Chapter 323: Mountain Rain is Coming
In early June, Yuanda Group cut fertilizer prices by 8 percent, and Huinong Group followed suit by 6 percent.
Although the reduction of Huinong is small, the sales volume does not decrease, and it still occupies more than 70% of the market.
This is due to word-of-mouth and brand effect!
The layman seems that the whole market has not changed, but in fact, the quiet development of Yuanda Group has gradually accounted for 25% of the market.
The two manufacturers started a price war without warning, seriously squeezing the living space of other small manufacturers, they were originally eating the remaining market of Huinong, weak capital and weak strength, trying to survive in the gap between two large groups, and now they can't even drink a mouthful of soup.
Today's situation is that dealers are selling fertilizer from Huinong, and the sales outlets in various towns and villages are selling Yuanda Group's products.
In mid-June, Yuanda Group cut the price by another 10 percent, and Huinong still chose to follow up and reduce the price by 8 percent.
The situation is similar to the first half of the month, but those small manufacturers have withdrawn from the Huaibei market one after another, and there is no room for survival.
For such a fierce battle, Zhu Hong was shocked, since he came to Huinong Group, starting as a salesman, he has never seen such a big battle.
Before, it was not a big deal to imagine a price war, but now that I look at it, it is one thing to think about it, and it is another thing to see it with my own eyes and experience it myself.
The two companies seem to be fighting a price war, but in fact they are both consuming themselves.
Even if you kill a thousand, you will lose eight hundred.
However, it is not yet known when this situation will be a head.
The fear of the unknown made Zhu Hong extremely flustered, and she couldn't imagine the direction of things at all.
If this continues, even if the Huaibei market is saved, the losses are quite heavy, how to explain to the head office? How should I deal with myself as a regional manager?
For this reason, Zhu Hong deliberately went to the headquarters and found his backer.
After some clouds and rain, the vice president gave her a reassurance, the price is not something that Zhu Hong can control, and now it is not a matter of Ansu Province at all, but the confrontation between Yuanda and Huinong, let her be the manager of the region in a down-to-earth manner.
Saying this, Zhu Hong felt a lot more at ease.
But it's still that sentence, Zhu Hong has never believed much in the man's words, especially what he said when he took off his pants.
Back in Huaibei, Zhu Hong thought about it all night and decided to ask Zhang Xiaobai to meet and persuade him to stop.
If the fight continues, no matter who wins or loses, both companies are destined to lose a lot, so these two regional managers must have become scapegoats in the end.
At that time, there will always be someone who will take the blame.
Zhu Hong thought very well, and they all gave each other a step for the sake of their respective futures, but they didn't expect that Zhang Xiaobai didn't give her a chance to meet at all.
After some kind persuasion, it was over before it began.
In that case, then we can only keep dying!
The second crop of rice is planted in early July, which is also the second peak of fertilizer sales in the year.
Beginning in late June, the Yuanda Group quietly shipped a large amount of fertilizer from Yanjing and placed it in a large warehouse rented in secret.
On June 30th, all the salesmen in the province came to Huaibei for a meeting, and Zhang Xiaobai made important instructions.
When Zhang Xiaobai said that, the business people were stupid!
July 1 was supposed to be a very ordinary day, but it was destined to be unusual.
Zhang Xiaobai still got up early to run, looking very relaxed, but if you look closely, his eyes are bloodshot.
Haven't slept all night!
The war is about to break out, Zhang Xiaobai is just a young man after all, how can he be so calm?
Until the results come out, everything is unknown.
The significance of this battle is too great, not only involving Zhang Xiaobai's future, but also involving the fate of people such as Yao Yuan, Du Mengni and even the entire Yuanda Group, not to mention Bao Xiaomei and Bai Lu, who rely on him to stand on their feet.
After eating, Zhang Xiaobai sat on the steps of the door, the sun in the early morning was not so strong, but he didn't feel much warm.
Bao Xiaomei came over and sat down next to him, holding her chin in her hands and staring into the distance, but she didn't know what to look at.
"Brother, are you nervous? My heart is beating out! ”
"Why didn't I see that you were nervous?"
"I'm pretending to be all this!"
Zhang Xiaobai smiled, and Bao Xiaomei also grinned.
It's just that both of them laugh unnaturally.
Bai Lu walked over and looked at the brother and sister with strange eyes, "It's time for you two to sit still?" ”
Zhang Xiaobai touched his pocket, "Sister, just let me make an exception once, okay?" ”
Bai Lu smiled: "Come, sister will give you something!" ”
Zhang Xiaobai really took out the cigarette and fire, and Bai Lu really lit it for him.
Bai Lu once said that Zhang Xiaobai was not allowed to smoke in front of her, and he did it.
It's just that at this time, Bai Lu understands that no one is more nervous than him.
It is said that smoking can relieve stress and relieve tension, but I wonder if it's true?
Anyone who smokes knows it, and it's true.
No, Yao Yuan's cigarettes are one after another, if Du Ruyue sees it, he has to smoke him.
There were only three people in the office, Yao Yuan Du Mengni and Liu Tieying, the driver and secretary bodyguard.
All three of them had solemn expressions.
Liu Tieying took the lead in breaking the silence, stood up and said, "No, I have to go out and breathe, I'm about to suffocate to death!" ”
In fact, he was the first to lose his breath.
Du Mengni took a deep breath and said with a wry smile: "Eating soft rice, we almost gambled our lives on that idiot, right?" ”
This is the first time in the company that Du Mengni asked Yao Yuan to eat soft rice, maybe she just wants to tease the tension.
Yao Yuan said: "Anyway, I told the old man, this matter is really smashed, my son-in-law and your granddaughter, they have to get out of Yuanda." ”
Du Monni stretched her waist, hid the nervousness in her heart, and said with a smile: "I don't care, I've had enough fun anyway, it's a big deal to go to the night club to be my little sister!" ”
Yao Yuan snorted and asked, "Tell me?" ”
Du Monni scolded for no reason, "Get out, the old lady is afraid to die now!" ”
Yao Yuan took a deep breath of cigarette, squinted his eyes and said in a deep voice: "I still believe in Zhang Xiaobai!" ”
These days are the peak sales period, Zhu Hong asked people to pay close attention to the movements of Yuanda, as long as they reduce the price again, they must follow the downward adjustment.
Coming to the office early in the morning, Zhu Hong first looked at yesterday's sales report and finally breathed a sigh of relief.
Sales are still continuing, and the main thing is that Yuanda has not cut prices.
She is really afraid that Zhang Xiaobai will do this again, she is really annoyed and tired.
The phone rang suddenly, and Zhu Hong, who had been very nervous for the past few days, was startled.
After answering the phone, Zhu Hong, the manager of Huinong Region, shouted.
"Ahh How so? No way, no way! ”