Chapter 162: The Highest Appearance Takeaway in History!

Everyone was very puzzled, especially Lin Canrong, whose eyes revealed confusion.

Others don't know the situation of catering in the fishing Internet café, but he knows it too well.

There's nothing to do!

Every day from work to work, I actually cook no more than ten dishes.

It's normal to think about it, just touch such a stylish and compelling place as a fish Internet café, who eats home-cooked food here?

The beautiful girl on the table next to her ordered a good-looking cocktail, tasted it slowly, looked at the scenery outside the window, and took a selfie directly to get it to the circle of friends to pretend to be forced;

As a result, the buddy at the other table was holding a plate of scrambled eggs with tomatoes and chirping there?

It's not a thing!

I really ordered something to eat, and the aroma of rice filled the entire coffee area, and it was estimated that I would be killed a hundred times by the sight of the people next to me.

Therefore, at the beginning, no one ordered at all, and Chef Lin's job at work every day was to stand guard in the kitchen, and he was very idle.

Later, things got better.

In order to ensure the basic livelihood of employees, Pei Qian asked the Touching Fish Internet Cafe to provide lunch for all employees, so every noon, Chef Lin had to be busy for a while.

But it's still very leisurely, because the fishing Internet café has two more chefs......

With this level of work, compared to a typical restaurant, it's like a vacation.

Therefore, so far, the catering of the fishing Internet café is basically in a dispensable state.

Not only is it not profitable, but it doesn't even have much turnover.

There is even a trend towards the development of Tengda staff restaurant.

That's it, what if you want to go any further? I'm afraid that I won't lose my pants.

Chef Lin couldn't figure out how to go any further.

The three of them looked at Pei Qian with blank eyes, waiting for Gao Zhi.

Pei Qian coughed twice and said seriously: "As the saying goes, color eating is also. Catering is an industry closely related to people's lives and will never go out of style. So far, the meals launched by Touch Fish Internet Cafe have won the love of many people because of their nutritious and delicious food and full of life. ”

"Therefore, we want to further give full play to this advantage, so that people who can't come to the fishing Internet café to eat this delicious food can enjoy this convenience without leaving home!"

The enthusiasm in Ma Yang's eyes gradually subsided, and he looked at Pei Qian with some confusion: "Brother Qian, after talking for a long time, do you want to let the Touching Fish Internet Cafe deliver a takeaway part-time?" ”

"Then what are you talking about so complicated, just say it, won't it be okay for the Touching Fish Internet Cafe to provide takeaway services in the future......"

Well? The young man is very good at understanding the spirit, it is indeed a food delivery......

However, this is not your average food delivery!

Pei Qian's expression was serious: "Old Ma, your attitude is not very good." ”

"It's the same singing, you sing is singing about death, and Chen Lei singing is the sound of heaven, can this be the same?"

"As long as everything is done to the extreme, it will open up a great industry!"

"Think about it, in the future, our takeaway empire will go out of Jingzhou and go to major cities across the country, profoundly changing people's lifestyles, is this just as simple as delivering takeaways?"

"A journey of a thousand miles begins with a single step, and we are now about to take the first crucial step!"

Listening to Pei Qian's words, the expressions of Ma Yang, Zhang Yuan, and Lin Canrong went from disapproving to waking up, and then to being convinced.

Lin Canrong couldn't help but sigh.

Sure enough, this is the difference in the pattern!

This Mr. Lin, from a simple takeaway, thought of the future business empire, and also thought of the great changes to people's lifestyles after the popularization of takeaway......

It's a real visionary!

It's no wonder that people can become presidents at a young age, they can only say, this is talent!

Ma Yang also changed his previous somewhat dismissive attitude, and his interest was aroused by Pei Qian again.

"Brother Qian, then tell me what we should do?"

"How about developing a food delivery website? To cooperate with merchants in Jingzhou City to build an online food delivery platform? ”

Ma Yang and Zhang Yuan said a lot of ideas in a row, and Lin Canrong also put forward some supplementary opinions.

Pei Qian smiled and said nothing.

It is not surprising that Ma Yang made such a suggestion.

In 2010, the PC Internet entered the stage of the end and the rapid development of the mobile Internet.

In Pei Qian's memory, the number of people using mobile phones to access the Internet officially exceeded the proportion of desktop computers at 74.5% at 70.6%, which was two years later.

In this world, because the mobile phone industry is developing faster than remembered, the era of mobile Internet has actually arrived.

But so far, the online food ordering service has not been squeezed by the giants, because the giants are focusing on another outlet at this time, that is, group buying.

Since the spring of 2010, domestic entrepreneurs have seen the hot Groupon group buying model, and have started a "hundred group war" and "thousand group war", and the group buying industry has almost increased by 10 per day.

In this hot situation, takeaway has been somewhat neglected, and it only after a year or two has it risen and become a sweet spot in the eyes of capital.

But in any case, at this time, there are already many restaurants that provide takeaway services, but they are all phone orders, which is very primitive, not only can not be guaranteed in time, but also is likely to deliver the wrong order, there are many problems.

Therefore, building a platform to integrate all the resources of all merchants, so that customers can order takeout online, and then the platform will take a commission, which is an idea that normal people will have.

However, Pei Qian obviously didn't plan to do that.

"You're all too impatient."

"The meal should be eaten one bite at a time, and the road should be taken step by step. Now people have not formed similar habits at all, and we do not have an independent catering brand in the Internet café, let alone any reputation. How do we make sure we get the results we want? ”

"What's more, the biggest problem in similar industries is not only promotion and market seizure, but also regulation. Food is a big deal, some roadside fly restaurants have joined us, but they don't pay attention to hygiene, customers are sick from eating, and we, as a platform, are also responsible! ”

"You make a platform, think very simply, have you ever thought about how to solve these problems?"

Pei Qian asked a few rhetorical questions, and Ma Yang and the others were speechless.

yes, it seems like the idea is a bit distant, a little unrealistic.

But...... If you don't, what else can you do?

Everyone looked at Pei Qian.

Pei Qian smiled slightly: "It's very simple, let's take it step by step." ”

"First of all, make a good catering brand, make a simple online ordering APP, but can only order our own food."

"Our chefs are all top-notch, the ingredients are fresh and clean, and there will be absolutely no problems."

"Directly seize the high-end market, play a word-of-mouth, and then spread the whole country with Jingzhou City!"

The three of them looked at each other, as if this was indeed a more feasible plan!

It's just that......

The planning is beautiful, and it always feels like something is wrong.

"So, what's our restaurant brand called?" Ma Yang asked.

Pei Qian smiled slightly: "Touch the fish and take away!" ”

Lin Canrong's expression was a little confused: "But, Mr. Pei, there are many takeaway businesses at present, and some slightly more popular stores all provide delivery services. Although our food tastes good, after all, it is just home-cooked food, and there is no obvious advantage over other restaurants, let alone publicity, pricing, etc......"

Sure enough, he was a chef, and he immediately saw the problem.

Pei Qian smiled slightly: "So I said, take the high-end route." ”

"Other businesses use plastic boxes and bags to deliver takeaways, which is very unhygienic and ugly, which is one of the reasons why many people prefer to eat in stores instead of ordering takeout."

"Actually, the food is still the same food, but the packaging is different."

"This shows that people are visual creatures, and their appearance is even higher than their taste."

"All of our food is packed with custom-made white porcelain tableware, delivered to the door by a special delivery person, collected regularly, and directly on the tableware, forming a dimensionality reduction blow to all other nearby restaurants!"

Pei Qian was full of confidence, and he almost believed it.

Ma Yang was obviously moved by Pei Qian's words, and the fire of struggle was rekindled in his eyes.

However, Lin Canrong looked at Zhang Yuan, and they all saw full of confusion in each other's eyes.

I don't understand......

Can this be useful?

Is Mr. Pei's thinking too advanced, or is our thinking too backward?

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