and said, "Hopefully!" Do your best and be worthy of your heart! ”
For a whole day, the two of them traveled all over the county, and they also learned about the general situation, which was similar to what they learned yesterday.
In this county, Yuanda Group has a little sales and a little popularity in some areas, but because of its price advantage, Huinong's market share can account for 90 percent.
Back at the hotel, Bao Xiaomei asked, "Where are we going tomorrow?" What's next? ”
Zhang Xiaobai said: "Meet our salesman tomorrow, and then go to the next area!" ”
Du Mengni said that the sales manager of Ansu Province is called Chen Yu, who has more than ten years of sales experience in Yuanda Group, and has been in the north.
Chen Yu is in the provincial capital, and there are one or two salesmen stationed in the rest of the cities, who are responsible for the sales of each county and district within their jurisdiction.
Zhang Xiaobai saw the contact information on the advertisement posted in the village, and the salesman in Huailai City was also surnamed Chen.
Whether it is Chen Yu or others, these people are Zhang Xiaobai's soldiers, since they have come to Huailai, let's explore their situation first.
The next day, Bao Xiaomei called a salesman surnamed Chen from a public phone, claiming that she was a farmer who planned to buy fertilizer.
The other party was not very excited, as if he had not woken up, saying that their fertilizers were not sold to retail investors, but only to dealers.
Bao Xiaomei's eyes rolled and said that she had contracted more than 400 acres of land and used a lot of chemical fertilizer.
The other party agreed to meet and then told the exact address.
Hanging up the phone, Bao Xiaomei was sweating all over the door, "Brother, who does he think he is?" How can a salesman be so good? ”
There is business coming to the door, but they don't meet each other, and Bao Xiaomei has never seen such a business.
Zhang Xiaobai's face also sank, such a person can do sales, can he make the market?
I think Du Mengni should be very accurate in seeing people, doesn't she say that Chen Yu is good, how can she use this kind of person?
After driving for two hours, the two came to the city and finally met this cow-coaxing salesman in a community.
Just like the conditions for drinking, Yuanda also rented a building here as both an office and a dormitory.
Zhang Xiaobai took the name tag, and Chen Tao, business manager of Yuanda Group, was written on it.
On the name brand, most of the business managers are written as business managers.
After meeting, Chen Tao's attitude was not bad, he was busy making tea and pouring water to smoke, and after sitting down, he asked, "How much fertilizer are you going to buy?" ”
Zhang Xiaobai said: "Manager Chen is like this, we are outsiders who have contracted hundreds of acres of land here to grow rice, and we don't know much about the market of chemical fertilizers, so this time we came to understand the situation first!" ”
has experience in acting with Du Mengni, first of all, it has to be logical, Zhang Xiaobai's accent is not from here, so he found such a rhetoric.
I also knew before that only the old, weak, sick and disabled were left in the village, and there were really people who contracted a lot of land here to farm.
Chen Tao took a cigarette in his mouth, glanced at Zhang Xiaobai, and seemed to see that he was a little tired, and he was considered a rich man if he contracted hundreds of acres of land, so why was he dressed like this?
Zhang Xiaobai looked at his eyes and guessed what he was thinking, thinking that he should wear that suit.
Chen Tao flicked the cigarette ash, cocked Erlang's legs, and said, "You won't be Huinong's people, right?" ”
Competition is a normal thing, Chen Tao saw that the two of them were not like the kind of rich people who bought land, so he naturally thought of it.
Zhang Xiaobai said: "Why do you talk like this? I'm here to buy something, if you don't want to sell it, we'll leave immediately! ”
As he spoke, Zhang Xiaobai stood up. Since the other party is suspicious, the momentum must be shown.
Sure enough, Chen Tao hurriedly smiled and said, "I'm sorry! I'm thinking too much! Sit down, let's talk! I will definitely give you the best deal! ”
Sitting down again, Zhang Xiaobai said: "Frankly speaking, I have also learned about Huinong fertilizer, but the price is indeed higher, introduce me to your fertilizer!" ”
Chen Tao coughed and said: "You may not understand the situation, as far as the fertilizer industry is concerned, our Yuanda Group is definitely the leading boss, Huinong fertilizer can't be compared at all, their products are too poor!" ”
Zhang Xiaobai frowned and said: "No, I've heard people say that Huinong fertilizer is used here, and you have never heard of it!" ”
Chen Tao said unhappily: "That's because they are lonely and unheard, if you don't believe it, you can go to the north to inquire, they are all buying Yuanda fertilizer, but we have just entered the southern market, so the popularity is worse!" But the quality is definitely better than Huinong! ”
Zhang Xiaobai asked: "Then what is good about your Yuanda fertilizer?" ”
Chen Tao was stunned, scratched his head and said, "What's the good...... All in all, it's good, apply our fertilizer, and the yield is high. ”
Bao Xiaomei beside her frowned slightly.
Zhang Xiaobai sighed in his heart, you mallet!
Seeing this soldier, after a brief chat, Zhang Xiaobai and Bao Xiaomei walked out.
Zhang Xiaobai asked, "What is wrong with him?" ”
Bao Xiaomei didn't think about it, and blurted out, "First, as a salesman, you can't doubt the identity of the customer for no reason, and you should pay attention to your tone and attitude anytime and anywhere." ”
"Second, you should not belittle your competitor's products, which can easily cause customer disgust."
"The third and most basic is that a salesman doesn't even know where the features and advantages of his products are, and can only say a good word, and I'm really speechless!"
Zhang Xiaobai gave a thumbs up, and then said: "There is another one, he should close the bedroom door, it is no different from a pig's nest, and the living room has obviously just been cleaned up!" ”
"If you don't sweep a house, how can you sweep the world? A gentleman can only do something if he is cautious and independent! ”