Chapter 971 Establishment of a professional sales company
Jiang Ronghua was also full of helplessness: "To tell the truth, we are still very excited about the agency plan you proposed, but as Lao Chen said just now, our strength is too far behind, and we are really powerless about it." β
Niu Xiaoqiang had long expected them to say this, but he asked with a smile: "If the two of you are really willing to take on this heavy responsibility, I can modify the terms." β
Chen Jianguo and Jiang Ronghua glanced at each other, and both of them saw a look of surprise in each other's eyes. Then Chen Jianguo spoke first: "I don't know how Secretary Niu is going to modify the terms?"
Niu Xiaoqiang did not sell the guanzi, and directly said his idea: "The factory can set up a professional sales company with two partners, and the two of you will manage the company, and the sales commission will be distributed according to the proportion of capital contribution of both parties, what do you think?"
To put it bluntly, this is a partnership between the two parties, and then the profits are distributed according to the shares.
Chen Jianguo and Jiang Ronghua used to be engaged in machining, and they didn't know much about sales. Later, the road of machining could not go on, forcing the two to transform and take up the job of selling trucks and motorcycles.
After nearly a year of training, the two have long become veterans in sales, and they understood what Niu Xiaoqiang meant as soon as they heard it.
After thinking about it, Jiang Ronghua first raised his own question: "Secretary Niu, I don't know what the profit model of this sales company is?"
Niu Xiaoqiang immediately replied: "Since it is a sales company, the profit model is of course to earn the difference, for example, we take the goods from the factory, the unit price offered by the manufacturer to us is 1,000 yuan, we can raise the price to 1,100 yuan for external sales, the 100 yuan earned is the gross profit, remove the expenses, and the rest is the net profit." β
Chen Jianguo asked, "What will happen if we fail to complete the sales task?"
"If you don't complete the sales task, you need to compensate the manufacturer for the loss, in fact, the problem of sales can be easily solved as long as you think about it differently. β
"How to fix it?"
Niu Xiaoqiang made an analogy: " Let me give you an example, for example, we are selling clothes, just buy back when you can sell at a high price, because the style of the clothes is very novel, so there will be a lot of people to buy, and when the sales boom passes, the rest of this batch of clothes can be sold at a reduced price, the price can even be lower than the purchase price, to stimulate sales at a low price, and strive to sell all the inventory, so that we can at least recover part of the cost, because we just took a high-price sales strategy, so even if we later reduce the price of sales, we can still make moneyγ β
He smiled at this, and after a pause, he continued: "When selling motorcycles, we can also take this method, for those more popular models, we can increase the original price of sales, for those less popular models, we can appropriately reduce the price, so that we can complete the sales task set by the manufacturer, as for how much money can be earned, it depends on how we operate." β
After listening to this, the concerns in the hearts of the two were dispelled a lot, Niu Xiaoqiang's strategy is actually not very complicated, but few people can think so clearly. It's not that they're too stupid, it's that their thinking is a little rigid, and their perspective on problems is not as comprehensive as Niu Xiaoqiang's.
Niu Xiaoqiang saw the two nodding, and then said: "In fact, we have another profit model, which is simpler and easier to operate. β
Both of them looked at Niu Xiaoqiang with expectant expressions, Niu Xiaoqiang didn't let them wait too long, and immediately spoke after taking a sip of tea:" This profit model is to transfer the agency, for example, Qingjiang City, the agency of this place we can transfer to a more powerful object, let him fully take over the motorcycle sales business in Qingjiang area, as long as he signed a contract with us, in the future Qingjiang area will only he can sell Fang's motorcycle, in return, he must pay us a certain amount of commission, if he violates the provisions of the contract, we can immediately terminate his agency, no longer supply him, and can also pursue his legal responsibility, let him compensate for our lossesγ β
Compared to the previous plan, the second plan is significantly easier to operate and easier to make money. This scheme is actually subcontracting, which is very common in the construction industry.
Chen Jianguo and Jiang Ronghua all showed admiration for Niu Xiaoqiang. They thought they were veterans in the sales industry, but after listening to Niu Xiaoqiang's two plans at the moment, they realized how big the gap between them and Niu Xiaoqiang was.
People are just an amateur, but the proposed plan has surpassed a veteran like himself, saying that genius is genius, and it is definitely not comparable to ordinary people such as me.
Jiang Ronghua sighed: "Secretary Niu, if I didn't know that you have a great future, I will definitely try my best to persuade you to do the sales business with us, you are really amazing, just a few words have greatly expanded our vision and thinking, I admire you so much!"
Chen Jianguo gave a thumbs up: "I admire two people the most in my life, one is your master, he started from scratch, and in just two years, he earned the family business of today's Nuoda, which is simply a mythical story, and the other is your secretary cow, then again, if you didn't help your master give advice, he would not have achieved such brilliant achievements today, don't say anything, in the future, all the instructions you make, Lao Jiang and I will definitely implement them without discount!"
Niu Xiaoqiang smiled slightly: "I'm just helping to come up with ideas, specific things still need to be done by the two of you, you don't want to be so respected, let's not talk about gossip, let's talk about the formation of a sales company, I have already drawn up the specific plan this morning, you go through it first, if you think there is anything inappropriate, you can put it forward in person, let's sum it together." β
Niu Xiaoqiang handed a handwritten scratch paper to the two of them as he spoke, and the two of them watched carefully together, and it didn't take much effort to finish it.
According to the meaning of this plan, the newly established sales company will sign an underwriting contract with Fang's Motorcycle Factory and Asia Machinery Factory, whether it is Fang's Motorcycle Factory or Asia Machinery Factory, will grant this company full agency, and the newly established sales company must ensure that all the products produced by these two factories are sold, otherwise it will have to pay a certain amount of compensation according to the provisions of the underwriting contract.