Chapter 496: Allocation Empty

Ma Zhiming and Tian Huixin also leisurely picked up a lychee, peeled off the skin and put it in their mouths. Pen, fun, pavilion www. biquge。 info

In fact, cooperating with Taoyuan Company to sell this batch of fruits has been decided before Ma Zhiming's family set off, no matter what the quality of this batch of fruits is, even if it is a small favor for Xia Ruofei, Ma Zhiming will definitely not hesitate.

So the two of them don't look like they are investigating, but more like going on an outing or a farmhouse, and their expressions are very leisurely.

But when the lychee was eaten, the eyes of the two lit up in unison.

As members of a wealthy family on Hong Kong Island, Ma Zhiming and Tian Huixin have never eaten any high-end fruits, but this peach source organic lychee still gives them an amazing feeling.

Especially the natural sweet taste, which made the two of them have an unstoppable feeling.

Xiao Huanhuan next to him shouted happily: "It's so delicious! Brother Ruofei, I still want to eat!"

Xia Ruofei smiled dotingly, peeled another lychee, and fed it directly into Huanhuan's mouth.

Huanhuan said vaguely while eating: "Mom and Dad, Brother Ruofei's lychees are much more delicious than ours!"

Ma Zhiming and Tian Huixin couldn't help but show a strange look, it was indeed a little embarrassing that the world-class rich families could not enjoy this fruit.

But the fairy tale is unscrupulous, and what Huanhuan said is indeed the truth.

Xia Ruofei said with a smile: "Huanhuan, if it's delicious, eat more, Brother Ruofei's fruit here is enough!, but you'd better keep some stomach, there are still very delicious cherries on the other side of the mountain!"

"Hmm!" Huan Huan nodded heavily.

After tasting the lychees together, everyone walked to the cherry orchard together.

After seeing the crystal clear purple-red cherries on the tree that were close to the size of a ping-pong ball, Ma Zhiming and Tian Huixin couldn't help but take a deep breath.

There is a hint of natural fruitiness in the air, which is refreshing.

The appearance of this cherry is so good, it is like a piece of art.

Soon, Huanhuan couldn't wait to go up the tree to pick a lot of cherries under the protection of Xia Ruofei.

After Ma Zhiming's family tasted it, they were all conquered by the delicacy of this cherry without exception.

Huanhuan kept stuffing it into her mouth, and her pink cheeks were stained with purple juice, and she didn't realize it.

Ma Zhiming and Tian Huixin glanced at each other, this time they came with the intention of returning Xia Ruofei a little favor.

It's just that after the investigation, Ma Zhiming found that the organic fruits of Taoyuan Company are fully qualified to enter the chain boutique fruit stores of Hengfeng Group, and it is no exaggeration to say that even in the high-end fruit sales chain of Hengfeng Group, there is no fruit comparable to Taoyuan lychee and Taoyuan cherry.

Ma Zhiming's mentality has completely changed, he said with a hint of eagerness: "Xia Sheng, the quality of Taoyuan fruit is beyond my expectations, this kind of high-end and even superb fruit, our Hengfeng's boutique fruit store positioning is completely consistent, can be said to complement each other! I hope to be able to act as a full agent for the sales of all your company's fruits this year, and you can make your decision in terms of pricing! I can also make all the channel fees reduced, and you only need to pay the necessary logistics and labor costs!"

Ma Zhiming is now completely conquered by Taoyuan fruit, even if he doesn't make a penny, he is willing to act as an agent for such a superb fruit.

This is a very good promotion for Hengfeng's high-end fruit brand, and the intangible income is far higher than the profit of the channel fee.

Xia Ruofei smiled and said: "Mr. Ma, I'm afraid there is no way to act as a full-fledged agent, our Taoyuan company is currently mainly deeply involved in the domestic market, and although your group's fruit chain stores also have stores in China, but after all, the positioning is too high-end, too niche, from the perspective of our brand promotion, I definitely need to give a part of the quota to some other mass supermarket channels." ”

Xia Ruofei's relationship with Ma Zhiming's family is extraordinary, so he did not beat around the bush, but said his thoughts directly.

Ma Zhiming showed a hint of regret, but he quickly said: "Understand, understand." Xia Sheng, then please give us as many quotas as possible if conditions permit!"

"That's for sure!" Xia Ruofei said with a smile, "We are old friends, and I will definitely do what I can." Mr. Ma, I'll try my best to give your company about half of the quota! The remaining half is really powerless. ”

Ma Zhiming was overjoyed when he heard this: "Thank you! Thank you!"

Xia Ruofei continued: "By the way, our farm has been expanding and transforming recently, and it will be accepted soon, and our production capacity will be about three times larger, and Taoyuan vegetables should also be able to increase some quotas for you." ”

Ma Zhiming said happily: "This is really good news! At present, in our major chain hotels and high-end clubs around the world, Taoyuan vegetables are in short supply!"

In fact, Ma Zhiming wanted to propose to Xia Ruofei to supply more Taoyuan vegetables a long time ago, but he also knew the scale of Taoyuan Farm, so in order not to embarrass Xia Ruofei, he never mentioned this matter.

Now that Xia Ruofei took the initiative to bring it up, Ma Zhiming was naturally overjoyed.

Because Ma Zhiming's company is busy, and Huanhuan has to participate in some talent studies during the summer vacation, the family will return to Hong Kong Island tomorrow - and it is precisely because of this that they will call a private jet this time.

Therefore, after inspecting the orchard here, Ma Zhiming and others submitted their farewell, after all, when he returned to the mainland, he must have to visit his old father-in-law, Professor Tian, otherwise he would not be able to say anything.

Xia Ruofei originally wanted to leave Ma Zhiming's family for dinner, but seeing that they were indeed short of time, he stopped Gulfstream, so he went to pick a lot of lychees and cherries with unfinished joy, and asked her to take them back to eat, and also brought some to Professor Tian and Tian Huilan.

Ma Zhiming's family came and went in a hurry, but the cooperation was finalized.

Specific matters such as supply and quotas, naturally do not need Ma Zhiming to come forward in person, nor do they need Xia Ruofei to do it himself, and when the time comes, it will be enough to let Feng Jing and Hengfeng Group's office in Southeast Province dock.

Feng Jing, who accompanied the inspection throughout the whole process, saw that the prince of Hong Kong Island Hengfeng Group was so polite to Xia Ruofei, and she was full of admiration for her young boss.

In the afternoon of the same day, Li Jing, the sales manager of Dingfeng Distillery, came to Taoyuan Farm to report to Xia Ruofei with the preferential conditions offered by the major cooperative supermarket channels.

So Xia Ruofei convened a meeting of the middle-level and above employees of the administrative team to study the issue of quotas.

Cao Tieshu had already walked through the entire orchard with a few experienced old farmers, and their estimated yield was similar to what Feng Jing estimated the day before yesterday.

There are about 110,000 catties of lychees, and the output of cherries has reached about 45,000 catties.

Of course, the exact yield will only be known when all of it is harvested and weighed, but it will not be too far from the estimated yield.

Hengfeng Group is taking the high-end route, and the fit with the Taoyuan brand is also relatively high, and Xia Ruofei also promised Ma Zhiming that there would be a tilt in terms of quotas, so Xia Ruofei directly made a decision and gave Hengfeng Group a quota of 50,000 catties of lychees and 20,000 catties of cherries.

As for other cooperative supermarket channels, the preferential conditions offered are also similar, most of them promise to give the most eye-catching and best sales booths, and give discounts on channel fees.

After everyone's discussion and Xia Ruofei weighed the pros and cons, he finally decided to give Walmart, which owns Sam's Club, and Yonghui, which is deeply involved in the local area, a certain amount of inclined care, and gave these two channels a quota of 10,000 catties of lychees and 5,000 catties of cherries respectively.

Some other channels, as well as Xijiangyue Club and Ling Ji Catering, divided the remaining quota of 40,000 catties of lychees and 15,000 catties of cherries.

After all the fruit quotas for this year were set, Feng Jing's administrative team immediately took action and contacted Hengfeng Group's office in Southeast Province and many cooperative supermarket channels to confirm some details of the delivery.

As for the prices of the two fruits, Feng Jing did not object to Xia Ruofei's decision that day after inspecting the market conditions, so the price was still 100 yuan per kilogram for lychees and 300 yuan per kilogram for cherries.

All the partners took this price for granted, and none of them raised any objections.

This also means that this year's batch of fruits can bring Xia Ruofei an income of about 12 million yuan.

Although this money is not much compared to the sale of high-grade drunken Eight Immortal Liquor or iron maple buckets, and it is only once a year, Xia Ruofei is still very happy.

Because this is of great significance to improve Taoyuan's brand awareness and enrich Taoyuan's product line.

Xia Ruofei's goal is to make the Taoyuan brand a world-class brand, if it is just to make money, there is no need to make vegetables and fruits with less profit and energy, just directly operate high-end iron maple buckets, anchovies, truffles or something.

After the meeting to study the fruit quota here, Feng Jing called Xia Ruofei to her office.

As soon as Xia Ruofei entered the door, she saw that Lin Qiao was also in the office, looking at something on her Apple laptop.

"Qiao'er!" Xia Ruofei said with a smile, "You really came here for an internship!"

"Of course!" Lin Qiao raised his chin and said, "You think I'm talking about playing?"

Feng Jing walked over with a smile and said, "Chairman, I invited you here because the design of our outer packaging has been completed, please come and take a look." ”

"Oh, this time the efficiency is good!" Xia Ruofei said with a smile.

"That's a must!" Feng Jing smiled and said, "Who made you arrange every task so urgently? This time, thanks to Sister Lin Qiao's help." ”

Xia Ruofei's eyes widened, and he pointed at Lin Qiao and asked, "Qiao'er, how can she help? It's good not to make trouble for you, right?"

"Brother Ruofei, you look down on people again!hmph!" Lin Qiaojiao said angrily.

Feng Jing smiled and said, "Chairman, Sister Lin Qiao has really helped me a lot this time! Let's take a look at the design drawings first!"

After speaking, Feng Jing gestured to Lin Qiao, and Lin Qiao pouted slightly and turned the screen of the laptop in the direction of Xia Ruofei, and said, "Look!"

Xia Ruofei looked at it, and Lin Qiao's computer screen was a rendering of the box.

He glanced at it and couldn't help but look surprised - this packaging design really gave it a bright feeling.

The design of the outer packaging is very simple, with a plain beige background and a large photo of lychee or cherry printed on the main area.

Xia Ruofei recognized at a glance that the picture material was the lychee and cherry produced by Taoyuan Farm, but some post-processing was carried out after cutting out the picture, which made the visual effect of light and shadow very good, and some water droplets were added in the later stage, which was more layered and three-dimensional, which made people can't help but be thrilled at a glance.

The contrast of the red fruits against the off-white background is also very strong, and there is a feeling of tenderness.

Next to the fruit picture, there is a green font - Taoyuan Organic Lychee / Taoyuan Organic Cherry, and there is a column of small green characters with vertical typography next to it - pure natural and good taste.

The size, style, and position of these fonts are obviously carefully selected, arranged in a staggered manner, and very designed.

Between the fruit picture and the text, there is a green color block running through the whole side, and the big LOGO of Taoyuan Company is printed on this color block, which is very eye-catching.

The front and back sides are exactly the same design, and the two sides are introduced in green fonts Taoyuan brand, the quality of Taoyuan fruits, nutritional content, etc., and a green QR code is also designed, which are the official WeChat and official Weibo of Taoyuan Company.

These self-media channels, after Feng Jing's administrative team was formed, have been opened quickly, and there are also special employees responsible for maintenance.

Feng Jing still attaches great importance to the use of new media.

At the top of the box, a plastic handle is also designed.

The whole design seems to be very high-grade, but it is not that kind of heavy luxury, but gives people a fresh, natural and simple feeling.

Xia Ruofei couldn't help but admire: "Beautiful! Mr. Feng, this design company is good at the level! It seems that we can cooperate with them for a long time!"

Feng Jing smiled and said, "What level is good! Their first draft is still the same as before, using a lot of heavy colors, and it looks like a nouveau riche!"

"Really?" Xia Ruofei was a little surprised, "Then the effect is still very good!"

"That's why I said that Sister Lin Qiao is indispensable!" Feng Jing said, "The basic ideas of this version of the design were all put forward by her, and she also personally followed the other party's designers to realize all her ideas in the design draft little by little." ”

"Wow!" Xia Ruofei couldn't help but exclaim, "Qiao'er, I didn't expect you to have a talent for design!

Lin Qiao grimaced at Xia Ruofei with some smugness and said, "You dare to look down on me!"

Xia Ruofei laughed and said: "Yes, yes, it's all my fault! Lin Da Designer, you have contributed a lot to this mission, I asked Mr. Feng to send you a big red envelope to commend you for your contribution to the company, okay?"

"Really?"

"Then there is still a fake, I will cash it out today!" Xia Ruofei said with a smile, and then said seriously, "Qiao'er, I think you are really talented in design, why don't you take advantage of this summer vacation to learn photoshop, Illustratar, InDesign and other graphic design software!

Feng Jing also said on the side: "Yes, yes, yes, it just so happens that the configuration of your laptop is not bad, and it should be enough to practice drawing." ”

"Okay!" Lin Qiao said, "But this self-study shouldn't be easy, right? Sister Feng Jing will teach me when the time comes!"

Feng Jing said happily: "Yes, I have been in contact with some when I was in college before, but I am not very proficient, you can come to me at any time if you have any questions!"

Xia Ruofei saw that the two were chatting more and more, and couldn't help but clear his throat.

Feng Jing and Lin Qiao glanced at each other, their eyes full of smiles.

Feng Jing held back a smile and pretended to be serious and asked, "Chairman, what do you think of this design?"

"No problem! Just use it!" Xia Ruofei said, "Inform the other party to start making it immediately! Lao Cao's side has begun to prepare to organize workers to harvest today, and the progress of this packaging box must also keep up!"

"Okay!" Feng Jing said.

"By the way, I'll say hello to Pang Hao in a while, you go to the finance side to get a ...... 2,000 yuan come out!" Xia Ruofei looked at Lin Qiao and said with a smile, "It's Qiao'er's design fee, we can't let the 'supernumerary employees' who contribute to the company feel cold!"

"Okay!" Feng Jing asked briskly.

Lin Qiao said a little embarrassed: "Brother Ruofei, do you really give me a bonus? ”

"Why can't you ask for it?" Xia Ruofei said, "It's the most normal thing to exchange labor for payment." ”

"But that's too much......"

"I don't think it's much at all!" Xia Ruofei said, "What is the most valuable thing now? Creativity, ideas, inspiration! As far as this work is concerned, I don't think 2,000 yuan is a lot of design costs. ”

Feng Jing also nodded again and again in agreement, as a senior professional manager, she naturally knew that what Xia Ruofei said was actually very reasonable.

"So that's it. Xia Ruofei didn't allow Lin Qiao to refuse, "Sign and receive the money today!"

Lin Qiao saw Xia Ruofei's resolute attitude, so he could only nod and say, "Then thank you, Brother Ruofei......"

Xia Ruofei smiled and said, "By the way, Qiao'er, give me your ID card." ”

"What are you doing with my ID card?" Lin Qiao asked with a puzzled expression.

However, she still took out her wallet very obediently, took out her ID card from it, and handed it to Xia Ruofei.

"You don't care about it!" Xia Ruofei said with a smile, "I won't use your ID card to do anything illegal and undisciplined, right?"

"That's not for sure!" Feng Jing quipped on the side, "Sister Lin Qiao, I think you still have to be careful!"

Lin Qiao said seriously: "If Brother Fei won't!"

Xia Ruofei squeezed his eyes at Feng Jing proudly, and said, "See, or my sister understands me!"

Feng Jing couldn't help but burst out laughing.

Xia Ruofei raised the ID card in his hand and said, "Okay, you can continue the work in the future!

After speaking, Xia Ruofei turned around and left Feng Jing's office.

He went downstairs directly, returned home, drove the knight XV, left the farm with Lin Qiao's ID card, and went straight to Sanshan City.